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Income gap in Canada holds at record high in Q2 2025: Statistics Canada

Photo: Tima Miroshnichenko
Photo: Tima Miroshnichenko

Canada’s income gap remained at a record high in the second quarter of 2025 as a slowing economy continued to strain household income and net savings across all income levels, according to new data from Statistics Canada.

The agency reported recently that the difference in the share of disposable income between households in the top 40 per cent and the bottom 40 per cent of the income distribution held steady at 48.4 percentage points — matching the record set one year earlier.

“Households’ ability to maintain their economic well-being differs with changing macroeconomic conditions,” Statistics Canada said.

The second quarter saw the Bank of Canada’s policy rate fall to 2.75 per cent, two percentage points lower than the same period in 2024. While lower interest rates can reduce borrowing costs, they also tend to depress returns on interest-bearing investments, affecting households differently across the income spectrum.

Disposable income growth slows

Wage gains slowed significantly, especially in goods-producing sectors such as mining, oil and gas, and manufacturing, as well as in service sectors including trade and personal services. Disposable income rose 3.9 per cent compared with a year earlier — down from 5.9 per cent in the second quarter of 2024.

Disposable income for the lowest income households (bottom 20 per cent) increased 5.6 per cent — above the average — due largely to higher government transfers such as Employment Insurance, social assistance and retirement benefits. Lower taxes also played a role, as most support is either tax exempt or taxed at lower rates than employment income.

“The lowest income households reduced their net investment income, as a large decline in investment earnings (-21.2%), mostly from interest-bearing deposits, outweighed lower interest payments (-8.1%),” the agency said.

Households in the highest income group (top 20 per cent) saw their disposable income rise 3.1 per cent, below the national average. While wage gains were weak, they experienced the largest increase in net investment income due to a sharp drop in interest payments (-9.6%).

Photo: Pavel Danilyuk
Photo: Pavel Danilyuk

Net saving declines for all income levels

Net saving also declined for all income groups for the first time since 2022, when inflation reached a 40-year high.

“Net saving worsened for households across the income distribution in the second quarter of 2025 relative to a year earlier,” Statistics Canada said. “Although inflation eased… weak wage gains did not keep pace with household spending growth, especially for necessities such as housing, transport, and groceries.”

The decline was most pronounced among lower-income households. Higher-income households were less affected, as investment earnings increased and they benefited from reduced interest expenses on variable-rate debt like lines of credit.

Wealth gap widens as richest benefit from market gains

The wealth gap widened over the year as gains in financial markets disproportionately benefited the wealthiest Canadians, while real estate values declined — affecting younger and less wealthy households more significantly.

The top 20 per cent of households by wealth controlled 64.8 per cent of the country’s total net worth, averaging $3.4 million per household. In contrast, the bottom 40 per cent held just 3.3 per cent, averaging $86,900 per household.

“The gap in wealth between the top 20% and the bottom 40% reached 61.5 percentage points in the second quarter of 2025, up 0.2 percentage points from a year earlier,” Statistics Canada said.

The least wealthy saw their net worth rise 4.7 per cent — due entirely to financial asset growth — but that figure lagged the 9.1 per cent average increase for all households. While lower-income households were more active in the real estate market, property value growth (+4.1%) did not keep pace with rising mortgage costs (+7.7%). In contrast, the wealthiest grew their net worth by 4.9 per cent, driven by strong financial asset gains (+9.6%) and modest mortgage debt growth (+1.9%).

Younger households see smallest wealth gains

Households headed by individuals under 35 years of age saw the smallest increase in net worth (+2.1%) as they reduced real estate holdings. This group was also the only age cohort to continuously lower mortgage debt since late 2022, reflecting affordability challenges and lifestyle changes.

“Youngest households were the only group with continually decreasing mortgage debt since the end of 2022,” Statistics Canada said.

Their average mortgage debt declined 2.0 per cent in the second quarter, a slower rate than the 5.1 per cent drop recorded a year earlier. Meanwhile, households aged 55 and older increased their mortgage debt by over 8.0 per cent — the fastest among age groups — possibly to purchase investment properties or support younger family members.

Photo: Tima Miroshnichenko
Photo: Tima Miroshnichenko

Debt-to-income ratios shift by age

The debt-to-income ratio for the youngest households fell to 178.1 per cent, down 5.3 percentage points from a year earlier, as they reduced total debt by 1.6 per cent. However, their disposable income grew just 1.3 per cent, the slowest of all age groups.

Households aged 35 to 44 had the highest debt-to-income ratio at 254.2 per cent but saw a modest decline from the previous year due to stronger income gains.

Despite efforts to manage debt, the youngest households saw little change in their interest-only debt service ratio due to weak income growth.

“Although DSRs for each age group were lower in the second quarter of 2025 relative to a year earlier, they remained well above rates that prevailed prior to the Bank of Canada’s efforts to manage inflation starting in 2022,” the agency said.

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Wholly Halal Launches Ontario-Wide Halal Meat Delivery Service

Photo: Wholly Halal

A new Ontario-based food service called Wholly Halal has launched province-wide, offering halal-by-hand, locally sourced meats delivered directly to homes. The company is introducing a subscription-based model that includes free delivery across Ontario and a limited-time “Free Meat for a Year” promotion for new customers.

