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Moncler to Open 2nd Freestanding Toronto Store

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Italian luxury brand Moncler will open its third freestanding Canadian store at 131 Bloor Street West (The Colonnade) in Toronto, according to plans released by Colonnade landlord Morguard. Toronto will join Las Vegas as the only North American cities to feature two freestanding Moncler stores.

The Bloor Street Moncler store will measure about 2,500 square feet, according to the Morguard lease plan, taking part of Sephora’s current 6,100 square foot space. The floor plan shows the remaining 3,842 square feet as still available for lease.

This summer, Sephora will relocate to a one-level, 8,900 square foot location at nearby 77 Bloor Street West. Construction on the new Moncler store is expected to commence shortly thereafter.

Moncler’s first freestanding Canadian store opened in the summer of 2014 at Toronto’s Yorkdale Shopping Centre, measuring about 2,525 square feet. A second Canadian Moncler location opened at 742 Thurlow Street in the city’s ‘Luxury Zone’ in December of 2015.

The Bloor Street Moncler deal was co-brokered by Northwest Atlantic Principal/Broker Dianne Lemm and Hanna Struever of Retail Portfolio Solutions in Los Angeles. Ms. Lemm also negotiated the Yorkdale Moncler deal with its landlord Oxford Properties.

Founded in Milan in 1952, Moncler is an apparel and lifestyle brand most known for its down jackets and sportswear. Moncler took its name from the abbreviation of Monestier-de-Clermont, an Alpine town near Grenoble, France. In 2003, the brand was bought by the Italian entrepreneur Remo Ruffini. Although founded in Italy, Moncler’s flagship store is on the Rue du Faubourg Saint-Honoré in Paris. Moncler currently operates 14 free-standing stores in the United States, including locations in Aspen CO, Atlanta, Bal Harbour FL, Beverly Hills, Boston, Chicago, Costa Mesa CA, Honolulu, Houston, Las Vegas (2 locations), New York City, San Francisco and Seattle.

Thank you to Urban Toronto‘s ‘ACT7’ and decisionSMART‘s Paul Amato for alerting us to Morguard’s updated lease plan, as discovered by Urban Toronto’s ‘pw20’.

Sarah Pacini Continues Canada-Wide Expansion, Plans More Locations

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Upscale Belgian women’s fashion brand Sarah Pacini is continuing its Canadian store expansion by opening new locations. In April of this year, the company’s first Western Canadian store opened at Park Royal in West Vancouver and last week, Pacini’s eighth Canadian store opened at Toronto’s Yorkville Village, formerly named Hazelton Lanes. 

The Sarah Pacini brand was founded 20 years ago in Belgium. The collection, made primarily in Italy, is distributed in 48 countries across five continents with more than 70 boutiques as well as department store shop-in-stores and wholesale accounts. Designs are simple and elegant, and are at a contemporary price point. The company has three primary corporate offices, with locations in Montreal as well as in Belgium and Ireland. 

The Yorkville Village store is located on the enclosed centre’s second level, alongside retailers Judith & Charles, Ophelia, Maska Mode, Andrews and newest retailer philip, which we profiled last week. The Sarah Pacini store features the brand’s newest look, with light walls contrasting dark wood fixtures, and a unique concrete floor treatment that almost looks like water. Pacini’s fashions are displayed extensively throughout the store — designs are simple and elegant with day and evening wear, as well as a selection of footwear, handbags and other accessories, and jewellery. The Sarah Pacini jewellery line is particularly notable, as it’s made in Canada and available at stores worldwide. 

Sarah Pacini will continue opening Canadian stores, according to international expansion director Said Boujmada. He confirmed that Sarah Pacini’s next store location will be opening at the McArthurGlen Designer Outlets in suburban Vancouver. This will be the second Canadian outlet location for the brand, following its outlet location at Premium Outlets Montreal, which opened in the fall of 2014. Sarah Pacini also operates full-priced stores in Montreal (four locations, Les Cours Mont Royal, 1061 rue Laurier Ouest in Outremont, CF Carrefour Laval and 4919 Sherbrooke Ouest in Westmount) as well as two Toronto stores (Bayview Village and, now, Yorkville Village) and at The Village at Park Royal in West Vancouver. Remarkably, Sarah Pacini currently operates only two freestanding stores in the United States, with units in New York City’s Soho and on North Beverly Drive in Beverly Hills, California. 

Aurora Realty Consultants represents Sarah Pacini in Canada. Broker Manon Parisien confirmed that the brand will continue to focus expansion plans on Vancouver and Toronto for 2016-2017, and will then look to other Canadian markets, depending on opportunities. Auora Realty Consultants has a team of brokers with Jeri Brodie assisting with the Yorkville Village deal, while Trevor Thomas assisted with Vancouver location negotiations. Ms. Parisien explained that although high streets are a target for the brand, enclosed shopping centres are also considered for new stores. According to Aurora Realty Consultants’ website, Sarah Pacini stores are generally in the 1,400 to 1,800 square foot range. 

Yorkville Village is in the process of adding new upscale retailers, as it overhauls its premises. We’ll be doing an in-depth feature in the centre’s progress this summer, as it prepares to debut its second phase. Landlord First Capital Realty is also redeveloping retail properties on nearby Yorkville Avenue, and we’ll also be profiling these as permitted over the coming weeks and months. 

Photos were supplied by Idea Workshop.

Shumaker Plans Store Expansion After Initial Success

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Canadian footwear brand Shumaker (pronounced ‘shoe maker’) will expand its base of freestanding stores after seeing success with its first locations. Shumaker has already opened eight locations in just eight months, with more to follow as it seeks space in busy shopping centres. 

The Shumaker brand is known for its contemporary, casual footwear for both men and women, and began in 1948 as a footwear manufacturer and distributor. The company, headquartered in Mississauga, has grown over the years and now boasts wholesale distribution at over 1,600 points of sale across Canada. Prices are considered to be moderate by footwear standards, and can be viewed on Shumaker’s e-commerce site. 

After seeing considerable wholesale success, Shumaker set out to open its own branded freestanding stores. Working with an in-house design team, the company created a store prototype featuring primarily white interiors with strong red accents, as well as contemporary fixtures and eye-catching facades. Images in this article, supplied by Shumaker, show the store design without footwear in order to provide design context. 

Shumaker’s first location opened in August of 2015 at Lansdowne Place in Peterborough, Ontario. Since then, about one store has opened per month, according to Shumaker’s Director of Operations, Ishan Singh. The retailer has opened seven freestanding stores in Southern Ontario, including locations in Barrie (RioCan Georgian Mall), Bellville (Quinte Mall), Hamilton (CF Lime Ridge), Ottawa (two stores: Carlingwood Shopping Centre and Place d’Orleans) as well as two Toronto area stores (Erin Mills Town Centre in Mississauga and CF Markville in Markham). 

The brand’s physical stores aim to impress and provide top-notch customer service, according to Mr. Singh. Shumaker’s website explains that its product is “quality-centred, value-driven and original” and that “Shumaker is built on the same family values that are found in homes across the country”, going on to say: “Resting on principles of respect, Shumaker provides unmatched customer service and a personalized shopping experience in a distinguished setting”. 

Moving forward, Mr. Singh explained that Shumaker will look to continue its growth momentum into the fall of 2016 and beyond, as it continues to seek out retail spaces for new store locations in Ontario. Shumaker stores are ideally in the 1,400 square foot to 1,800 square foot range and although shopping centre locations are a priority, Mr. Singh said that urban street front stores could be a possibility as well. 

New Child-Friendly Concept Attracts Mall Shoppers [With Video]

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An innovative new concept has launched in several Canadian shopping centres, and it’s driving traffic to malls by being an attraction to kids. Named Zazazoo, the plush animal ride rental company is looking to expand Canada-wide through franchising, after launching its first location near Ottawa in November of 2015. 

Founded by Melanie Lafreniere, Zazazoo rents out large stuffed animals that can be ridden throughout enclosed shopping malls. She explained how the concept is already driving traffic to shopping centres as a new attraction. She came up with the idea after recognizing that some children might not be keen on visiting the local mall, which in turn may limit parent’s shopping capabilities. 

Ms. Lafreniere says that she’d ideally like to be operating in 12 Canadian shopping centres by the end of 2016. Zazazoo launched at Les Promenades Gatineau last November and has since expanded to four locations, including Carlingwood Mall and St. Laurent Centre in Ottawa, and at Galeries de Sources in suburban Montreal. More locations are scheduled to open in the next few months, including at Ottawa’s popular Bayshore Shopping Centre. 

