Oppsense.Digital Brings Sequoia Backed Growth Management Platform to Canadian Businesses


Oppsense.Digital, a digital catalyst based in Toronto, has announced a new partnershiagreement with Sequoia backed Insider, a Singapore based company that is operating in 15 markets worldwide including Indonesia, South Korea, Japan, Malaysia, Thailand, Vietnam, United Kingdom and Australia.

This new partnership agreement between Oppsense.Digital and Insider will enable Canadian businesses to create more intelligent interactions with their customers on their preferred channels by using Insider’s Growth Management Platform (GMP). Powered by deep AI and Machine Learning capabilities, Insider’s Growth Management Platform (GMP) delivers real-time insights and personalization across the web, mobile web, mobile app and ad channels. This provides digital marketers a full suite of features across the growth funnel, from acquisition to activation, retention and revenue.

Insider’s Growth Management Platform (GMP) is being used by international clients that include Singapore Airlines, Samsung, Philips, Estee Lauder, Unilever, IKEA, MediaMarkt, UNIQLO, Avon, New Balance, CNN and Nissan.

According to Cagdas Clark Onen, Managing Director of Oppsense.Digital, ‘With international operations in 15 markets worldwide and backed by Sequoia, Insider’s Growth Management Platform enables brands to grab customer’s attention and turn browsing visitors into paying customers. We are happy to offer this premium partnership to Canadian businesses and we are confident that it will provide tremendous value.’

According to Ali Can Kamiloglu, Partner | Director of Commercial Channels & Mobile Platform,Insider ‘We always scout the market to create the best global partnership opportunities as Insider Growth Management Platform. Oppsense.Digital’s deep knowledge and industry experience is a perfect fit for exploring and evaluating the opportunities in Canada.’

You can see the company credentials on the website: http://oppsense.digital/

About Oppsense.Digital Oppsense.Digital is a Toronto-based company that offers fast and innovative solutions for catalyzing the marketing operations via the world’s fastest creative production process, customer experience journey, data-driven transformation and augmented-shopping solutions. Oppsense.Digital team has a combined experience of 10+ years in working with international technology companies and growth-stage startups. Oppsense.Digital is a Shopify Partner and Clearbanc Trusted Agency Partner.

About Insider Insider is a technology company with offices in London, Paris, Singapore, Tokyo, Hong Kong, Seoul, Sydney, Paris, Helsinki, Barcelona, Dubai, Moscow, Warsaw, Taipei, Jakarta, Istanbul, Kiev, Ho Chi Minh City, Bangkok, Brussels, Amsterdam, Manila, Wellington, Luxemburg, Ankara and Kuala Lumpur. Insider has been named a “Cool Vendor” in the report titled “Cool Vendors in Multichannel Marketing” by Gartner, Inc. and recognized as a Leader in the G2 Grid for Mobile Marketing in 2019. Also, Insider was listed as one of Europe’s 100 Hottest Startups by WIRED Magazine in 2018 and won Red Herring Top 100 Europe in 2017. CrunchBase has recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top three women CEOs outside of the US.

Insider Growth Management Platform (GMP) helps digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue. Leveraging real-time predictive segmentation powered by deep Artificial Intelligence and Machine Learning capabilities, Growth Management Platform empowers marketers to deliver personalized journeys across the web, Mobile Web, Mobile Apps, and Ad Channels. Built on a unified data layer, GMP is easy to implement and simple to use, avoiding the need for complex integrations and dependency on IT teams. Insider simplifies the life of digital marketers and helps them drive growth for their brands, with zero marketing waste.

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