Egg Club, the Canadian breakfast brand known for its fresh ingredients, made-to-order sandwiches and commitment to everyday affordability, is opening its first Edmonton location on April 25 at 10115 100A St NW.
The expansion into Edmonton marks a significant step in its growth across Western Canada, following strong demand for high-quality, value-focused breakfast options that fit the needs of today’s cost-conscious consumers, said the company.
“While many operators are facing tough headwinds, we’re continuing to grow by staying focused on what guests care about most: quality, consistency and fair pricing,” said Jason Yu, President of Egg Club. “Edmonton is an exciting market for us and we’re looking forward to serving the community with breakfast that feels fresh, filling and accessible.”
The new location will be locally owned and operated by Manny Cheema, an Edmonton-based entrepreneur with deep experience in the food and hospitality sector. Cheema began his career as a business owner at 24, later joining his family’s financial services firm before returning to the restaurant industry, said the brand.
Cheema first discovered the concept during a visit to Calgary with his wife, where they were impressed by the concept and the quality of the food. That visit sparked his decision to bring the brand to Edmonton.
“From the moment we tried Egg Club, we knew it was something special,” said Cheema. “We’re excited to bring that experience to Edmonton and become part of people’s morning routines.”
The brand, which was founded in Toronto in 2020, plans to open additional locations across the GTA, Ottawa and Vancouver through 2026 as part of its national expansion strategy.
More from Retail Insider:
- Egg Club founder targets rapid expansion after launching breakfast QSR concept
- Egg Club to Open Edmonton Location as Part of National Expansion