It’s not just children who ride Zazazoo’s stuffed animals, however. Some adults are enjoying the attraction as well and according to Ms. Lafreniere, one only has to be ‘young at heart’. She explained how Zazazoo brings smiles to people’s faces, young and old, adding a new element of positivity and fun to existing Canadian shopping centres — living up to its slogan ‘Made for Kids, Enjoyed by All’. 

*All photos by Zazazoo.

Chanel Opens Flagship Concession in Vancouver [Photos]

PHOTO: HELEN SIWAK OF @ECO.LUX.LUV

French luxury brand Chanel has opened a large ground-level boutique inside of Vancouver’s Holt Renfrew at CF Pacific Centre, replacing a previous location on the women’s upper-level designer floor. Although it’s technically a shop-in-store, Vancouver’s new Chanel concession is now Canada’s second-largest location, featuring the country’s first Chanel fine jewellery and watch boutique. 

The new Chanel concession measures about 5,060 square feet, and includes a separate 750 square foot area dedicated to fine jewellery and timepieces. Some of the fine jewellery prices are astronomical — a ‘Camillia’ diamond broach with ‘pigeon blood’ red rubies, for example, is priced at a whopping $3 million. The store, designed by Peter Marino, features several rooms and carries women’s ready-to-wear as well as accessories and footwear. 

Chanel is located in retail space formerly occupied by a Holt Renfrew salon and spa. Although Holt’s Dunsmuir Street facade now includes Chanel at its ground level, the Chanel boutique can only be accessed by the public through an entrance from within the Holt Renfrew store. 

The new Chanel boutique will join a number of expanding concessions on Holt’s ground level. Plans provided show a relocated Tiffany & Co. as well as Louis Vuitton, in retail space formerly occupied by a sports retailer. Holt Renfrew is in the process of expanding its 147,000 square foot Vancouver store to about 187,700 square feet, with the expansion expected to open towards the end of this year.

The former second-floor Chanel boutique opened inside of Holt Renfrew in the spring of 2007, when Holt Renfrew relocated to a considerably larger new space at Pacific Centre. Chanel’s shop-in-store, which originally only carried accessories and footwear, expanded to 1,900 square feet in 2010 to also carry ready-to-wear. 

Vancouver’s first freestanding Chanel location, measuring 1,300 square feet, opened in March of 1990 at 103-755 Burrard Street — now occupied by Coach. In May of 2000, Chanel relocated to a 5,000 square foot two level store at 900 West Hastings Street, which closed in the summer of 2010 due to poor sales, which some attributed to reduced cruise ship and tourist traffic. 

Chanel’s first Canadian store, measuring just over 3,000 square feet, opened in April of 1989 at 131 Bloor Street West in Toronto. A 4,200 square foot second level was added several years later to create the current 7,300 square foot Canadian flagship. In January of 2017, Toronto’s Chanel flagship will relocate to an 8,700 square foot retail space at 98 Yorkville Avenue, most recently occupied by retailer Teatro Verde. In Canada, Chanel also operates shop-in-store concessions within Holt Renfrew locations in Calgary, Toronto (50 Bloor Street West), Toronto (Yorkdale Shopping Centre), and in Montreal.

Saks OFF 5TH Announces 2nd Edmonton Location

Image: Saks OFF 5th

Saks Fifth Avenue‘s off-price division Saks OFF 5TH has announced that it will open a second Edmonton location, after announcing a first location less than a month ago. Saks OFF 5TH will open about 25 locations Canada-wide before 2018. 

The second Edmonton Saks OFF 5TH location will open at the Skyview Power Centre in the city’s northwest, near the affluent community of St. Albert. The 30,000 square foot store will open in a retail space currently occupied by Home Outfitters, which falls under the same Hudson’s Bay Company ownership umbrella as Saks. The Skyview Power Centre Saks OFF 5TH is expected to open in the spring of 2017, in partnership with landlord Triovest Realty Advisors Incorporated. 

