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Canada’s Top 100 Retailers Ranked Pre-COVID-19

PHOTO: LOBLAWS

Prior to the COVID-19 store shutdowns, a few large store-based conglomerates effectively controlled a large proportion of the current Canadian non-auto retail sales environment, according to the latest CSCA Retail 100, created by the Centre for the Study of Commercial Activity at Ryerson University.

The report says its latest data shows that this long-standing trend has continued apace as in 2018 the 10 largest conglomerates controlled 48 percent of national retail sales, increasing from 43 percent in 2014.

Given that many of the top 10 retailers had been deemed ‘essential’ as stores shut temporarily to the COVID-19 pandemic, they will likely maintain their place in terms of rankings and see even more market share.

According to the report, here are the top 10 retail conglomerates in the Canadian market and their banners:

  1. George Weston Limited, Canada (Shoppers Drug Mart, Loblaws, Real Canadian Superstore);

  2. Costco, Inc., U.S.;

  3. Empire Company Ltd., Canada (Sobeys, Safeway, IGA, Farm Boy)

  4. Walmart Stores Inc., U.S.;

  5. Metro Inc., Canada (Metro, Food Basics, Jean Coutu Pharmacy)

  6. Canadian Tire Corporation, Canada (Canadian Tire, Mark’s Work Wearhouse, SportChek)

  7. McKesson Corporation, U.S. (IDA Pharmacy, Uniprix, Rexall Drug Store)

  8. Lowe’s, U.S. (Lowe’s, Rona, Rona Home & Garden);

  9. The Home Depot Inc., U.S.; and

  10. Home Hardware Stores Ltd., Canada (Home Hardware, Home Hardware Building Centre)

PHOTO: COSTCO

“It’s a small group of very large retailers that are controlling a large part of the Canadian retail pie basically. So there’s a dominance to what they do. That’s really a key aspect of the Canadian retail marketplace,” said Tony Hernandez, Director & Eaton Chair in Retailing for the CSCA, and Professor in the School of Retail Management & Department of Real Estate Management at Ryerson’s Ted Rogers School of Management.

“You’ve got this dominance really of the big grocery and general merchandise retailers that kind of take a large proportion of retail sales in Canada. That’s one of the key trends.”

The report broke the overall sales down to the top 100 retail chains operating in Canada as ranked by total estimated annual retail sales in fiscal 2018/2019.

The report said the top 100 retail conglomerates account for close to 70 per cent of non-automotive retail sales in Canada in 2018, declining from 71.4 percent in 2014.

“From the retailer perspective, these big conglomerates can be looking at marketplaces and saying okay this is a market where we need this banner. So it gives them a lot of flexibility to operate across Canada using multiple banners to essentially meet the local needs of Canadian shoppers,” said Hernandez. “Ultimately all of these companies the sales that they create are driven by local demand. It’s the ability for these big companies to choose the banner that they can operate within a given market in order to kind of maximize the sales within that marketplace.”

The number of retail conglomerates that operate with at least $1 billion in sales has reached 31 in Canada, he said, adding that six retail conglomerates are in the $10-billion club.

“So we’ve got quite a concentrated retail market with some very big conglomerates controlling a large amount of sales and controlling a large amount of stores as well,” said Hernandez.

“It ultimately comes down to the demand from Canadian consumers. Retailers are going to go where there is a market and U.S. retailers are going to be looking to either enter in or expand in the Canadian marketplace based on how vibrant they see the Canadian marketplace - maybe even relative to their own domestic market. So I think it’s really reflective that international retailers, particularly U.S. retailers, still see Canada as a viable retail market to be operated in and expanded.”

PHOTO: FARM BOY

The report said the bulk of retail sales are in groceries and beverage stores (20.3 percent of national sales), general merchandise (17.8 percent) and health and personal care (8.4 percent). Groceries and beverage stores are dominated by Canadian headquartered chains. The general merchandise category is dominated by US headquartered operations. Health and personal care are dominated by Canadian headquartered businesses.

While the level of domination by the 10 largest chains is about the same for both 2014 and 2018, the 100 largest chains in 2014 contributed a greater share of national sales (65 percent) than those in 2018. Canadian headquartered chains contributed 6.4 percentage points less to the 2018 total than in 2014, while the contribution of chains headquartered in the US increased by 5.5 percentage points and from elsewhere in the world by 0.9 percentage points, added the report.

There’s no surprise that the online retail marketplace continues to grow. The highest shares of ‘online’ expenditure were in entertainment (30 percent) and electronics (28 percent). The lowest shares were in groceries/food/alcohol (less than five percent).