The launch represents an evolution of Ammar’s Halal Meats, a trusted family-run butcher shop in Kitchener known for its award-winning service and community impact. Building on two decades of experience, the Al-hendi family created Wholly Halal to make premium halal meat more accessible while maintaining the same ethical and community values that have defined their brand.

“Our mission is to make halal meat more accessible while continuing the culture of generosity and service our family has upheld for more than two decades,” said Faaez Al-hendi, Founder of Wholly Halal.

Photo: Wholly Halal

Expanding a Trusted Family Business

The Wholly Halal meat delivery launch follows over 20 years of growth and community service from Ammar’s Halal Meats, which opened its doors in 2004. Founded by Syrian-Canadian brothers Ammar and Bashar Al-hendi, the Kitchener business grew from a small butcher shop into a 7,000-square-foot full-service market, specializing in fresh, halal-by-hand meats and imported Middle Eastern products.

Over time, the family noticed a growing challenge for Ontario consumers, particularly Muslim families, who struggled to access quality halal meat outside major cities. At the same time, more consumers across the province were becoming conscious of where their food comes from, prioritizing transparency, local sourcing, and ethical farming practices.

Wholly Halal was developed to address those needs, combining local Ontario farm partnerships with modern delivery logistics. Each box features Ontario-raised beef, lamb, veal, and poultry, all processed locally and hand-slaughtered according to Islamic tradition.

Meeting the Demand for Ethical, Local Food

Wholly Halal enters Ontario’s market at a time of significant growth in the halal food sector. Across Canada, demand for halal products is increasing not only among Muslim consumers but also among households looking for ethically sourced and antibiotic-free meats.

By partnering with Ontario farmers and suppliers who share its focus on sustainability and transparency, Wholly Halal aims to strengthen the connection between local agriculture and the communities it serves. Each product is traceable to its source, offering customers greater confidence in the integrity of their food.

This local-first approach mirrors broader consumer trends toward regional sourcing and farm-to-table models — areas where Wholly Halal sees opportunity for growth within the province’s evolving food delivery landscape.

Photo: Wholly Halal

Subscription Model Offers Flexibility and Convenience

The company’s subscription-based platform allows customers to choose from curated boxes or customize their own selections based on household needs. Options range from family-sized boxes to smaller portions suitable for students or individuals.

Free delivery is available across Ontario, and the “Free Meat for a Year” promotion provides added incentive for early subscribers. Customers can manage their deliveries and preferences online, with flexible plans designed to fit different budgets and lifestyles.

The company’s packaging and delivery operations also prioritize sustainability, using recyclable materials and partnering with regional suppliers to reduce the carbon footprint of transportation.

Continuing a Legacy of Community Support

Community involvement has been a defining feature of the Al-hendi family’s business for two decades, and Wholly Halal continues that legacy. Ammar’s Halal Meats has been recognized for supporting local charities, food banks, and newcomer employment initiatives, including hiring and mentoring Syrian and Iraqi refugees in the Waterloo Region.

Wholly Halal will maintain that same commitment by contributing a portion of proceeds to food security and youth programs across Ontario. The company’s goal is to extend the family’s established community partnerships beyond Kitchener-Waterloo and into new markets as its customer base grows.

The success of Ammar’s Halal Meats provided a strong foundation for Wholly Halal’s expansion. Over the past 20 years, the family business has received multiple accolades, including recognition from Canadian Grocer’s Impact Awards in 2024 and top regional rankings as Kitchener-Waterloo’s #1 Meat Shop.

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Temporary Foreign Worker Program use drops 50%

Photo: Paul Efe
Photo: Paul Efe

The federal government says applications to the Temporary Foreign Worker (TFW) Program have dropped significantly following recent efforts to reduce employer reliance on the initiative.

In a statement released recently, Employment and Social Development Canada (ESDC) said that overall applications to the program declined by 50 per cent, with the low-wage stream seeing a 70 per cent drop. The measures were implemented in response to a tightening labour market in September 2024.

“The Temporary Foreign Worker Program is a last resort option for employers who cannot find qualified Canadians and permanent residents to fill job vacancies,” the department said.

According to the federal government, the program represents about one per cent of the national workforce and is mainly used in sectors such as agriculture, food processing, construction and health care. Employers are required to show that they made genuine attempts to hire from within Canada before applying, and they must continue recruiting while the application is pending.

In addition to reducing applications, the government also reported increased enforcement and penalties for employers found violating program conditions.

In the 2024–2025 fiscal year, ESDC conducted 1,435 employer compliance inspections. Ten per cent of employers were found non-compliant. During the same period, penalties issued more than doubled, rising from $2,067,750 to $4,882,500. Thirty-six employers were banned from the program — a threefold increase compared to the previous year.

Employers who violate the terms of the program can face administrative monetary penalties of up to $1 million per year and be temporarily or permanently banned from hiring temporary foreign workers.

From April 1, 2024, to March 31, 2025, notable violations included:

  • An agriculture employer fined $212,000 and banned for two years for failing to provide proper working conditions and required documentation.
  • A residential construction employer fined $161,000 and banned for five years for inadequate wages, poor working conditions and non-compliance with labour laws.
  • A long-haul trucking company fined $150,000 for not operating a genuine business and failing to provide required documentation.
  • A fish and seafood sector employer fined $1 million and banned for 10 years — the largest penalty to date — for failing to provide fair wages, adequate working conditions and a workplace free of abuse.

