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Simons Opens 1st GTA Store [Photos]

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Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz

Large format Quebec City-based retailer La Maison Simons opened its first Greater Toronto Area (GTA) store this morning. Located at Mississauga’s Square One, the 106,600 square foot store will be one of at least two locations to open in the area before the year 2019. 

The store was designed by figure3, which has been involved with several of Simons’ store projects. We’ll be interviewing someone from the firm for an article next week. 

The store features the chain’s restaurant concept, called Ève Café. This is the fourth restaurant concept in a Simons store — a food concept called SoupeSoup opened at Simons in Montreal’s CF Galeries d’Anjou in August of 2013, and Ève Cafés opened in August of 2015 at Les Prominades Gatineau‘s Simons near Ottawa, and in October of 2015 within Simons’ new Park Royal location in West Vancouver.  

Simons is located in part of the retail space that was formerly occupied by Square One’s Sears location at the mall’s north end. Oxford Properties-owned Square One is seeing an overhaul which includes new retailers as well as a considerable amount of new retail space. A southwest mall expansion, which opened earlier this month, houses several upscale retailers, including a beautiful new Harry Rosen store. Later this summer, a 130,000 square foot Holt Renfrew store will join them. 


Dressing rooms. Photo:  engclau  via InstagramDressing rooms. Photo:  engclau  via Instagram

Dressing rooms. Photo: engclau via Instagram


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz

Simons’ CEO Peter Simons has confirmed with us that he’ll open a store at Yorkdale Shopping Centre store in 2019. Last year, Peter Simons also told us that he’s very interested in operating a downtown Toronto location, though his search for a large enough retail space was proving challenging. Simons currently operates 11 stores in Canada. Of those, nine are in the province of Quebec, while two are in Western Canada — a West Edmonton Mall location opened in August of 2012, and West Vancouver’s Park Royal store opened mid-October of 2015.  

See below for more photos. 


Artwork in the store, by Brendan Tang.Artwork in the store, by Brendan Tang.

Artwork in the store, by Brendan Tang.


Women's Edito department, featuring luxury brands priced into the thousands. Photo: Scott TurkWomen's Edito department, featuring luxury brands priced into the thousands. Photo: Scott Turk

Women’s Edito department, featuring luxury brands priced into the thousands. Photo: Scott Turk


Editio designer department. Photo:  oceane_stanislas  via Instagram.Editio designer department. Photo:  oceane_stanislas  via Instagram.

Editio designer department. Photo: oceane_stanislas via Instagram.


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz


Multi-colour knit-covered antlers. Photo: Scott TurkMulti-colour knit-covered antlers. Photo: Scott Turk

Multi-colour knit-covered antlers. Photo: Scott Turk


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz


Women's footwear department. Photo:  dewey_tr  via InstagramWomen's footwear department. Photo:  dewey_tr  via Instagram

Women’s footwear department. Photo: dewey_tr via Instagram


Central atrium. Photo: Norman KatzCentral atrium. Photo: Norman Katz

Central atrium. Photo: Norman Katz


Photo:  nshresthabirtch  via InstagramPhoto:  nshresthabirtch  via Instagram

Photo: nshresthabirtch via Instagram


Home department. Photo: Norman KatzHome department. Photo: Norman Katz

Home department. Photo: Norman Katz


Home department. Photo: Scott TurkHome department. Photo: Scott Turk

Home department. Photo: Scott Turk


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz


Viewing accessories from above:  phoenetically_kalibo  via InstagramViewing accessories from above:  phoenetically_kalibo  via Instagram

Viewing accessories from above: phoenetically_kalibo via Instagram


Photo: Norman KatzPhoto: Norman Katz

Photo: Norman Katz


One of two men's footwear departments. Photo: Norman KatzOne of two men's footwear departments. Photo: Norman Katz

One of two men’s footwear departments. Photo: Norman Katz


Men's designer shoes. Photo: Scott TurkMen's designer shoes. Photo: Scott Turk

Men’s designer shoes. Photo: Scott Turk

Canadian Retail News From Around The Web: March 17, 2016



Article Author

Craig Patterson
Located in Toronto, Craig is the Editor-in-Chief of Retail Insider and President/CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Director of Applied Research at the University of Alberta School of Retailing in Edmonton, and consultant to the Retail Council of Canada. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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