“Every retailer is grappling with the balance between online and offline. How do we meet the needs of our consumers in an efficient and profitable way? I think from a consumer side we all are increasingly getting more greedy as consumers. We want more and more and we want to pay less and less. So it’s a challenge and dynamic for retailers,” said Hernandez.

Grants for Small Businesses in Canada Launched by Canadian Chamber of Commerce & Salesforce

RETAIL STREETS IN CALGARY
RETAIL STREETS IN CALGARY. PHOTO: WHERE.CA

The Canadian Chamber of Commerce is partnering with Salesforce, a global leader in Customer Relationship Management, to offer a $10,000 lifeline to help 62 small businesses across the country cope with the economic impact of the COVID-19 crisis.

The new program, the Canadian Business Resilience Network Small Business Relief Fund, will provide small Canadian businesses from coast to coast to coast with $10,000 grants to help their recovery efforts during these unprecedented times.

“During the COVID-19 crisis, the Canadian Chamber’s mission is to help as many businesses as possible stay afloat and remain open. Small business owners put everything they have into their businesses, and these grants will help give a little bit back to them. Good people coming together is how Canadians have managed this crisis, and the Canadian Chamber and Salesforce are following their lead, one business at a time,” said Perrin Beatty, President and CEO, Canadian Chamber of Commerce.

“We realize that compared to the hundreds of thousands of small businesses that are hurting right now this is a small program but for 62 companies it will help out. It’s designed to be aimed at private sector companies that are small where a $10,000 grant could really make a difference. We’ve tried to make the criteria as broad as possible to allow as many people in any part of the country to apply.

RETAIL STREET IN TORONTO. PHOTO: TABIA

For some companies every single dollar at this point is critical and could mean life or death for smaller businesses.

“What’s happened is that the main streets of Canada have become dark and many of the lights won’t come back on sadly,” said Beatty. “What we need to do is make sure as many of those businesses as possible are able to reopen.”

The grant is targeted to small, for-profit businesses that have been operating for several years and are now experiencing challenges because of COVID-19. The application period will open on June 1 on the CBRN website and will close on June 12. The successful applicants will be announced in late June to early July with the funds being transferred to the successful applicants shortly thereafter.

The applications that best demonstrate how the funds will help the businesses, their employees, and their communities will receive the funding, said the organizations.

Salesforce is funding the initiative for a total of $620,000. Businesses can use the $10,000 grants to support their recovery efforts, including paying salaries, acquiring safety and personal protective equipment for staff, replenishing materials or paying for the measures required to adapt business models to the economic impacts of COVID-19, among other key priorities.

“We care deeply about the challenges small businesses across Canada are facing as a result of the pandemic and recognize that they have been hit especially hard,” said Margaret Stuart, Canada Country Manager, Salesforce. “With this initiative, our focus is supporting the resilience of Canadian small businesses owners and helping them recover. Small businesses are some of Canada’s most innovative and hardworking communities, and it is our priority to help them get back to work safely and prepare for Canada’s next normal.”

RETAIL STREETS IN MONTREAL. PHOTO: QUEBEC ORIGINAL

Salesforce also announced it plans to distribute $5 million USD to small business owners internationally.

“It is a generous gesture by Salesforce, which appreciates the difficult circumstances in which many small businesses find themselves,” said Karl Littler, Senior Vice President, Public Affairs at the Retail Council of Canada.

“Obviously, private support can extend only so far, which is why RCC is focused on improvements to major programs, including the the next phase of the CEWS wage subsidy, the take-up by landlords of the CECRA rental support program and the delivery of the long-awaited rental support program for larger retail tenants.”

Mary Ng, the Minister of Small Business, Export Promotion and International Trade, said: “Small business owners and entrepreneurs are innovative and resilient. To support the businesses who make our communities strong, our government has taken decisive action to help them keep their costs low, keep their teams together, and keep up with their operational expenses.

“With the Canadian Chamber of Commerce and Salesforce stepping up, even more small business owners are going to get the help they need at this critical time. We’re all in this together, and we’re going to be here for small businesses every step of the way.”

L Brands to Permanently Shutter 13 Victoria’s Secret Stores in Canada

VICTORIA’S SECRET IN YORKDALE SHOPPING CENTRE, TORONTO. PHOTO: VICTORIA’S SECRET

US-based lingerie and fashion retailer Victoria’s Secret will see its Canadian store count reduced substantially following a temporary shutdown due to the COVID-19 pandemic. Parent company, L Brands, says that it will permanently shutter 13 of Victoria’s Secret’s 38 Canadian stores, representing almost 35% of the Canadian fleet, as well as one Bath & Body Works location in the country.