“Employers who are found to be non-compliant with TFW Program conditions are also listed on a public-facing website managed by Immigration, Refugees and Citizenship Canada,” the release stated.

The government says ongoing improvements to the program will focus on specific strategic sectors and regional needs.

Patty Hajdu
Patty Hajdu

“Building a stronger Canada means protecting those who work tirelessly, day in and day out,” said Minister of Jobs and Families Patty Hajdu, who is also responsible for the Federal Economic Development Agency for Northern Ontario.

“Workers in Canada deserve safe workplaces where their rights are protected from bad actors. The TFW Program is a last resort measure for businesses — it is no substitute for Canadian talent, and its misuse will never be permitted,” Hajdu said.

“Strengthening our inspection practices to weed out employers who misuse the program puts workers at the forefront and safeguards their well-being while we build, together, one Canadian economy that will benefit all generations.”

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Canadian Retail News From Around The Web For October 15, 2025

Canadian Retail News From Around The Web

News at a Glance

Retail Insider is streamlining its Canadian retail news from around the web to include a handful of top news stories that can be viewed quickly during the day. Here are the top stories from the past several 24 hours.

When do you start your holiday shopping? More Canadians are starting early. Here’s why (Inside Halton)

Is a ‘B.C. billionaire’ rich enough to buy up much of the Hudson’s Bay? (Victoria Times Colonist)

Canadian brands Maguire Shoes, Simons team up for collaboration (Vancouver Sun)

Canadian Tire says customer info caught in data breach on e-commerce platform (CBC)

Is the new Oakridge mall too bougie? Vancouver residents react (Daily Hive)

Eleventy Brings Milanese Style to Toronto (Nuvo)

CLOSURE: 12 Beer Stores shutting down this weekend in Ontario (InSauga)

Salesforce Unveils Agentforce 360 and Expands OpenAI, Anthropic Partnerships

Image: Salesforce

Salesforce began the first day of its annual Dreamforce event in San Francisco on October 14, 2025, with a series of major announcements that mark a defining moment for enterprise artificial intelligence. The company unveiled Agentforce 360, a platform representing a full transformation of Salesforce into what CEO Marc Benioff calls the Agentic Enterprise. At the same time, Salesforce revealed expanded strategic partnerships with OpenAI and Anthropic, positioning its ecosystem at the forefront of responsible, enterprise-grade AI adoption.

According to new research from IDC and Salesforce, 67 percent of Canadian and American CEOs view AI agents as critical to staying competitive. With business leaders facing productivity challenges, global trade instability, and complex workforce transitions, Salesforce’s announcements offer a path to efficiency, trust, and innovation.

“We’re entering the age of the Agentic Enterprise — where AI elevates human potential like never before,” said Marc Benioff, Chair and CEO of Salesforce. “Agentforce 360 connects humans, agents, and data on one trusted platform, helping every employee and every company achieve more than they ever thought possible.”

Marc Benioff, Chair and CEO of Salesforce

The Launch of Agentforce 360

Agentforce 360 marks the culmination of a year of transformation for Salesforce. While many companies are still exploring what AI agents can do, Salesforce has spent the past year delivering on the promise of agentic AI, with four major releases and thousands of enterprise deployments.

This evolution has redefined how work gets done across organizations. Within the Agentic Enterprise, AI does not replace employees but enhances them, ensuring sales leads are never missed, service operates continuously, and every team member benefits from an AI partner that supports decision-making, problem-solving, and execution in real time.

Over the last twelve months, Salesforce introduced several milestones that paved the way for Agentforce 360:

  • Agentforce (October 2024): The first enterprise AI agent platform.
  • Agentforce 2 (December 2024): Enhanced reasoning engine for grounded, predictable results.
  • Agentforce 2dx (March 2025): Enabled agents to integrate across workflows and functions.
  • Agentforce 3 (June 2025): Introduced interoperability and governance at enterprise scale.

These innovations culminate in Agentforce 360, a platform that extends Salesforce beyond CRM, transforming how businesses sell, serve, and collaborate.

A Platform Built on Trust

Salesforce emphasized that the foundation of Agentforce 360 rests on its 26-year legacy of trust and reliability. The technology powering the company’s CRM, analytics, and automation systems now fuels AI agents capable of turning every workflow into intelligent action.

Agentforce 360 integrates four critical components that define the Agentic Enterprise:

  • Agentforce 360 Platform: A foundation for enterprise-grade AI agents, featuring a conversational builder, hybrid reasoning capabilities for precision and control, and integrated voice technology.
  • Data 360: A unified, trusted data layer that provides contextual understanding through innovations such as Intelligent Context and Tableau Semantics.
  • Customer 360 Apps: Applications that embed institutional knowledge and business logic, now reimagined with AI agents that understand every customer and process in depth.
  • Slack: A real-time collaboration layer connecting humans and agents for seamless communication and workflow management.

Together, these elements empower businesses to deploy agents that collaborate across teams, leverage trusted data, and integrate deeply within Slack and Salesforce’s existing ecosystem.

Image: Salesforce

Proven Impact Across Industries

Agentforce 360 has already demonstrated measurable success with more than 12,000 customers. Organizations across sectors are reporting transformative gains in productivity and customer experience.