Skyview Power Centre

Last month, Saks announced that it would open a 31,900 square foot Saks OFF 5TH at Edmonton’s South Edmonton Common in September of this year. The Skyview Power Centre OFF 5TH is the 14th announced Canadian OFF 5TH location, and the third for Alberta — an OFF 5TH location is also scheduled to open at Calgary’s CrossIron Mills in September of this year. 

Saks OFF 5TH opened its first Canadian stores in southern Ontario in March of this year.  

Alberta will also see the opening of its first full-priced 115,000 square foot Saks Fifth Avenue store in January of 2018 at Calgary’s CF Chinook Centre. Sources at Hudson’s Bay Company say that they expect Calgary to be the only Alberta city to have a full-priced Saks store. Saks Fifth Avenue opened its first two Canadian stores in February of this year in Toronto (CF Toronto Eaton Centre and CF Sherway Gardens) and a Vancouver store announcement is expected soon, according to sources at Hudson’s Bay Company. 

Reitmans Secures Prime Sainte Catherine Street Retail Building

Montreal-based women’s fashion retailer Reitmans recently leased a prime flagship location at 710 Sainte Catherine Street West in Montreal. The three-level space features over 3,600 square feet on each level, and is one door down from Reitmans’ plus-sized brand, Addition Elle.

Nickels Deli occupied the site until it vacated the building in May of 2015. The property was for lease until recently. 

Reitmans will not confirm which of its brands will occupy the space. Our source told us “It was important for the broker to find a tenant to take all the building”. It’s important to note that Additon Elle’s space is currently for lease by Polaris, possibly providing a clue as to 710 Sainte Catherine’s newest tenant. 

Regardless of what happens, the location is exceptional, being situated across the street from Montreal Eaton Centre. That centre will soon see a major renovation as it merges with adjacent Complexe les Ailes. Sainte Catherine Street will also see substantial improvements with beautification plans set out by the City of Montreal. 

3rd Generation Canadian Menswear Retailer Launches Flagship ‘philip’ Store in Yorkville Village [Photos]

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Upscale Toronto-based multi-brand menswear retailer philip is relocating its operations to a strategically located new space at Toronto’s Yorkville Village shopping centre, formerly Hazelton Lanes. The retailer has seen success through personalized client relations, resulting in its exceptional customer loyalty.

Brother and sister team Philip Zappacosta and Leandra Zappacosta, opened ‘philip’ (spelled with a lowercase ‘p’) at Hazelton Lanes three years ago, in a retail space on the mall’s lower level across from Whole Foods. As of this month, the retailer has relocated to a luxurious new space located upstairs between retailers TNT and Andrews. The ‘philip’ store is an intimate size in order to create a sense of home for its clientele, featuring a modern façade and custom built interiors. The store’s millwork is imported Italian exotic woods and artisan Italian marble flooring, accented with high polished chrome and bevelled glass, all built to facilitate a customized experience for their customers.  

The ‘philip’ retail store boasts an exceptionally loyal customer base. The Zappacostas say that their team of staff is an extension of their family, with the store featuring age-old traditions including tailoring and collection curation that was started by their grandfather, Fernando Zappacosta, who had tailor shops in Toronto’s Little Italy on College Street in the 1960’s. Tailoring and fit are therefore of utmost importance to retailer ‘philp’ as well, ensuring clients look their best when wearing their purchases. “Clothing is carefully curated to characterize the appropriate expression of ones own image” explains Philip Zappacosta, “And that’s why we are the best and we are the only ones that do what we do.”

Being an unparalleled independent retailer, the members of the philip organization are able to individually get to know their clients building wardrobes based on habits, attitudes and taste standards. It’s the personalized, bonding relationships that are key, according to the Zappacostas. This includes properly stylizing a man with designer brands and their own offering in order to create the total look that is suitable for their clients – be it a more conservative suit or bolder fashions for a night out. Private at-home and in-office appointments are also available for busy clients.

Brands carried in-store include John Varvatos Collection, Armani Collezioni, Zegna, Paul & Shark, Corneliani, Eton of Sweden, Nanni Milano Belts and in-house brand philip – featuring both ready-to-wear and made-to-measure offerings. The founders’ father and mother, Tony and Bernadette Zappacosta, operated a chain of stores in all of the major Cadillac Fairview malls across Canada under the ‘Fenzi‘ nameplate in the 1980’s. In the 1990’s, they brought the Nanni Belt line to Canada, working with the Toronto Blue Jays to promote the stores during their 1991 and 1992 back-to-back World Series Championships. The stores were promoted by Roberto Alomar, all-star, second baseman, hall-of-famer for Toronto Blue Jays. 

