NerdWallet

How Canadian consumers can soften the blow of tariffs: NerdWallet

Mario Toneguzzi -
Canada’s latest batch of counter-tariffs affect a wide range of consumer goods, including beauty supplies, milk products, clothes, home appliances and exercise equipment. 

NerdWallet Canada study finds ‘doomspending’ spans generations

Mario Toneguzzi -
NerdWallet Canada refers to the behaviour as “doomspending,” describing it as buying things people do not need because the future feels uncertain or saving money seems pointless.

Canadian holiday shoppers getting savvier: NerdWallet

Mario Toneguzzi -
33% of 2025 holiday shoppers shopped only during sales, deals and promotions and 23% used loyalty points or cashback to pay for holiday gifts.

Canadians readjusting their spending in response to rising tariffs (Video)

Mario Toneguzzi -
Canadians making intentional shifts in their spending
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