Advertisement
Advertisement

Moose Knuckles Launches Moose Lab Capsule Collection by Carlos Nazario

Date:

Share post:

Canadian outerwear brand Moose Knuckles has launched Moose Lab, an innovative platform for creative collaborations. The first project, a capsule collection designed by the brand’s Global Artistic Director, Carlos Nazario, reimagines Moose Knuckles’ heritage by blending military-inspired outerwear with contemporary fashion. This collection draws from the brand’s Canadian roots, known for technical expertise and bold outerwear design.

First Moose Lab Capsule: A Creative Vision by Carlos Nazario

The Moose Lab capsule collection by Carlos Nazario consists of 12 unique pieces, each combining elements of Moose Knuckles’ signature outerwear with Nazario’s personal aesthetic. The collection merges technical functionality with high-fashion design, resulting in a line that is both protective against cold climates and deeply stylish. This balance is highlighted through the use of luxurious materials such as leather, Mongolian wool, down, and shearling.

Nazario drew inspiration from the bold, oversized silhouettes of the 1990s, blending these iconic elements with the rugged, protective design Moose Knuckles is known for. The collection’s focus on utilitarian functionality is a nod to the brand’s origins in cold-weather military apparel, while the contemporary designs reflect Nazario’s vision for the future of luxury outerwear. The collection includes outerwear and accessories that reflect both Moose Knuckles’ heritage and Nazario’s creative direction.

Moose Knuckles launches Moose Lab collection. Image: Moose Knuckles

Nazario commented on the collaboration, saying, “For me, outerwear is more than just a practical necessity; it’s an extension of personal style. Growing up in New York City, outerwear played a huge role in my identity. This capsule collection draws inspiration from the coats that first made me feel truly sophisticated. I wanted to blend Moose Knuckles’ roots in military apparel with the glamour and craftsmanship that make these pieces stand out in a modern context.”

Moose Knuckles launches Moose Lab collection. Image: Moose Knuckles

Moose Knuckles Moose Lab Capsule Embodies Utility and Style

The campaign for the capsule collection, shot by photographer Vito Fernicola, features a diverse group of models, many of whom are close friends and collaborators of Carlos Nazario. This casting highlights the personal connection Nazario has to the collection, with each model bringing their own unique style and authenticity to the campaign. The bold, oversized pieces are featured prominently, reinforcing the message that the collection is designed to merge protection and fashion seamlessly.

The Moose Lab capsule not only represents the evolution of the brand but also reflects its ongoing commitment to innovation and craftsmanship. According to Victor Luis, Executive Chairman of Moose Knuckles, the capsule is a perfect representation of the brand’s blend of utility and luxury: “Carlos has reinterpreted Moose Knuckles’ heritage in a way that feels both functional and glamorous. This collection is a testament to our dedication to pushing boundaries while staying true to our core identity.”

Moose Knuckles launches Moose Lab collection. Image: Moose Knuckles

Available Now: Moose Knuckles Moose Lab Capsule

The Moose Lab by Carlos Nazario capsule collection officially launched on October 22nd, 2024, and will be available exclusively on Mooseknuckles.com as well as at select Moose Knuckles retail stores across Canada.

Related:

Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

More From The Author

RECENT RETAIL INSIDER VIDEOS

Advertisment

Subscribe to the Newsletter

Subscribe

* indicates required

Related articles