Barbie Museum to Open in Prestigious Downtown Montreal Mall

Barbie will launch a permanent 5,000 square foot museum at Montreal’s Les Cours Mont-Royal early next month. The exhibition will feature over 1,000 one-of-a-kind dolls on display, wearing fashions from some of the world’s most prestigious designers. Admission is free of charge, and donations are encouraged to be made to Make a Wish Quebec

Barbies on display will be inspired by three themes: couture fashion, the entertainment industry, and style icons. Couture Barbies will be dressed in fashions from top designers such as Christian Dior, Versace, Givenchy, Donna Karan, Giorgio Armani, Ralph Lauren, Vera Wang, Oscar de la Renta, Christian Louboutin, Zac Posen, Carolina Herrera, Herve Leger and others. Entertainment industry Barbies will include Barbies of Marilyn Monroe, Audrey Hepburn, ElizabethTaylor, Beyonce, Cher, Jennifer Lopez, Farrah Fawcett, Barbra Streisand and Lucille Ball, to name a few. For film aficionados, there are Barbies inspired by blockbuster hits such as The Hunger Games, The Wizard of Oz, Twilight, Grease, Titanic, My Fair Lady, Gone with the Wind and Legally Blonde. Other notable Barbies include icons of style: Kate Middleton, Marie Antoinette, Coco Chanel, Grace Kelly and Cleopatra.  
A by-invitation-only launch event is planned for Wednesday, February 10, and Barbie Expo will open to the public the following day. The museum will be open during normal business hours, seven days a week. As mentioned above, admission is free and donations to Make a Wish Quebec will be accepted. 

Canadian Retail News From Around The Web: January 28, 2016

Article Author

Craig Patterson
Craig Patterson
Now located in Toronto, Craig is a retail analyst and consultant at the Retail Council of Canada. He's also the Director of Applied Research at the University of Alberta School of Retailing in Edmonton. He has studied the Canadian retail landscape for the past 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees. He is also President & CEO of Vancouver-based Retail Insider Media Ltd.

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