Kervy Diaz

Ryde: Canada launches sleep shot aimed at Canadians struggling to fall asleep

Ryde: cited data showing that 20 per cent of Canadian adults report having trouble going to sleep or staying asleep most or all of the time as part of the rationale for introducing the product.

Ryde Canada’s Kervy Diaz on launching a new wellbeing drink brand and rapid retail expansion

Launched in 2023, Ryde began with a small footprint in Circle K Ontario downtown and has since added Rabba and several independent retailers.
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