Philip and Leandra noted that it’s actually the high-end, luxury brands that do the highest sales in their store, reflecting the demographic of shoppers in the affluent Yorkville area. The team is looking to continue to curate and cultivate its brand mix as the Yorkville neighbourhood evolves, with the area attracting the likes of Christian Louboutin and Chanel boutiques on adjacent Yorkville Avenue. 

Philip and Leandra Zappacosta also explained how they have low staff turnover in their store, which is a reflection of treating employees well and making them feel like family. Being that the store is an extension of them in many ways, Mr. Zappacosta explained the importance of hard work and ethics, both in client and staff relations. Mr. Zappacosta praised staff at his store well, crediting their exceptional efforts for his store’s success. He also credited landlord First Capital Realty for being visionary in their redevelopment of the neighbourhood.

Although ‘philip’ is an intimate one-location retailer, the Zappacosta’s explained that at some point, more ‘philip’ store locations could open in Canada. That will happen only when the right circumstances arise, however, as any growth will be organic. 

All photos in this article are via Daniel Silver Photography. 

La Maison Simons Reveals New Ottawa Store Details

RENDERING: SIMONS

Quebec City-based large format retailer La Maison Simons has revealed new details about its CF Rideau Centre store in Ottawa, opening on August 11 of this year. It will be the 13th store location for Simons and the second in Ontario, following the opening of its Mississauga Square One store in March. 

The two-level, 100,000 square foot store CF Rideau Centre will be located in the mall’s expansion wing at the corner of Rideau Street and Nicholas Street. Simons will occupy the top two levels of the four level expansion, which will incorporate the facade for the former Ogilvy store which once occupied the site. The fourth floor, being Simons’ top floor, will be encased in glass which wraps up and over to form part of the roof. Simons’ bottom floor (third floor of the expansion), will include part of Ogilvy’s facade, which saw bricks carefully removed, cleaned, catalogued and reinstated to preserve its architectural significance.

The store’s interior was designed by award winning firm figure3, incorporating the most celebrated elements featured in Simons’ West Edmonton Mall and Montreal CF Galeries d’Anjou stores — including high gloss, bold colour fitting rooms, decorative woven animal heads and ‘porta pottie’ change rooms for young men. Architectural firm Lemay Michaud created the store’s overall framework and configuration at CF Rideau Centre. 

FIGURE3 DESIGNED THE AWARD-WINNING WEST EDMONTON MALL SIMONS STORE, WHICH OPENED IN OCTOBER OF 2012

Each Simons’ store features a significant work from a Canadian artist. At the CF Rideau Centre location, Torrential Red, a striking installation by Shayne Dark, will be suspended in the centre of the store in Simons’ escalator atrium, connecting the bottom and top floors. Mr. Dark used ironwood saplings gathered from the forest floor near his home in Kingston, where he saturated the trees in a brilliant red pigment. He then intertwined and assembled the ironwood elements to create a 22-foot tall, 8-foot wide suspended sculpture which represents the contrast between urban and natural environments. 

‘TORRENTIAL RED’, A STRIKING INSTALLATION BY SHAYNE DARK, WILL BE SUSPENDED IN THE CENTRE OF THE STORE IN SIMONS’ ESCALATOR ATRIUM, CONNECTING THE BOTTOM AND TOP FLOORS.

The store’s bottom floor, located on the third floor of CF Rideau Centre, will measure 35,000 square feet and will feature the following departments: 

  • Djab: cutting edge, urban streetwear for young men
  • iFive: stylish active wear for women
  • Miiyu: feminine lingerie and loungewear for women
  • Twik: dynamic fresh looks for young women
  • Women’s Accessories

The store’s top floor, located on the fourth floor of CF Rideau Centre, will measure 56,000 square feet and will include the following: 

  • Contemporaine: elegant women’s career and casual wear
  • Edito: men’s and women’s designer collections
  • Icône: cosmopolitan styles for the modern woman
  • iFive: stylish active wear for men
  • Le31: classic and avant-garde fashions for men of all ages
  • Maison: modern décor elements for the home
  • Men’s Accessories
  • Customer Service

The fourth floor will also feature Ève Café, a counter service café offering French Canadian inspired items with seating for 12. All recently opened Simons stores feature this dining concept. 

