Sylvain Charlebois says that the acquisition aims to rejuvenate Subway's fortunes, grappling with declining sales, public relations challenges, and franchisee concerns, presenting a bold opportunity for transformation under Roark's strategic direction.
Subway Canada will open double the amount of stores from last year while it also renovates other locations with new innovations to enhance the consumer experience.
More than 2,900 Canadian storefronts will be getting a fresh look, while the company introduces new flavours and enhanced customer service to go head-to-head with competition.