GARAGE, the Montreal-born brand, has officially landed in the United Kingdom with the opening on Friday at Bluewater Shopping Centre in Stone, Kent, England. Its London premier location on Oxford Street is set to debut March 27.
This launch marks the beginning of GARAGE’s next era of international growth. Known for its confident and unapologetic point of view, the brand brings its signature mix of elevated off-duty essentials and active lifestyle pieces to one of the world’s most influential style capitals, building on the strong cultural traction it continues to drive across North America, from New York to Los Angeles, said the company.
“Opening in the UK is a defining moment for GARAGE,” said Andrew Lutfy, Chief Executive Officer and Chair of the Board of Groupe Dynamite.
“London is at the heart of global fashion- the energy and style across the UK truly inspires us. Opening at Bluewater and on Oxford Street is a bold step in our international growth and an opportunity to strengthen our connection with the customers who already know and love us, and to introduce GARAGE to those just discovering the brand.”
“The momentum moves to the heart of the fashion capital on March 27 with the opening of the GARAGE London location. Located at the prestigious corner of 321 Oxford Street West, this impressive two-level destination serves as a high-impact expression of the brand’s global identity. This prime corner location acts as a cultural touchpoint, designed to build a strong brand presence in a market that defines fashion relevance,” said the brand.
“The UK rollout continues with momentum. Following London, GARAGE will expand into Manchester with locations at Manchester Arndale and Trafford Centre in 2026, accelerating its presence across the country.”
SAJO, the Canadian-based design-build firm, managed the construction of the Oxford Street flagship via its UK division.”
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