Lindbergh Plans Aggressive Canadian Store Expansion

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Danish men’s fashion brand Lindbergh plans to open between 20 and 25 Canadian stores over the next several years. It has retained Oakmont Real Estate Services to spearhead its real estate search.

The Lindbergh brand is owned by parent company PWT Brands, and is headquartered in Aalborg, Denmark. Lindbergh operates over 300 retail locations worldwide, primarily in Europe and in the United States. Its collections are primarily of natural fibres such as wool, linen and cotton. Designs are simple and minimalistic and where prints are used, they are discrete. The Canadian Lindbergh stores will carry the brand’s three men’s collections, described as follows:

1) Lindbergh White: A formal fashion collection featuring shirts, suits, jackets and knits,
2) Lindbergh Black: A formal, preppy and classic line featuring shirts, suits, jackets and knits as well as accessories from socks to shoes to scarves, and
3) Lindbergh Blue: A rugged casual line, inspired by Americana and aviator Charles Lindbergh, with designs that are sporty and army-influenced. Products include causal shirts, t-shirts and jackets.

PHOTO: RETAILDESIGNBLOG.NET

Lindbergh is looking to open between 20 and 25 Canadian stores over the next three to five years, according to Oakmont Real Estate Services. Locations will ideally be in enclosed shopping centres, high streets and outlet centres. For enclosed malls and high streets, Lindbergh seeks space in the 1,500 to 2,000 square foot range. In outlet centres, Lindbergh stores will typically be in the 3,000 to 3,500 square foot range. 

Article Author

Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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