67% of Canadians have travel plans this summer, only 17% are taking a major trip involving flights or paid lodging. Instead, many are choosing more affordable alternatives
Following a record-breaking year in 2025, with 28 million visitors generating over $9 billion in spending at businesses all throughout the city, Toronto is attracting more visitors than ever before.
Direct visitor spending generated nearly $13.5 billion in total economic impact and exceeded the previous year’s record by four per cent, with 37 per cent of spending coming from U.S. and international visitors
By 2030, the strategy aims to grow visitor spending in the tourism industry by 4% annually, from an estimated $30.7 billion in 2025 to over $38 billion.
On Wednesday, Air Canada said that it has issued the statutory 72-hour lockout notice to the Canadian Union of Public Employees (CUPE) representing 10,000 flight attendants at Air Canada and Air Canada Rouge after the union provided notice it intends to begin a strike.
According to new research from American Express Canada, younger employees are approaching business travel differently than their Gen X and Boomer counterparts.Â