Retail Insider “Marketing & Media Report”: Live Events Shift Attention to Dynamic OOH

Major cultural events are redirecting Canadian retail marketing toward physical spaces. The Q2 2026 report examines how motion-based DOOH, local sports activations, loyalty platforms and measurable sustainability practices are shaping competition for consumer attention across Canada.

Birks to Leave NYSE American as Canadian Jeweller Reshapes Finances

Birks Group will leave the NYSE American for the OTCQB as the Canadian jeweller reports stronger sales, refinances debt and continues retail investment.

What Mattel’s Strategy Says About the Future of Canada’s Toy Market

Canada's toy market is evolving, and Mattel's latest strategy shows how Hot Wheels, building sets, collectibles and Barbie are shaping the industry's next chapter.

Realm Fitness Builds 2,500-Member Community Inside Calgary Industrial Property

Realm Fitness has grown to 2,500 members in Calgary, combining fitness, retail, recovery and community inside a 44,000-square-foot industrial space.

Baffin joins the Royer Group of Companies 

Baffin will operate as Baffin Footwear Inc., preserving the Baffin brand, its leadership team, employees, customer relationships and day-to-day operations while benefiting from Royer's long-term investment and manufacturing expertise.

First T&T Supermarket in Manitoba coming to CF Polo Park in Winnipeg

The “cult-favourite” Canadian supermarket is bringing its signature Asian groceries, prepared foods, bakery favourites, and beauty products to Manitoba for the first time.

Corby to sell Lamb’s rum brand and assets for $39.2 million as it shifts focus to growth categories

Corby said the transaction is intended to concentrate its resources on priority growth platforms, including ready-to-drink beverages and premium spirits, while freeing capital for higher-return opportunities.

Yoto Expands Into 90 Indigo Stores Following Strong Canadian Growth

Yoto has expanded into 90 Indigo stores across Canada, marking its largest retail rollout after strong Canadian growth and years of building its direct-to-consumer business.

Restaurant Brands International reports Q2 results as system-wide sales reach US $12.7 billion

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $49 billion in annual system-wide sales and over 33,000 restaurants in more than 120 countries and territories.

McDonald’s Canada Beverage Platform Shows Early Success

McDonald’s says its new permanent beverage platform is outperforming expectations in Canada as the company targets afternoon traffic with Crafted Sodas, Refreshers and Cloud Iced Coffees while expanding its global growth strategy.

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Birks to Leave NYSE American as Canadian Jeweller Reshapes Finances

Birks Group will leave the NYSE American for the OTCQB as the Canadian jeweller reports stronger sales, refinances debt and continues retail investment.

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Retail Insider “Marketing & Media Report”: Live Events Shift Attention to Dynamic OOH

Major cultural events are redirecting Canadian retail marketing toward physical spaces. The Q2 2026 report examines how motion-based DOOH, local sports activations, loyalty platforms and measurable sustainability practices are shaping competition for consumer attention across Canada.

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Corby to sell Lamb’s rum brand and assets for $39.2 million as it shifts focus to growth categories

Corby said the transaction is intended to concentrate its resources on priority growth platforms, including ready-to-drink beverages and premium spirits, while freeing capital for higher-return opportunities.

RETAILER FINANCIALS & DATA (Con't)

May Retail Sales Growth Masks Continued Weakness in Discretionary Categories

Canadian retail sales rose 4.0% year over year in May 2026, but JC Williams Group finds that fuel prices and inflation continue to pressure discretionary spending.

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