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First NorthGirls Storefront Launches in Toronto Under North Brands Group Umbrella

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Toronto-based North Brands Group Ltd., parent company of boys fashion retailer NorthBoys, has launched its first female-focused storefront at the Lawrence Plaza in Toronto called NorthGirls

The storefront carries girls dresses and everyday casual apparel for girls ranging from newborn to size 16. Luxury brands carried in the store include Chloé, Stella McCartney and Emporio Armani among others. The store’s dramatic upscale interior matches the brand selection. 

“After 10-years of developing NorthBoys into Canada’s number one retailer of boys suits, dresswear and casual, we are extremely excited to open the first NorthGirls boutique store at Toronto’s Lawrence Plaza, and online at NorthGirls.ca,” said founders Cary and Robyn Ulster.

Greg Evans, President of The Behar Group, negotiated the lease deal on behalf of North Brands Group Ltd. and Lisa Gardner, Principal at Lisa Gardner Design, designed the store’s interior.

North Brands Group was founded in 2010 and has three NorthBoys stores in the Toronto area. Locations include the Lawrence Plaza and CF Shops at Don Mills in Toronto and at Smartcentres in Thornhill. 

Article Author

Craig Patterson
Located in Toronto, Craig is the Editor-in-Chief of Retail Insider and President/CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Director of Applied Research at the University of Alberta School of Retailing in Edmonton, and consultant to the Retail Council of Canada. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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