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‘goop’ Launches Interactive 3D Ecommerce Store for Canada: A Model for Other Brick-and-Mortar Retailers?

Gwyneth Paltrow’s lifestyle brand created a virtual ‘walk through’ experience of its new Toronto store, where online visitors can ‘walk through’ the space and buy products. It could become a model for other brands wanting to showcase physical retail spaces to the online world.

Innovative 3D Store Tour Camera Technology Launches for Retailers

The 360 degree virtual tours allow viewers to walk through a retail space and click on products, as if they were in an actual store.
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