For example, Reddit deflected 46 percent of support cases and cut resolution times by 84 percent. “This efficiency lets us provide on-demand help for complex tasks, boost advertiser satisfaction by 20 percent, and free up human reps from repetitive questions,” said John Thompson, Vice President of Sales Strategy and Operations.

At Adecco, AI agents handled 51 percent of candidate conversations outside of regular business hours. “Agentforce lets us automate high-volume tasks, strategically freeing our recruiters’ time to focus on quality customer engagement,” said Pierre Matuchet, Senior Vice President of IT and Digital Transformation.

OpenTable achieved a 70 percent autonomous resolution rate for diner and restaurant inquiries. “Agentforce delivered the warmth and white-glove service our industry demands,” said George Pokorny, Senior Vice President of Global Customer Success.

Meanwhile, Engine reduced handle time by 15 percent, saving over $2 million annually. “Its voice capabilities will let us deliver our unique brand experience directly to customers, creating trusted interactions at scale,” said CEO Elia Wallen.

Even during the busiest tax season, 1-800Accountant reached a 90 percent case deflection rate, allowing teams to focus on complex client needs.

Salesforce and OpenAI Expand Strategic Partnership

In a second announcement, Salesforce and OpenAI unveiled an expanded partnership designed to reshape both employee and consumer experiences through Salesforce’s Agentforce 360 and OpenAI’s frontier models.

This collaboration brings Agentforce 360 directly into ChatGPT, enabling users to access Salesforce data, visualize analytics with Tableau, and build prompts and agents using OpenAI’s latest GPT-5 model — all through natural conversation. The partnership also introduces a new commerce experience allowing businesses to reach hundreds of millions of potential customers within ChatGPT while maintaining full control of data and operations.

Sam Altman

“Our partnership with Salesforce is about making the tools people use every day work better together, so work feels more natural and connected,” said Sam Altman, Co-Founder and CEO of OpenAI.

Marc Benioff described the integration as a breakthrough moment: “By uniting the world’s leading frontier AI with the world’s #1 AI CRM, we’re creating the trusted foundation for companies to become Agentic Enterprises.”

Integration Across Platforms

The collaboration between Salesforce and OpenAI introduces a suite of deep integrations that make AI part of everyday work:

  • Agentforce 360 apps in ChatGPT: Users can now access Salesforce apps and Tableau visualizations directly within ChatGPT conversations.
  • Agentforce Commerce and Instant Checkout: Businesses can reach new customers within ChatGPT while managing fulfillment and customer relationships through Salesforce.
  • ChatGPT in Slack: Teams can summarize discussions, generate content, and surface insights directly within Slack channels.
  • Codex in Slack: Developers can tag Codex to write and edit code collaboratively within Slack threads, improving speed and accuracy.
  • OpenAI in Agentforce 360: Salesforce customers can select OpenAI’s GPT-5 as a default model, integrating its reasoning and multimodal capabilities directly into workflows.

This multi-surface approach bridges data and collaboration platforms, allowing teams to perform tasks, from sales forecasting to customer support, seamlessly within conversational interfaces.

Salesforce and Anthropic Strengthen Partnership for Regulated Industries

A third announcement at Dreamforce revealed a deepened partnership between Salesforce and Anthropic, focused on delivering trusted AI solutions for regulated and data-sensitive sectors such as financial services, healthcare, cybersecurity, and life sciences.

Anthropic’s Claude models are now a foundational component of the Agentforce 360 Platform. Organizations like CrowdStrike and RBC Wealth Management are already using Claude to develop AI-driven workflows that enhance compliance, accuracy, and productivity.

“Salesforce and Anthropic share a vision for a trusted AI ecosystem that puts customers at the center,” said Benioff. “Together, we’re making trusted, agentic AI real for every industry — combining Anthropic’s world-class models with the trust, reliability, and scale of Agentforce 360.”

Anthropic’s CEO and Co-Founder, Dario Amodei, emphasized the importance of safeguards for regulated industries: “Regulated industries need frontier AI capabilities, but they also need the appropriate safeguards before they can deploy in sensitive systems. We’ve built Claude to deliver both: the performance and the safeguards.”

Dario Amodei

Securing AI for the Enterprise

Anthropic is the first large language model provider to operate entirely within the Salesforce trust boundary, ensuring all Claude-related activity remains securely contained in Salesforce’s virtual private cloud. By combining Anthropic’s technology via Amazon Bedrock with Salesforce’s data governance standards, the partnership offers businesses in regulated sectors a secure environment to deploy AI responsibly.

For instance, RBC Wealth Management has already integrated Anthropic’s technology to assist financial advisors. “Because of Anthropic on Amazon Bedrock and Agentforce, we’re able to help our advisors with their most time-consuming task: meeting prep,” said Rohit Gupta, Head of Digital Advisor Platforms. “This has saved them significant time, allowing them to focus on what matters most – client relationships.”

A Turning Point for Enterprise AI

The launch of Salesforce Agentforce 360, along with new integrations with OpenAI and Anthropic, marks a transformative shift for enterprise software. The vision of the Agentic Enterprise, where AI agents work alongside humans in every business process, has now moved from concept to reality.

