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10XTO opening Contrast Zone Sauna and Cold Plunge Lounge in Toronto

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Luxury athletic club 10XTO has announced the opening of a new wellness space, the Contrast Zone, designed to enhance recovery and performance for its members.

The 90,000-square-foot facility, located in Toronto’s Exhibition Grounds, will debut the Contrast Zone on Saturday, Nov. 8. The new area combines a sauna, cold plunge pools, and red light therapy in a self-guided circuit. Access will be available exclusively to 10XTO members and guests of Hotel X Toronto who book the Experience Wellness add-on.

“Set to open on Saturday, Nov. 8, the refined sanctuary brings together heat, cold, and calm to deliver peak performance, recovery, and renewal,” the club said in a news release.

Developed in collaboration with Canadian wellness companies, the space includes a traditional dry Finnish sauna designed by Saunafin. The sauna delivers deep heat intended to support cardiovascular health and boost circulation.

Two plunge tubs by Coldture offer cold therapy at different intensities—one maintained at 2 to 3 C for a more intense experience, and another set at 9 to 10 C for a gentler option.

To further extend the recovery benefits, the lounge also features red light therapy technology by Kala. According to the release, the red light setup “stimulates mitochondrial activity, improves circulation, and reduces inflammation, offering an advanced layer of recovery.”

After completing the thermal circuit, users can relax in a sage-green lounge area furnished by Rove Concepts.

“Already home to world-class tennis courts, state-of-the-art fitness facilities, and a vibrant community, 10XTO is elevating its wellness amenities even further with Contrast Zone, ensuring members can meet all their needs within one elevated destination,” the release stated.

10XTO describes itself as a next-generation lifestyle athletic club that offers fitness, sports, and wellness amenities in a modern, glass-encased facility overlooking downtown Toronto and Lake Ontario.

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Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

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