% Arabica Expands in Canada: New Whistler Village Location Opens, CF Toronto Eaton Centre Branch Coming Soon [Interview]

% Arabica, a Japanese coffee brand, opened a new location in Whistler Village in British Columbia earlier this summer. The new location offers a unique experience as consumers can enjoy the natural beauty around them. The brand will also be expanding into the CF Toronto Eaton Centre. 

“% Arabica Whistler Village is a key piece in % Arabica’s expansion puzzle. It allows us to reach coffee lovers in a premier tourist spot while complementing our urban presence with the upcoming CF Toronto Eaton Centre branch. This dual strategy of embracing both bustling city environments and serene, nature-rich destinations helps % Arabica connect with a diverse range of customers. By doing so, we are not just expanding geographically, but also enriching the % Arabica experience across different settings,” says the % Arabica team. 

There is one location at the CF Toronto Eaton Centre that will open in the future and the brand already has a location at the Toronto Union Station, which opened last year. The Toronto Union Station was % Arabica’s first location downtown Toronto and its second location in Canada. Its first location opened in 2022 at Toronto’s Yorkdale shopping centre. 

The brand was founded in 2013 by Kenneth Shoji and now has around 190 locations worldwide. Michael Betal of Cushman & Wakefield represents % Arabica in finding real estate within Canada. 

Modern twist alongside nature 

The new Whistler location opened on June 22nd and visitors can expect a modern interior by Chris Precht, an architectural designer from Studio Precht. 

“Our Whistler Village location is designed to be a cozy retreat that mirrors the beauty and tranquillity of the mountains. We have incorporated a cool, glacier-like ambiance with a modern twist that allows you to soak in the natural beauty. Imagine sipping on your favourite % Arabica coffee while enjoying panoramic views of the snow-capped peaks or the lush forests. This exact experience is what we wanted our visitors to savour.” 

Guests can expect the space to connect “coffee with Canada’s natural landscape” with the design inspired by ice caves. The space also features white metal mesh domes on the ceiling, a centrally placed counter, and a % symbol sign. 

While the new location won’t have any specials on the menu, the brand will be adding its “Canadian exclusive Maple Latte.” This drink will be available at all % Arabica’s locations within Canada and uses locally sourced maple syrup, “offering a uniquely Canadian twist to our menu. It is a perfect way to enjoy a taste of Canada while savouring the exceptional quality of % Arabica coffee.” 

All % Arabica locations are committed to remain sustainable and use locally sourced ingredients. The brand also tries to be more involved in local communities by participating in events. 

“Sustainability and community are at the heart of % Arabica’s Whistler Village branch. We are committed to using eco-friendly materials and energy-efficient practices in our operations. Our packaging is compostable, and we are sourcing local ingredients to support nearby farmers and businesses. % Arabica also plans to participate in community events, giving back to the beautiful place we now call home and ensuring % Arabica operates responsibly,” says the % Arabica team. “Sustainability remains a core focus, and % Arabica will keep investing in eco-friendly practices and sourcing methods.” 

Looking ahead 

The % Arabica team says the brand will be continuing to expand globally along with improving its online presence. 

“Looking ahead, % Arabica is excited to continue our global expansion, reaching new and diverse markets. We are also focusing on enhancing our digital presence and customer engagement through innovative technology, such as mobile ordering and personalized loyalty programs.” 

 And to keep on coffee trends, the brand will also be listening to what consumers are looking for through customer feedback and will explore new coffee blends and brewing techniques. 

“Whistler is not just a destination; it is an experience filled with vibrant energy, breathtaking scenery, and a sense of adventure that perfectly aligns with the spirit of % Arabica. We are inspired by the idea of bringing our love for exceptional coffee to a place where people come to enjoy the best of nature and outdoor activities. It is about creating a special spot where both locals and visitors can gather, relax, and savour a perfect cup of % Arabica coffee amidst the stunning backdrop of Whistler.”