Salesforce’s focus on trust, interoperability, and responsible AI positions it as a leader in redefining digital transformation. From financial institutions and healthcare providers to technology and retail companies, the ability to deploy secure, intelligent, and conversational AI will likely shape the next era of enterprise productivity and innovation.

As Marc Benioff concluded in San Francisco, “We are not just imagining the future of work — we’re building it. With Agentforce 360, OpenAI, and Anthropic, we’re giving every company the ability to harness AI that is trusted, transformative, and human-centred.”

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Canadian businesses urge tax reform, capital access: KPMG

Photo: Pavel Danilyuk
Photo: Pavel Danilyuk

As the federal government prepares its upcoming budget, Canadian business leaders are urging Ottawa to expand financial supports, improve access to capital and introduce structural tax reforms to help businesses weather economic uncertainty, according to a new survey from KPMG in Canada.

The 2025 KPMG Federal Budget Survey, which polled 501 business leaders across Canada, found that more than 90 per cent of respondents want broader sectoral support and financing options for companies affected by tariffs. The findings highlight concerns over rising business costs, reduced competitiveness and dependency on the United States.

Lucy Iacovelli
Lucy Iacovelli

“As U.S. tariffs cast a shadow over the Canadian economy, the vast majority of business leaders are supportive of the government’s plans to confront Canada’s economic challenges and make capital investments that accrue long-term benefits,” said Lucy Iacovelli, Canadian managing partner, tax and legal, at KPMG in Canada.

“More urgently, however, many companies are looking for a bridge to help them sustain and transition their businesses beyond the U.S. market, so they can participate in ‘Build Canada’ opportunities and compete on the global stage,” she added. “Our survey pointed to the need for the Canadian government to invest in improving the business environment by delivering on wider access to low-cost financing and capital, tax relief that attracts investment, less red tape, and greater incentives to innovate.”

Iacovelli said immediate support is also needed in the near term. “While the focus of the upcoming federal budget is to make a generational investment in building the economy, the government also needs to make expenditures that provide immediate relief and sustain capital for businesses and sectors that are struggling right now.”

According to the survey, 84 per cent of companies trading directly with the U.S. said tariffs have driven up business costs. Eighty per cent reported struggling with competitiveness due to higher import and production costs and lower revenues. Overall, 96 per cent of respondents believe overreliance on the U.S. is the greatest risk to Canada’s economic future.

Other key findings include:

  • 92 per cent want the government to improve access to domestic markets by streamlining regulations, enhancing labour mobility and reducing transportation costs.
  • 97 per cent believe programs must be expanded to help businesses enter non-U.S. markets and engage with strategic trading partners.
  • 91 per cent say financing and loan options should be expanded for sectors impacted by tariffs.
  • Nine in 10 respondents want a national industrial strategy and innovation plan to support technology investments and global competitiveness.

Survey respondents also emphasized the importance of trade-enabling infrastructure, with 96 per cent supporting efforts to help Canada’s energy sector access international markets.

Photo: Tima Miroshnichenko
Photo: Tima Miroshnichenko

On the tax front, business leaders widely agreed that reform is necessary to unlock investment and restore competitiveness.

Brian Ernewein
Brian Ernewein

“Clearly, the government faces some hard fiscal choices in the upcoming budget, since spending seems certain to materially exceed revenues, and additional borrowing increases already-high debt-servicing costs,” said Brian Ernewein, senior advisor, national tax, at KPMG in Canada. “If the size of government is not going to shrink, then its revenues need to increase. However, it is difficult to see where there is room to increase personal or corporate income taxes. In fact, current top personal tax rates are likely impeding productivity and growth, and a lower combined federal-provincial corporate tax rate is required to restore Canada’s competitive rate advantage.”

“These realities point to the need for the government to reconsider the level of various consumption taxes,” Ernewein added. “All taxes – including consumption taxes – impose a cost on the economy. However, consumption taxes impose less damage than personal or corporate income tax, and represent a stable source of government revenue.”

Among tax-specific findings:

  • More than 90 per cent support a 2 to 4 per cent cut in the corporate tax rate to stimulate investment and entrepreneurship.
  • Nine in 10 want a clear timeline for corporate tax reform.
  • 90 per cent believe R&D tax incentives, including a patent box regime, must be improved.
  • 90 per cent support immediate expensing for certain business costs.
  • 92 per cent want greater austerity and reductions in government waste.

The survey, conducted between Sept. 11 and Oct. 2, 2025, used the Methodify platform by Sago. Respondents included business owners and executive decision-makers from a range of sectors. Companies ranged in size from $10 million to over $1 billion in annual revenue.

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Chatters Hair Salon Launches New National Rewards Program

Photo: Chatters

Chatters Hair Salon, Canada’s largest salon retailer, is preparing to launch a new rewards program in early October that will allow customers to earn points on both salon services and retail purchases. The initiative comes as part of a broader strategy by the Mississauga–based company to expand its national footprint, grow its e-commerce business, and introduce new categories of beauty services.

In an interview with Retail Insider, Kelly Jessop West, CEO of Chatters, said the loyalty launch reflects customer demand for more value, personalization, and engagement across the brand’s 117 locations nationwide.

Kelly Jessop West

“We’ve been listening to our clients and they’ve told us several times they want more value,” explained Jessop West. “They want more personalized experiences and they want us to connect with them more broadly around value and personalization. With over five million visits a year across the Chatters family of stores, this is a great opportunity to deepen those relationships and reward our clients at the same time.”

Rewards Program: A First for Canada’s Largest Salon Retailer

The Chatters Hair Salon rewards program is positioned as one of the first national programs in the salon category to reward customers on both retail and service transactions. Jessop West noted that while some competitors may reward for one or the other, Chatters’ approach is unique in spanning both.

“Clients will be rewarded whether they book a haircut or purchase a professional product, whether in-store or online,” she said. “It’s a truly integrated program across Canada.”

Enrollment will be simple, she added, with the brand planning to follow the October launch with a dedicated mobile app where clients can track their points, manage appointments, and engage more deeply with the brand.

“We want this to be more than a points system,” said Jessop West. “It’s about creating a deeper connection with our clients and giving them reasons to return.”

Photo: Chatters

Balancing Retail and Service

Chatters operates with a retail and service business, and the company also maintains a strong e-commerce channel, which sells professional beauty products while allowing customers to book salon appointments directly online.

Retail accounts for a significant share of sales, supported by the brand’s position as Canada’s largest retailer of professional haircare products, with more than 2,800 SKUs. Jessop West said loyalty will be key to supporting both service frequency and product cross-shopping.

“We’ll be measuring success by looking at enrollment, engagement, frequency of visits, and average order value,” she noted. “Our goal is to drive redemption back within our business while rewarding clients in ways that matter to them.”

National Expansion and Growth Opportunities

Founded in 1987 and headquartered in Mississauga, ON, Chatters has grown rapidly in Western Canada and in recent years has accelerated expansion into Ontario and other Eastern markets. Out of its 117 locations, about 35 are in Eastern Canada, being a particular focus for new openings.

Jessop West said demand is strong across the country.

“We know there’s a desire for more Chatters locations in Eastern Canada,” she explained. “That will certainly be a continued area of evolution for us. At the same time, even in Western Canada where our brand awareness is strong, we’re seeing requests for new salons in specific markets, particularly in British Columbia.”

The company is also exploring new store formats that can better integrate its growing range of services.

“With the addition of beauty services, we’re looking at larger footprints that can support all the mechanics of our business, including retail, hair services, and beauty services under one roof,” she added.

For most of its nearly 35 years, Chatters focused primarily on hair services. More recently, however, the company has expanded into beauty services, including brows, lashes, waxing, and threading.

“We want to be that one-stop shop for services across Canada,” said Jessop West. “Beauty services are becoming much more commonplace across genders, and they align with our strategy of convenience and accessibility.”

This diversification supports the brand’s ambition to transform from being seen primarily as a salon operator into a full beauty retailer and service provider.

Photo: Chatters

Technology and Personalization

The rewards launch required significant behind-the-scenes technology development. Jessop West said the goal was to keep the customer experience seamless and intuitive.

“It’s been a journey,” she admitted. “But we’re very happy with the experience we’ve piloted. It’s very simple to sign up, simple to share your data, and simple for us to activate against that data to drive personalization and reward customers through every visit.”

The addition of a forthcoming app will further enhance personalization, giving customers tools to track their loyalty activity, manage appointments, and receive tailored promotions.

Commitment to Inclusivity and Sustainability

Beyond expansion and rewards, Chatters has earned a reputation as an inclusive and sustainability-driven retailer. The brand introduced gender-neutral pricing and services, and has partnered with the Dress Code Project and It Gets Better Canada to support the 2SLGBTQI+ community.

On the environmental side, Chatters has pledged to divert up to 95 percent of beauty waste from landfills through its collaboration with Green Circle Salons.

Its ongoing “Beauty Has No Boundaries” campaign emphasizes accessibility and inclusivity, while rejecting conventional beauty standards.

“We are a Canadian company, and our goal is to connect specifically with our Canadian clients in ways that reflect our values,” Jessop West said.

Photo: Chatters

Looking Ahead: Five-Year Vision

While Jessop West has been CEO only since January 2025, she is clear about the brand’s future. With strong backing from ONCAP, part of ONEX Corporation, and the continued involvement of co-founder Jason Volk as Chairman, the company is positioned for sustained growth.

“We see growth potential on every front,” she said. “We have a strong network of engaged stylists, a rapidly expanding e-commerce business, new beauty service offerings, and opportunities to expand our product portfolio. All of these pieces support a very exciting future for Chatters.”

Jessop West added that the company plans to strengthen its presence in under-served Canadian markets, expand beauty services, and roll out the new rewards platform nationally.

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RCC 2025 Sustainability Conference, October 29–30, 2025

The Sustainability Shake-Up Retail Can’t Ignore — RCC 2025 Conference

October 29–30 | Toronto Congress Centre

What’s Next in Regulatory Risk for Retailers, QSRs, CPGs and Supply Chains: From emerging recycling rules and plastics reporting to responsible sourcing and greenwashing under the Competition Act, regulatory risk is reshaping the landscape for retailer operations and global supply chains. At the same time, consumer expectations are also rising — more than half of Canadians now factor climate impact into their purchases (Boston Consulting Group, Climate and the Canadian Consumer, 2023), making sustainability both a compliance requirement and a business imperative.

