Consumer Electronics

Samsung Canada deployed mobile digital billboards in Toronto, Vancouver and Montreal as part of a rapid-response campaign promoting its Galaxy Z Fold8. Samsung executive Christian Di Vincenzo explains the retail strategy, Edelman's role and the company's reported results.

Apple has increased Canadian prices on existing iPhone, Mac and iPad models as memory costs climb. Its latest results show strong revenue, but management says the impact on consumer demand remains unclear.

Apple's new 14-inch MacBook Pro with M6 starts at $2,799 in Canada, with faster graphics, on-device AI performance and Wi-Fi 7. Pre-orders open October 28, with retail availability November 6.

Apple is launching its M6-powered iMac in Canada from $2,099, holding the entry price steady from the outgoing M4 while adding faster processing, expanded AI capabilities, Wi-Fi 7 and Bluetooth 6. Retail availability begins November 6.

Apple is expanding its connected-home business in Canada with the new HomeView display and accessories developed with LG Electronics and Schneider Electric. The rollout brings new competition to home security, climate control and automation categories while creating opportunities for connected-home retail and services.

Apple has introduced its latest AirPods 5, featuring advanced open-ear Active Noise Cancellation and enhanced sound quality. Priced at $179, pre-orders begin today with in-store availability set for September 18.

Apple has unveiled its latest innovation in display technology—the Studio Display and Studio Display XDR. Designed for both everyday users and professionals, these displays boast enhanced features and specifications that elevate the user experience in Canada.

Apple has introduced the new MacBook Air featuring the M5 chip, offering upgraded performance, storage, and connectivity. Available for pre-order starting March 4, this model is designed for both casual users and professionals seeking a powerful laptop.

Apple has announced the launch of its new iPad Air featuring the M4 chip, promising significant boosts in performance and memory. Pre-orders begin on March 4, with availability starting March 11, 2026.