With the holidays rapidly approaching, Retail Council of Canada’s third annual Retail Holiday Shopping Forum arrives just in time for retailers as they make the crucial, final, strategy adjustments to their holiday retail plans before the busy end-of-year campaigns kick into full gear.
A half-day virtual event on October 13, 2022, the Retail Holiday Shopping Forum promises attendees exclusive insights ahead of the busiest (and most wonderful!) time of the year – starting with a series of high-profile speakers that will help Canadian retailers adjust to the holiday season’s ever-changing makeup.
The virtual format is designed to ensure retailers from across Canada can participate in the information-packed event that will be filled with actionable tips on how to leverage the latest learning to optimize their assortments for the end-of-year sales surge.
Eric Morris, Managing Director and Head of Retail with Google Canada, presents part two of Navigating the Holiday Season, first shown at RCC STORE Conference 2022. Eric delivers a timely follow up with category specific insights, recommendations around in-store vs ecommerce, and suggested decision-making tactics.
Luc Dumont, Leger’s Vice President Research and Innovation, highlights the most critical insights from the much-anticipated RCC x Leger Annual Holiday Shopping Survey – which features intended shopping behaviours from over 2,500 Canadians across the country. This survey, now in its 5th year, will provide trending learnings and dig into how Canadians’ decisions for their holiday shopping compares to how they buy at other times of the year.
Samir Kulkarni, CEO at Showcase will be dropping big insights on a holiday strategy that hinges on the October surprise. Samir shares the most important factors in this customer-centric strategy, how data is leveraged for timely insights, and what enables the Showcase team to act with agility ensuring the year’s must-have gift is ready for customers.
Retail Insider’s Craig Patterson sits down with The Voice of Retail producer & host Michael LeBlanc to discuss retail prospects coast-to-coast, the impact of changing commuter and working patterns on the industry, the challenges of the mall economy and what retailers need to know today to thrive tomorrow. Retailers will also get the inside scoop on real estate and shopping centres and walk out of the Retail Holiday Shopping Forum more prepared to tackle what’s ahead!
Readers who are looking for general holiday resources are reminded to visit RCC’s Holiday Resources for Retailers on the RetailCouncil.org website.
Tickets are available with special rates reserved for RCC members and groups. For more information on the agenda, sponsorship or registration, contact Retail Council of Canada at email@example.com.