Kyochon F&B, a renowned South Korean fried chicken chain, has made its Canadian debut with the opening of its first location in Vancouver, marking a significant milestone in the company’s North American expansion strategy.
The new Kyochon Chicken Canada outlet, situated at 1471 Robson Street in downtown Vancouver, brings a taste of South Korea’s popular fried chicken culture to the heart of the city. Robson Street, known for its diverse array of retailers, restaurants, and cafes, provides an ideal location for the brand to introduce itself to the Canadian market.
A company spokesperson said, “We aim to capture local customers’ tastes with Kyochon’s Original, Red Series, and Honey Series, and accelerate our expansion into the North American market.” This move suggests that Kyochon is confident in the appeal of its signature flavours to Canadian palates and sees Vancouver as a springboard for further growth in the region.
The expansion into Canada is the result of a strategic partnership forged in early 2023. Kyochon USA, the company’s US subsidiary, signed a master franchise agreement with Mirae F&B Holdings, a subsidiary of Mirae Investment. Mirae F&B Holdings brings valuable local expertise to the table, with operations spanning food service, retail, hospitality, and gas station industries across Canada.
This latest opening adds to Kyochon F&B’s growing international presence. The company currently operates 75 locations outside of South Korea, situated in the United States, China, Malaysia, Indonesia, Taiwan, and the United Arab Emirates (UAE). The addition of Canada to this list underscores the brand’s commitment to global expansion and its ability to adapt its offerings to diverse markets.
