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Texas-based specialty entertainment company
GameStop announced Wednesday that it will be rebranding all EB Games stores in Canada by the end of 2021 to the GameStop banner.
EB Games was purchased by GameStop in 2005 which saw the locations in Europe and the US rebranded.
In Canada, the company is the largest Game retailer with locations across the country and a thriving e-commerce business. In total the retailer has over 4,000 stores globally.
There are two store formats, including EB Games and EBX, which is separated in the marketplace by the introduction of more exclusive items and collectables.
“This decision follows our receipt of feedback from our valued customers and stockholders,” the company said in a press release.
Image: EB Games Announcement of Rebranding to GameStop
Image: EB Games and EBX Canadian Locations
Image: EB Games Redirect from Gamestop.com
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