Community Natural Foods, a wholly-owned subsidiary of Calgary Co-op, has launched a new membership program delivered through a new interactive app, designed to enhance consumers’ shopping experience and promote healthy choices.
This innovative app offers a variety of features, including the ability to earn Community Bonus Cash, access personalized recipes, and the opportunity to uncover exclusive savings on a wide range of natural and organic products, said the company in a news release.
“The new membership program + app caters to the needs of today’s health-conscious grocery shoppers, empowering them to make informed decisions. Users can take advantage of ways to save and earn on qualifying purchases, explore tailored recipes based on their dietary needs and enjoy discounts on everyday items,” it said.
“This launch represents a pivotal moment for Community Natural Foods. Since its establishment in 1977, CNF’s mission has been to provide Alberta shoppers with quality natural and organic products. As the needs of our customers evolve, we remain committed to innovating and enhancing their shopping experience. Our new membership program and interactive app embodies this commitment by modernizing how we connect with our community,” said Damon Tanzola, Senior Vice-President, Real Estate and Health & Wellness, Calgary Co-op and Community Natural Foods.
The app launch is just one of a number of significant investments the company said it has made:
- Renovations at Community Natural Food’s 10th Avenue SW and Crowfoot Calgary locations
- The launch of a new store in Old Strathcona Edmonton in June 2023
- A new Community Natural Foods store set to open in the community of Seton in the fall of 2025
- A new website, refreshed logo, and delivery vans
- Investments in in-store technology and software, including point of sale upgrades.
- More than 10,000 products available in-store, with more than 7,000 available for sale online.
“With our new Community Natural Foods membership program and app, we can offer a streamlined platform that encourages our customers to explore wellness resources and deals at their fingertips. After years of careful planning and development, we are confident this app will significantly enhance the way our customers shop and engage with our natural food choices every day,” said Tanzola.
“Our new app reinforces Community Natural Foods’ commitment to innovation and investment in the wellness space. This app simplifies the shopping experience and also provides customers with the tools they need to make healthier choices while saving and earning along the way. It’s a significant step in making wellness more accessible for everyone.”
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