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VIDEO: Canadian consumers holding steady but under strain as debt and uncertainty persist: Economist Todd Hirsch

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Household debt is a growing concern, particularly among consumers relying on high-interest credit cards to cover essentials such as food and fuel.
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Canadians spending intentions cool off in January but remain positive: Stifel

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54% of respondents expect to increase their spending on discretionary items in the next twelve months, which is higher than the 51% average of the last 11 surveys
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Economic Uncertainty and High Prices Keep Canadian Consumers Pulling Back, Bank of Canada Survey Finds

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Expectations for near‑term inflation remain higher than they were before the pandemic, while those for long‑term inflation eased below pre‑pandemic levels.
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Two-thirds of Canadians plan to cut spending in 2026 as budgets tighten: TD survey

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The survey found 67 per cent of Canadians expect to cut back on spending this year, up sharply from 51 per cent in 2025.
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MNP Consumer Debt Index: Canadians brace for challenging 2026 

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A majority believe the economy overall will worsen (59%) this year, and as many expect housing affordability to deteriorate (59%).
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Canadian consumers looking for value this holiday shopping season: Accenture report

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Retailers are going to need to think and act more strategically to bring value to consumers this year.
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Canadian inflation eases in October: Statistics Canada

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Slower growth in grocery prices further contributed to the deceleration in the CPI in October.
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Canada’s consumer story isn’t a big spender tale: TD Bank report

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Canada’s consumer spending outperformance in Q2 helped cushion the economy against the drag from trade tensions, says TD Bank.
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Consumer prices on the rise: Statistics Canada

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Year-over-year grocery price inflation has generally trended upward since its most recent low in April 2024 (+1.4%), says Statistics Canada.
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Canadians struggling with debt, heat or eat decisions rise: MNP

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New data from MNP shows nearly half of Canadians are $200 from insolvency, cutting food and heat as financial stress deepens across households.
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Canadian RBC cardholder data shows slowing spending growth amid caution: Economist Rachel Battaglia

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Battaglia says Canada's economy will experience slow growth.
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More than 80% of Canadians have permanently changed how they shop, says Kantar report

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Kantar says economic pressures, global tensions, and personal values are reshaping consumer behaviour.
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Consumer prices on the rise: Statistics Canada

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The Consumer Price Index (CPI) rose 1.9% on a year-over-year basis in August, up from a 1.7% increase in July, according to a Statistics Canada report.
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Interac summer spending snapshot reveals how global pressures are reshaping Canadians’ purchase habits

Mario Toneguzzi -
New survey data from Interac reveals that 78% of Canadians have redirected at least one monthly purchase from a big-box or international retailer to a local Canadian business.
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Equifax Canada: Delinquency levels stabilize in Q2, but financial divide widens among Canadians

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In Q2 2025, close to 1.4 million Canadians missed a credit payment — 7,000 fewer than last quarter – but still 118,000 more than a year ago, said Equifax.
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Canadians readjusting their spending in response to rising tariffs (Video)

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Canadians making intentional shifts in their spending
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Business and consumer confidence remain subdued: Bank of Canada surveys

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The Bank of Canada said the sales outlook remains pessimistic
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Consumers prices on the rise: Statistics Canada

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Prices for clothing and footwear rose 2.0% year over year in June after increasing 0.5% in May, says Statistics Canada.
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MNP Consumer Debt Index holds steady following 2 interest rate pauses as Canadians brace for ongoing economic uncertainty

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Nearly two-thirds of Canadians say they desperately need interest rates to go down, says MNP
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Consumer prices on the rise: Statistics Canada

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Gasoline prices in May remained below May 2024 levels, primarily due to the removal of the consumer carbon levy, noted Statistics Canada.
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Consumers embrace “valuespending”: Lightspeed

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Consumers today are balancing cost with conscience, says Lightspeed.
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Consumer spending on the rise: RBC

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RBC said overall spending remained solid in May, but key categories showed signs of cooling compared to April.
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Buy Canadian movement gains momentum as consumers shift

Mario Toneguzzi -
In the face of growing economic uncertainty and political tensions, a clear message is emerging from consumers: support homegrown products or go without
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1.4 Million consumers missed a credit payment while spending dips to 3-year low: Equifax

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Total consumer debt was $2.55T at the end of Q1, up four per cent year-over-year, according to Equifax
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Canadian consumers driving major shift toward private labels: EY Canada

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While private label has long held sway in categories like fresh food, it’s now expanding into new territory.
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