The store will have some unique features specific to the Ottawa location. A separate set of stairs will connect the men’s shopping areas, allowing men to access the space without venturing through women’s fashions. The top floor of the men’s environment will feature large windows with a view of CF Rideau Centre’s rooftop garden. Views of the Byward Market and the newly created Ogilvy Square (a pedestrian area on Nicholas at Rideau) will be visible from the iFive women’s department on the bottom floor and from Ève Café and Maison on the top floor. Also unique to this store is how the youthful Djab and Twik departments will be together, with direct access to the mall. 

Simons will feature significant window displays on Rideau Centre’s ground level facing Rideau Street, despite not having retail space on the street. A ground-level elevator will bring shoppers directly to both the third and fourth floors. 

NYX Cosmetics Plans Canada-Wide Store Expansion

PHOTO: NYX

NYX Cosmetics is looking to expand its base of freestanding Canadian store locations, after launching in the Greater Toronto Area (‘GTA’) in the fall of 2015. British Columbia is the next market that the brand will target, according to brand director Rachelle Mladjenovic. 

L’Oréal bought NYX (Named after the Greek goddess of the night, pronounced ‘Nix’) in 2014, and has expanded the brand significantly to include product lines in retailers selling cosmetics (such as Canadian retailers Shoppers Drug Mart, Rexall and London Drugs) and, most recently, freestanding stores. NYX was founded by Toni Ko in 1999, and is headquartered in Los Angeles. The brand is known for its high quality, affordably-priced rich-pigment cosmetics, which have gained a loyal following both with makeup artists as well as the general public. The brand stocks a wider variety of shades of foundation than most competitors, making it hugely popular in multicultural centres such as Toronto. 

Ms. Mladjenovic explained that, based on consumer online searches, NYX determined that its first Canadian markets for freestanding stores should be in Ontario and British Columbia. NYX launched its first Ontario locations late last year at Mississauga’s Square One and at 363 Queen Street West in Toronto, and last month it opened a third GTA store at CF Toronto Eaton Centre. Stores are “the brand in 3-D”, she explained. 

Photo: NYX PROFESSIONAL MAKEUP

NYX will open four more stores in Canada in 2016, including locations at Yorkdale Shopping Centre in Toronto and at CF Rideau Centre in Ottawa. Streetfront locations prove popular with Millennials — a key target demographic for NYX. Retail expert Farla Efros, President of HRC Advisory, noted that a freestanding brick and mortar strategy is smart marketing for the brand, following its gaining recognition through drug store and other retail/wholesale channels. Ms. Efros explained the ‘Four F’s (Fast, Fashionable, Feasible and Favored) and how NYX is addressing younger consumers (including Millennials and ‘Generation Z’) with an enhanced in-store experience, be it in popular shopping centres or on busy, youthful Queen Street West. 

Ms. Mladjenovic explained how the Queen Street location is doing better than forecasted, also partly due to its proximity to local makeup schools. That location also features a studio downstairs where staff can be trained, influencers can meet, and Instagram stars can take photos or videos, for example. Much of the brand’s awareness is through social media and loyal fans that it considers to be ‘brand ambassadors’. 

NYX’s freestanding stores also allow the brand to carry a wider variety of product compared to drug stores and other wholesale channels. Larger stores can house as many as 2,500 products per location, and retail storefronts allow NYX to quickly introduce and test new products. Storefronts also allow for tailored customer service, with one-on-one interactions providing feedback useful for product development, in a manner not possible in other channels, including online. 

Ms. Mladjenovic revealed that NYX’s storefronts will be getting a bit larger as the brand expands and looks to carry a wider product assortment. Most recently-opened locations are in the 800 square foot to 1,000 square foot range, though NYX’s Yorkdale and Ottawa stores will be closer to 1,300 square feet, accommodating expanded product and crowds that may gather in the store. Architectural firm Gensler (Los Angeles office) works on NYX’s store design, and brokerage Northwest Atlantic represents NYX Cosmetics in Canada for its real estate.