Home Société Group has launched a newly rebranded and consolidated e-commerce website, mustsociete.com.
Designed to mirror the experience of visiting the brand’s large-format stores in Toronto, Montreal, Quebec City and Ottawa, the refreshed platform brings together the company’s full portfolio–including Maison Corbeil, MUST, Jardin de Ville, Galerie du Meuble and Home Société–into one elevated and intuitive digital space, said the company.
“The launch of our new website marks a pivotal milestone in our digital transformation and brand consolidation journey,” said Walid Laaraba, President of the Group.
“By bringing all our brands and curated collections under one digital roof, we’re delivering a more seamless, elevated customer experience—designed to reflect the quality, coherence, and style our clients expect.
A World of Design. One Destination
As the most recognized and visited digital storefront, MUST SOCIÉTÉ –known for its modern, fashion-forward designs and multi-brand showrooms – was the natural choice to anchor the rebrand. Previously housed on separate websites, each brand now lives under one roof, allowing users to shop all brand collections in a seamless, single-cart experience. While each brand maintains its own homepage and identity, the platform’s navigation is now more streamlined, with a significantly enhanced mobile experience, explained the company.
Key Upgrades Include:
- Shop All Brands Together – One cart, one checkout, and easy brand-to-brand browsing.
- Mobile-Optimized and Lightning Fast – The rebranded site runs on Shopify, providing quicker load times, simple navigation, and an elevated mobile shopping experience.
- Enhanced Checkout Experience – One-step checkout with Shop Pay, Apple Pay, and more.
- Live Support, Smarter Tools – Gorgias-AI powered live chat and integration with the Shop app offer a smooth and supported online journey.
- First-Time Online Access for La Galerie du Meuble and Home Société Customers – The rebrand brings La Galerie du Meuble into the e-commerce space for the very first time, while allowing Home Société customers to now shop all brands in one website.
Built in collaboration with Valtech (site design and development), Paprika (UX design), and Home Société Group’s in-house design team, the site’s new look brings the physical showroom’s refined aesthetic to the digital space, added the retailer.
“This digital relaunch represents a pivotal first move in Home Société Group’s continued investment in customer experience and innovation while delivering a consistent, premium experience at every touchpoint.”
Home Société Group is a leader in mid to high-end interior and exterior furnishings, with 17 existing stores across Quebec and Ontario (Toronto and Ottawa). The company’s portfolio includes Maison Corbeil, MUST, Jardin de Ville, Home Société and La Galerie du Meuble.
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