The Importance of In-Person Events: Brands Celebrate Return of INLAND Pop-Up in Toronto this Weekend

Designer Aleem Arif of Bano eeMee says that face-to-face interaction with customers provides direct feedback in a way that isn't possible online.

Brief: Ben Sherman Exiting Canada, Tudor Opening 1st Storefront

Other News: Swarovski opens 1st 'crystal studio', OVO Opens in Ottawa, Duer expanding to the US, Hudson’s Bay partners with INLAND, Balzac’s Coffee Roasters opens two new locations.

Canadian Fashion and Apparel Event INLAND Finds Success Virtually Amid COVID-19

After its spring event was cancelled because of the pandemic, INLAND has engaged with consumers through social media including daily 'takeovers' that have gained traction.
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