Retail Council of Canada (RCC) is convening industry leaders at the Retail Sustainability Conference 2025, October 29–30 at the Toronto Congress Centre. Expect hands-on workshops, sharp regulatory insight, and actionable case studies to help your business move from ambition to execution. Buy tickets  (20% group discounts available — ideal for cross-functional teams).

This year carries extra weight with opening remarks from Todd McCarthy, Hon. Minister of the Environment, Conservation and Parks (Ontario), underscoring that government policy and retail strategy must now move in lockstep in order to drive meaningful progress.


October 29 — Practical, Interactive Workshops

Day one is built for leaders who need solutions they can implement now. Sessions include:

  • Electronic Vehicle (EV) Zero-Emission Fleet Transformation Deep Dive — IKEA Canada and PowerON share real-world lessons on electrifying delivery fleets, from cost modeling to charging infrastructure and what it takes to accelerate adoption across operations.
  • Extended Producer Responsibility (EPR) Deep Dive — Featuring regulator and producer perspectives, this workshop will tackle cost pressures, compliance challenges, and opportunities to streamline reporting and harmonize recycling systems as new provincial programs roll out.

Additional experts will bring perspectives on financing, infrastructure, and compliance tools — helping teams understand the latest trends, best practices and innovation efforts in navigating emerging requirements.


October 30 — Strategy, Regulation & Innovation

Day two dives into the biggest sustainability challenges shaping Canadian retail, quick-service restaurants, CPGs and supply chain partners — and how to turn them into opportunity:

  • Big Brand Journeys & Strategy: Costco’s Sustainability Journey: From Operations to Global Supply Chains · From Risk to Resilience: Sustainability as a Retail Strategy · Why Nature Is a Business Imperative
  • Supply Chains & Packaging: Rethinking Supply Chains for a Sustainable Future · Legislation and Regulations Are Here. Is Your Packaging Ready? · Solving Common Packaging Data Management Challenges
  • Consumer-Driven Innovation: How Refill and Reuse Are Reshaping Consumer Goods · Sustainable Procurement for Retail Leaders: The Advantage Your Brand Needs · Scaling Solar Energy in Retail Real Estate
  • Regulatory & Risk Readiness: What’s Next in Regulatory Risk for Retailers, QSRs, CPGs and Supply Chains: From EPR and plastics reporting to responsible sourcing, and the rising risk of greenwashing under the Competition Act.
  • Circularity & Recycling: The Evolution of Flexible Plastics Recycling – Improving Recycling Opportunities and Outcomes · Advancing Producer-Led Recycling: Circular Materials’ Strategic Vision for Canada
  • Global Brand Insight: Hear from PepsiCo’s global sustainability leadership on embedding climate resilience, circular packaging, and value chain decarbonization into growth strategy.

These sessions cut through theory to deliver clear strategies, compliance insight, and emerging pathways to scale change.


Why Bring Your Team

Speakers span PepsiCo, IKEA, Unilever, McCain Foods, leading compliance experts, and government voices — a rare chance for sustainability, supply chain, operations, government relations, marketing, legal and finance teams to learn together. Group ticket discounts make it easy to send the right mix of leaders to build one coordinated plan.

Seats are limited — prepare your team to navigate regulatory and market pressures with insights to drive best practices into action.

Reserve your spot 

Canadian Tire Corporation experiences data breach

PHOTO: CANADIAN TIRE

Canadian Tire Corporation announced Tuesday that it identified a data breach on October 2 involving customer information in an e-commerce database.

“The unauthorized activity was limited to that database, which did not include Canadian Tire Bank information or Triangle Rewards loyalty data. CTC has resolved the vulnerability and is working with external experts to enhance related protections. There was no impact on in-store transactions, and all e-commerce systems are operational,” said the company in a news release.

“The database contained basic personal information for customers who have an e-commerce account with one or more of Canadian Tire, SportChek, Mark’s/L’Équipeur and Party City. This included name, address, email, and year of birth. It also included encrypted passwords and, in some cases, truncated (i.e. incomplete) credit card numbers, none of which can be used for account access, transactions or purchases.”

In the case of fewer than 150,000 accounts, the data included date of birth. Consistent with customary regulatory compliance, CTC said it has identified these individual account holders and will contact them in the coming days to provide notification and offer credit monitoring. CTC said it has reported this matter to applicable privacy regulators.

Customers seeking more information can visit https://corp.canadiantire.ca/English/media/cyber-incident.

“In an environment of escalating industrywide cyber threats, CTC has prioritized data security and customer trust. The Company has invested significantly to maintain and enhance cybersecurity capabilities and infrastructure, adding advanced protection, monitoring systems and data-segmentation controls that have helped secure the most sensitive customer information,” added the company.

Canadian Tire Corporation, Limited has been a Canadian business since 1922. Since that time, CTC has built an expansive national retail presence that includes Canadian Tire, Party City, PartSource, Mark’s, SportChek, Hockey Experts, Sports Experts, Atmosphere, and Pro Hockey Life. CTC’s banners, brand partners and credit card offerings are unified through its Triangle Rewards loyalty program, providing valuable rewards and personalized experiences across nearly 1,700 retail and gasoline outlets. CTC also operates a retail petroleum business and a Financial Services business and holds a majority interest in CT REIT, a TSX-listed Canadian real estate investment trust.

