Graydon Skincare Launches at Hudson’s Bay Stores and Online 

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Canadian independent beauty brand Graydon Skincare has announced a partnership with Hudson’s Bay. As of this month, consumers can buy Graydon’s line of natural plant-based skincare at 17 Hudson’s Bay stores in Canada as well as at thebay.com online. 

Earlier in 2021, the brand also launched a retail partnership with ShoppersDrugMart.ca and is included as part of the retailers Thoughtful Choices program — the program aims to make it easier for customers to shop consciously by offering a range of quality, cruelty-free products that are mindful of our planet.

Toronto-based Graydon Moffat founded her brand in 2012, and it has grown significantly since. She used her skills as a vegan chef as well as her background in holistic wellness to build the brand. Interestingly, she got started by formulating topical products with superfood ingredients which resulted in the development a powerful and natural namesake line of face, body, and hair products. Ingredients such as broccoli, berries, chia, and avocados are used for example.

Image: TheBay.com

Graydon also aims to be sustainable with its products and packaging, being one of the first brands to partner with non-profit beauty recycling program Pact.

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