Global shapewear brand Shapermint has officially launched in Canada, bringing its highly anticipated collection of comfort-led, size-inclusive essentials to the Canadian market. With a loyal following of over 12 million customers worldwide, the brand is making its Canadian debut with an array of best-selling products that promise comfort, support, and style at an accessible price, said the company.
Founded in 2018, Shapermint has quickly become one of the fastest-growing intimate apparel brands in the U.S., offering shapewear that combines high-quality materials with innovative designs to create comfortable, everyday essentials. The Canadian launch marks a significant step in the brand’s global expansion, following a surge in international demand for its customer-centric products, it said.
Shapermint’s product line includes wireless bras, shaping camis, shorts, and leggings—all crafted with buttery-soft, sculpting fabrics engineered to smooth, support, and move with the wearer. The collection, available in sizes XS–4XL, is designed to cater to a diverse range of body types and consumer preferences.
“We’re seeing a shift in consumer expectations around shapewear. It’s no longer about squeezing into something restrictive for a night out,” said Gabrielle Richards, Brand Director at Shapermint. “Today’s shopper is looking for comfort-first, confidence-building pieces they can wear all day. Canada is a natural next step for our global expansion, and we’re excited to meet this audience where they are.”
The brand’s focus on comfort and inclusivity is reflected in the thoughtful design elements across its collection. Features such as roll-resistant waistbands, seamless finishes, and breathable compression panels ensure that Shapermint’s products provide dependable shaping and smoothing without compromising on comfort, it added.
In addition to its stylish, high-performance shapewear, Shapermint is committed to offering its products at a price point that makes them accessible to a wide range of consumers. Each item is backed by a 60-day fit guarantee, giving shoppers confidence in their purchase, said the company.
Shapermint’s Canadian customers can explore the full collection online at Shapermint’s Canadian Website and stay connected with the brand on Instagram at @shapermint.
The Canadian launch reflects Shapermint’s continued commitment to redefining the shapewear category, focusing on comfort, fit, and inclusivity. As the brand continues to grow, its mission to empower consumers with confidence-boosting, everyday essentials remains at the core of its operations, the company added.
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