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RONA Foundation opens applications for $1M Build from the Heart campaign

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The RONA Foundation is inviting Canadian non-profit organizations to apply for a share of $1 million in funding as part of its 2026 Build from the Heart campaign.

The foundation, which oversees the philanthropic activities of RONA inc., said applications will be accepted from Feb. 16 to March 13. Seven organizations will be selected to receive funding to support major construction or renovation projects.

The Foundation said the campaign is aimed at projects that improve living environments or facilitate access to housing for victims of domestic violence and their children, low-income families, and people with disabilities or mental health issues. Submitted projects will be evaluated by a selection committee, with selected organizations to be announced in the spring.

Renaud-B. Paquin
Renaud-B. Paquin

The Foundation said $1 million will be distributed among the seven chosen organizations. Interested non-profits must submit an application form during the eligibility period.

“As we know, the current housing crisis in Canada is a pressing social issue. Housing starts are insufficient and access to adequate lodging is increasingly difficult for a growing segment of the population. That is why the Foundation provides support through the Build from the Heart campaign,” said Renaud-B. Paquin, Director of the Foundation.

The annual campaign forms part of the Foundation’s mandate to support housing-related initiatives across Canada, it said.

“Together, we can make a real difference and build stronger communities,” added Catherine Laporte, President of the RONA Foundation Board of Directors and Chief Digital and Marketing Officer at RONA inc.

Catherine Laporte
Catherine Laporte

Last year’s beneficiaries included organizations such as the Hollyburn Community Services Society.

Application forms can be found here.

RONA inc., headquartered in Boucherville, Que., operates and services more than 425 corporate and affiliated dealer stores. The company, founded in 1939, employs approximately 21,000 people across its network.

The Foundation, established in 1998, is a registered charity focused on improving living environments and access to housing for vulnerable Canadians, including victims of domestic violence and their children, low-income families, and people with disabilities or mental health issues.

From left to right, Jones Bentley, Store Manager, RONA North Vancouver, Peter Due, District Manager, RONA inc., Peter Brent, RONA North Vancouver, Michelle Garcia, RONA North Vancouver, Joy Hayden, Mark Friesen and Steve Kirkby, during the cheque presentation to Hollyburn Community Service Society, one of the organizations who benefited from the RONA Foundation’s support for the 2025 Build from the Heart campaign. (CNW Group/RONA inc.)

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Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

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