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Retail Insider
Canada's Most-Read Online Retail Industry Publication.
News
Retailer News
Retailer Financials / Trends / Reports
Retailer People News
Retailer Op-Eds
Trends
Retail Industries
Fitness Studio Summary
Pet Retail Summary
Retail Topics and Events
Lunar New Year
Loss Prevention
International Retailer Entrant Reviews
Curated Digest
Podcasts
The Weekly
The Interview Series
More
Roll Up The Rim
News
Tim Hortons Changes to ‘Roll Up The Rim’ is Coffee Chain’s Latest Misstep: Opinion
Sylvain Charlebois
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February 26, 2020
Industry expert Sylvain Charlebois says that the iconic contest is now much shorter and incredibly more complicated, and will turn off many loyal consumers.
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