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Jared Gordon

https://www.facultyofchange.com/
With over 15 years of experience in strategy, innovation, and venture, Jared helps industry leaders discover new sources of growth and bring fresh ideas to market. As a Managing Partner at Faculty of Change, a collective of strategic renewal experts, Jared works with complex established enterprises across sectors, including the world's leading banks, luxury brands, and retailers.
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Chip Wilson’s Board Picks Reveal Lululemon’s Deeper Problem

Chip Wilson’s board nominations highlight deeper strategic issues at Lululemon as the brand grapples with innovation, leadership, and direction.
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Canadian Retailers Face a Growing Convenience Trap

Canadian retailers are investing heavily in convenience, but rising costs, shrinkage, and customer frustration reveal a deeper strategic quality gap.
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Lessons from D2C Retail Failures: Adapting Customer Value in Canada

Canadian retailers can thrive by adapting to evolving customer values, as D2C failures show the risks of overreliance on digital success alone."
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Mid-Market Retailers in Canada Navigating Challenges and Opportunities as Consumers Shift [Op-Ed]

Jared Gordon discusses challenges facing mid-market retail, such as declining consumer interest and competition from discount and luxury sectors. Mid-market retailers need to adapt to survive he says.
News

When More Stores Isn’t the Answer: Aritzia and the Challenge of Growth [Op-Ed]

Aritzia’s hype may have fizzled as its stock value has dropped by half over the past year — an expert says that the retailer may need a strategic renewal as competitors attract consumers.

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