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IKEA to Open Sherbrooke Planning Studio on April 14

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IKEA Canada will officially open its newest Plan and order point in Sherbrooke, Quebec, on April 14. This marks the fourth such location in the province and the ninth across Canada, as the Swedish home furnishings giant continues to expand its network of smaller-format, service-oriented planning studios.

Located at 1305 Boulevard du Plateau-Saint-Joseph in the SmartCentres Sherbrooke shopping area, the new IKEA location will offer customers access to expert support in designing and ordering complex home furnishing solutions — particularly for kitchens, bathrooms, and bedrooms.

Personalized Support and Planning Services

Unlike traditional IKEA stores, the Sherbrooke Plan and order point will not stock goods for immediate takeaway or offer food services. Instead, customers can engage with IKEA planners to receive expert guidance on customizing spaces to fit their needs. A curated selection of home furnishings will be available to view and experience in person, helping customers make informed design choices.

Once finalized, purchases will be fulfilled via home delivery or can be collected at a nearby pick-up point. Customers are now able to pre-book appointments for planning services, starting from the April 14 opening date.

Special Grand Opening Promotion

To celebrate the opening, IKEA Canada is offering a limited-time 15% discount on kitchen purchases of $1,500 or more. This promotion is valid exclusively at the Sherbrooke and Brossard Plan and order points, running from April 14 through May 26, 2025. The offer is subject to availability, and customers must book planning appointments to take advantage of the promotion.

A launch event is planned for April 14, with IKEA staff and members of the Sherbrooke community invited to mark the occasion.

Plan and order points are one of the many ways IKEA Canada is making affordable home furnishings and services more convenient and accessible, allowing customers to get support from IKEA experts to plan, order, and purchase complex home furnishing solutions for the kitchen, bedroom, and bathroom. (CNW Group/IKEA Canada Limited Partnership)

Meeting Evolving Consumer Needs

The expansion of IKEA’s Plan and order point concept reflects the brand’s strategy to adapt to changing consumer behaviours. Smaller, design-focused locations allow IKEA to serve communities that are not near full-sized stores, making the brand’s solutions more accessible to Canadians across the country.

The Sherbrooke studio supports IKEA’s broader initiative to help Canadians during a period of rising costs by emphasizing affordable, efficient home solutions.

Part of a National Growth Strategy

The opening in Sherbrooke is part of IKEA Canada’s ongoing strategy to expand its customer touchpoints nationwide. The company continues to open full-sized stores, smaller-format planning studios, pick-up points, and enhance its digital shopping experience.

IKEA currently operates 16 full-sized stores in Canada, including locations in Montreal and Quebec City. The Plan and order point concept, introduced to Canada in recent years, has been successful in urban areas and mid-sized cities, offering flexible access to IKEA’s services without the footprint of a full store.

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Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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