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Downtown Calgary Hudson’s Bay building added to National Trust for Canada’s Endangered Places List 2025

Hudson's Bay downtown Calgary. Photo by Mario Toneguzzi
Hudson's Bay downtown Calgary. Photo by Mario Toneguzzi

The iconic downtown Calgary Hudson’s Bay Company building has been placed on the National Trust for Canada’s Endangered Places List, which shines a national spotlight on heritage places at risk, from places of faith to Indigenous cultural landscapes, historic homes and schools to traditional main streets.

The organization described its current status as “Immediate Threat.”

“Despite its architectural merit and deep social legacy the Calgary Bay building lacks formal heritage designation, leaving it vulnerable to demolition and redevelopment,” said the organization.

Hudson's Bay downtown Calgary. Photo by Mario Toneguzzi
Hudson’s Bay downtown Calgary. Photo by Mario Toneguzzi

“Prominently located on historic Stephen Avenue, the Calgary Hudson’s Bay Company Building is one of the most architecturally and historically significant commercial buildings in Western Canada. Completed in 1913 and expanded in 1930 and 1958, the six-storey Edwardian Classical landmark was designed by renowned Toronto firm Burke, Horwood and White. It features Chicago Commercial-style massing, rare cream-glazed terracotta cladding, granite columns, and a sweeping colonnade — making it a showpiece of early 20th-century department store design and Calgary’s first large-scale commercial concrete structure. As a national prototype, Calgary’s Bay building would go on to inspire similar flagships in Vancouver, Victoria, and Winnipeg — setting the tone for a retail empire across the West. 

“The collapse of the Hudson’s Bay Company has put this and other landmark Bay buildings at risk. Now vacant, the future of the Calgary Bay Building is uncertain. The Hudson’s Bay Company has announced the closure of nearly all its remaining stores across Canada. Earlier this year, the Calgary building’s financial caretaker stated it will no longer inject capital into the site.  Former historic Bay stores in other cities, including Winnipeg, are finding new life as housing and cultural hubs.”

Hudson's Bay downtown Calgary. Photo by Mario Toneguzzi
Hudson’s Bay downtown Calgary. Photo by Mario Toneguzzi

In September, the James Bay Eeyou Corporation and JHD Immobilier announced their intention to bid on the acquisition of the former Hudson’s Bay building in downtown Montreal, located at 585 Sainte-Catherine Street West. With a $400 million investment, the developers plan to transform this iconic building into a museum and cultural hub, celebrating the heritage and contemporary vitality of the Cree Nation.   

The National Trust in 2021 listed the downtown Winnipeg Bay on its list. It is labelled a success story today with its status as “endangered.”

“The Hudson’s Bay Company (HBC) opened the downtown Winnipeg department store in 1926 as its Canadian flagship, prominently situated on Portage Avenue with sightlines to the nearby Manitoba Legislative Building. It was a monumental retail emporium with 600,000 square feet of retail space spread over eight storeys (six above ground and two below), including a grocery store, the iconic Paddlewheel restaurant, and a museum reflecting the company’s key role in the colonization of Western and Northern Canada. A symbol of local construction prowess, it was the largest poured reinforced concrete building in Canada when built – offering tremendous load-bearing strength – and its Classical Revival style exterior clad in 125,000 cubic feet of Manitoba Tyndall limestone. One of the city’s most prominent buildings and a beloved civic landmark, it received a municipal heritage designation from Winnipeg City Council in 2019,” it said.

“Beginning about 2000, HBC’s retail footprint in the building began to progressively shrink to just two floors, and on November 30, 2020 the store was permanently closed. This has increased civic concern that the Bay building will eventually be demolished like the massive nearby Eaton’s department store in 2002, just three years after that chain’s bankruptcy. Over the past decade, the Bay building has seen multiple reuse proposals explored – from Manitoba Hydro, to the Winnipeg Art Gallery, and the University of Winnipeg – but all have floundered on adaptation and funding issues. Recently there have been calls for the adaptive reuse of the building to leverage HBC’s history and help support Reconciliation efforts. Heritage Winnipeg has been working with the community, and Winnipeg’s Mayor created an advisory committee to advance solutions, given that the funding challenges are daunting. The Bay building’s predicament underscores the need for catalytic tripartite financial support (municipal, provincial-territorial, and federal government) for heritage rehabilitation projects to entice and strengthen public/private partnerships.”

Historic photo of the former Hudson’s Bay store in Winnipeg. Image: Manitoba Archives

Once a year, the National Trust releases the Endangered Places List to bring media attention and support to local groups involved in challenging campaigns to save heritage places. Nominations are reviewed by National Trust staff and additions to the list are chosen in consultation with local community stakeholders and subject matter experts.

“The National Trust is an independent national charity that empowers communities to save and renew heritage places. Heritage places are the backbone of resilient, diverse and sustainable communities: think of historic lighthouses and schools, rural landscapes, Indigenous heritage sites, places of faith, older homes and neighbourhoods, and the buildings and vibe on Main Street,” it says.

“We work with partners, donors and funders to see heritage places play their part as cornerstones of climate action and social cohesion, and we spark important conversations about Canada at the places our members visit and discover.

“We empower local heritage sites with game-changing coaching and expertise, we inspire travellers with beautiful historic places to visit and discover, and we challenge the status quo to keep useful older and heritage buildings out of landfill.”

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