The CEO of one of Canada’s most iconic brands, BeaverTails, is urging Canadians and Canadian businesses to support each other.
“We have seen a wave of patriotism across Canada in recent weeks,” said Pino Di Ioia. “And while we generally avoid politics, we feel that this is a time for Canadians to stand together. Supporting Canadian companies is nothing new for us. We have a decades-old practice of sourcing key ingredients – such as flour – from a network of local suppliers.
“Today, we urge all Canadians to think about their purchasing decisions. We also invite other Canadian businesses to join this conversation. Standing together – united by common purpose – is what Canadians do best.”
The brand, makers of unique pastries was born in small town Ontario and toda, there are BeaverTails locations at virtually every major tourist destination across the country.
“The BeaverTails brand is authentically and typically Canadian – humble yet quietly patriotic,” said the company.
Milestones:
- 1978: It first served at the Killaloe Fair, west of Ottawa. Later, stores open at Ottawa landmarks the Rideau Canal and Byward Market.
- 1990: BeaverTails opens at La Ronde in Montreal.
- 1990s: It expands rapidly across Canada.
- 2002: New management team moves head office to Montreal, streamlines operations and strengthens brand to focus on quality and the experienced-driven community we know today.
- 2008: New boutique locations open showcasing expanded menu.
- 2015: BeaverTails opens its 100th location.
- 2016: BeaverTails opens Toronto Waterfront flagship location.
- 2017: BeaverTails named one of Canada’s top brands by Interbrand.
- 2025: With 50 iconic locations at leading tourist and resort destinations, plus more than 150 express and mobile locations at amusement parks, zoos, fairs and festivals, BeaverTails is always within reach.
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