Elisa Swern

Canadians plan to spend less this holiday season but favour domestic products: PwC

Mario Toneguzzi - October 9, 2026

A PwC Canada survey finds 54 per cent of consumers are willing to pay more for Canadian-made goods as planned holiday spending declines 11 per cent.

Canadians cutting holiday spending in 2025: PwC

Mario Toneguzzi - October 17, 2025

PwC Canada’s 2025 holiday outlook shows Canadians cutting back, prioritizing value, and choosing authenticity amid economic uncertainty.

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