US Retailer FYE Opens Store at CF Toronto Eaton Centre

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Specialty entertainment and pop culture retailer FYE has opened a location at CF Toronto Eaton Centre.

FYE will be joining a growing marketplace of entertainment retailers that has adapted their business model with the current fads. The store opened today with a large selection of Pop Vinyl, collectables, models and a full back section of vinyl records.

Click for Interactive Map

Founded in 1973 in the US, FYE (For Your Entertainment) operates more than 200 locations across 35+ states and back in December 2020 announced that it was coming to Canada.

The Canadian rights are held by Sunrise Records, which also operates T. Kettle. Sunrise Records has 83 locations across the country, in addition to 40 T. Kettle Canadian stores and 7 locations in the US.

We will follow up on this Bulletin with a future in-depth discussion, including expansion plans.

FYE at CF Toronto Eaton Centre – Photo by Dustin Fuhs
FYE at CF Toronto Eaton Centre (June 30th, 2021) – Photo by Dustin Fuhs
Haight and Ashbury at CF Toronto Eaton Centre
Haight and Ashbury at CF Toronto Eaton Centre (Closing) Photo by Dustin Fuhs

Article Author

Dustin Fuhs
Dustin Fuhs is a Digital Marketing Entrepreneur and Retail Specialist with over 15 years experience. At Retail Insider his duties include managing the social media channels, SEO and various tasks on the Operations team. He is the founder of Steps to Magic, a travel website that focuses on Disney & Universal theme parks.

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  1. Why would Sunrise open a brand most Canadians have never heard of or care about when they also own the rights to HMV? That’s a brand I would rather see return.


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