The RONA Foundation, which oversees the philanthropic activities of RONA inc., one of Canada’s leading home improvement retailers operating and servicing some 425 corporate and affiliated stores, is inviting Canadian charities to apply for the 2025 Build from the Heart program between February 1 and 28.
The goal is to present $1,000,000 to seven organizations that will be selected after the call for applications, to carry out construction or renovation projects aimed at revitalizing a living environment or making access to housing easier for vulnerable Canadian populations, said the Foundation in a news release.
Non-profit organizations that help victims of domestic violence and their children, low-income families, and people with disabilities or mental health issues can submit their application by filling out the form available here. Submitted projects will be reviewed by a selection committee and the chosen organizations will be announced during the launch of the in-store fundraising campaign in mid-April, it said.
“Helping to provide a safe place to live for vulnerable people is aligned with the mission of the RONA Foundation. We have been experiencing an unprecedented housing crisis for several years now, so it’s all the more important for RONA, a leading company in the construction and home improvement industry, to make a difference in the lives of those in need by mobilizing its teams through its foundation,” says Catherine Laporte, President of the RONA Foundation Board of Directors & Senior Vice-President, Marketing and Customer Experience at RONA inc.
“Housing is a fundamental need, which is why we support organizations that provide a safe place to live for vulnerable populations,” added Josée Lafitte, Director of the RONA Foundation.
The RONA Foundation is a charitable organization created in 1998. Its mission is to improve the quality of life of Canadians in need by revitalizing their living environments and making it easier to access housing. It aims to help the victims of domestic violence and their children, low-income families, and individuals with disabilities or mental health issues.
RONA inc. is one of Canada’s leading home improvement retailers headquartered in Boucherville, Quebec. The network operates and services some 425 corporate and affiliated dealer stores under the RONA+, RONA, and Dick’s Lumber banners.
Related Retail Insider stories:
