Advertisement

Nespresso Canada donation launches biodiversity restoration projects in B.C. and Quebec

Date:

Share post:

Nespresso Canada is contributing $200,000 to help launch a new biodiversity restoration program led by Tree Canada, with initial projects focused on restoring woodland caribou habitat in British Columbia and Quebec.

The organizations announced recently that the funding will support Tree Canada’s new Biodiversity Restoration Initiative, a program aimed at restoring ecosystems through the planting of native and climate-adapted trees and plants in ecologically significant areas across the country.

The first two projects under the initiative will cover more than 1,300 hectares in Skeena, B.C., and Pessamit, Que., targeting areas tied to the decline of woodland caribou populations.

“Nespresso has a long-standing global commitment aimed at advancing the protection and restoration of biodiversity across coffee-growing regions worldwide. Our continued partnership with Tree Canada translates that commitment into local action through the Biodiversity Restoration Initiative, supporting habitat restoration and more resilient ecosystems for the future of Canadians,” said Carlos Oyanguren, President of Nespresso Canada.

Carlos Oyanguren
Carlos Oyanguren

According to a news release, the funding will also support baseline wildlife monitoring at selected restoration sites, including photo and audio monitoring work in Cape Breton intended to track species such as birds, bats, amphibians and pollinators.

Tree Canada said the initiative is designed to focus on restoration projects that measure ecological indicators over time to assess changes in ecosystem health.

“The Biodiversity Restoration Initiative was built on a simple but urgent premise; not all tree planting is the same. The greatest impact comes from planting the right species, in the right places, with the right partners. We are grateful for Nespresso Canada’s $200,000 foundational donation, which allows us to invest in hectare-based restoration projects that help communities, partners and funders advance meaningful biodiversity action in Canada,” said Nicole Hurtubise, chief executive of Tree Canada.

Nicole Hurtubise
Nicole Hurtubise

The British Columbia project will be led by Yinka Dene Economic Development LP of the Wet’suwet’en First Nation. The four-year initiative, scheduled to run from 2026 to 2029, aims to restore more than 500 hectares of Southern Mountain Caribou habitat across the Telkwa and Tweedsmuir-Entiako herd ranges.

According to the release, the project will involve planting more than 1.1 million native trees and shrubs to rehabilitate seismic lines, decommissioned roads and burned areas that have fragmented habitat and increased predation risks. The work will combine Traditional Indigenous Knowledge with silvicultural practices.

In Quebec, the Conseil des Innus de Pessamit will lead a three-year restoration project between 2026 and 2028 covering about 800 hectares of boreal forest within the range of the Pipmuacan Woodland Caribou herd.

The organizations said the Quebec project will include black spruce restoration to support caribou forage as well as climate-adapted plantings near the community intended to improve resilience to future disturbances. The initiative will be carried out by Indigenous Land Guardians and forest scientists and is based on Innu Aitun, described in the release as the Innu way of life and relationship with the land.

The new biodiversity initiative marks an expansion of an existing partnership between Nespresso Canada and Tree Canada that began in 2021. The organizations said the partnership has supported the planting of more than 154,000 trees and involved more than $775,000 in contributions to date.

Tree Canada said the Biodiversity Restoration Initiative will operate under its National Greening Program and connect landowners, Indigenous communities, forestry experts and funding partners on afforestation and reforestation projects intended to rebuild habitat, improve ecosystem connectivity and support long-term ecological resilience.

Nespresso, headquartered in Vevey, Switzerland, operates in 98 markets and employs more than 14,000 people globally. The company said it worked with more than 130,000 farmers in 18 countries through its sustainability program and operated 849 boutiques worldwide in 2025.

More from Retail Insider:

Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

More From The Author

RECENT RETAIL INSIDER VIDEOS

Advertisment

Subscribe to the Newsletter

Subscribe

* indicates required

Related articles