It’s part of a bigger announcement that L Brands made this week that includes the closure of about 250 of its Victoria’s Secret stores in North America as well as 50 Bath & Body Works stores. The company is ‘rightsizing’ its fleet as it looks to split the two brands into separate corporate entities while at the same time growing its online business substantially.

L Brands hasn’t yet provided information on which of the company’s stores will be closing. In Canada, the 38 Victoria’s Secret stores include a mix of stores in shopping centres as well as standalone street-front flagships. Several years ago, we reported that Victoria’s Secret’s West Edmonton Mall store was the second-highest selling unit in the company following that of a flagship on Herald Square in New York City. The downtown Vancouver and downtown Montreal Victoria’s Secret flagship stores are among the largest units in the chain.

VICTORIA’S SECRET FLAGSHIP IN MONTREAL. PHOTO: VICTORIA’S SECRET

Over the past six months in Canada, Victoria’s Secret had already been quietly closing many of its stores. In February, Retail Insider reported that Victoria’s Secret had already shut locations at CF Market Mall in Calgary, CF Sherway Gardens in Toronto, CF Richmond Centre near Vancouver, St. Vital Centre in Winnipeg, CF Markville near Toronto, White Oaks Mall in London, and CF Rideau Centre in Ottawa. A ‘Pink’ by Victoria’s Secret also closed at Mapleview Centre in Burlington Ontario. At the time, more store closures were expected.

Private equity firm Sycamore Partners recently stepped away from a US $525 million deal to acquire a 55% stake in Victoria’s Secret. In an earnings call this week, L Brands’ CEO Andrew Meslow said that the company is looking to rightsize its footprint which will include even more store closures in 2021 and 2022. Reasons included “responding to changing consumer behaviours” to create a “healthier and better business” in preparations for an anticipated sale of the Victoria’s Secret division.

Remarkably, Meslow said the company is looking to see online sales grow to about 50% of all retail sales for the Victoria’s Secret brand, following a significant spike in e-commerce following temporary store shutdowns on March 17. A substantial renovation program will see units updated into 2021 and beyond, though it’s unclear how many of those renovations will be for Canadian stores.

VICTORIA’S SECRET FLAGSHIP IN MONTREAL. PHOTO: VICTORIA’S SECRET

Landlords in Canada will once again have to deal with vacant retail space. Many of Victoria’s Secret stores span more than 10,000 square feet each. Before the COVID-19 shutdowns, more than 1,000 individual store locations were already expected to close in Canada in the first quarter of 2020. Some retail chains were exiting Canada entirely amid company shutdowns, while other retailers had filed for creditor protection to close some store locations.

The permanent store closures will continue this year and into 2021 at an accelerated pace. This month, Montreal-based footwear and accessory retailer Aldo obtained creditor protection with plans to close nearly half of its stores. Montreal-based fashion retailer Reitmans also obtained creditor protection and many store closures are expected. In the United States, fashion brand J.Crew filed for bankruptcy this month and its remaining Canadian stores are expected to become history. This week, home furnishings retailer Pier 1 announced that it was closing all 540 of its stores, including 67 units in Canada — that’s not new news, however, as Pier 1 announced in February that its Canadian units would shutter following a Chapter 11 bankruptcy filing in the United States.

More retailers are expected to announce store closures and filings in the coming days and months amid financial struggles due to the COVID-19 store shutdowns. As stores begin to reopen across the country, retailers hope that consumers will come back and shop, though some expect retail sales to be lower than in months past. Concern over becoming ill as well as money lost due to job losses, lost stock market wealth, and other factors such as a desire to save money could see spending reduced. At the same time, the costs to operate stores will increase with new sanitation and hygiene protocols as well as an expected increase in staffing costs.

We’ll follow up on this article when we learn the locations of the 13 Canadian Victoria’s Secret stores which will be shuttering permanently in the coming weeks.

Nordstrom Begins Opening Canadian Stores with Safety Protocols

PHOTO: CADILLAC FAIRVIEW

Seattle-based Nordstorm will begin reopening its Canadian stores this week with health and safety protocols at the forefront of its operational plan. Friday, May 22, will see Nordstrom’s flagship store at CF Pacific Centre in Vancouver opening for the first time since the shutdown in March. Other locations will soon follow.

These include Nordstrom stores in Calgary and Ottawa, as well as three locations in Toronto. Nordstrom also operates six off-price Nordstrom Rack stores in Canada and a seventh will open at Willowbrook Shopping Centre in Langley — a Vancouver suburb — in the fall.

With the health and wellbeing of employees, customers, and surrounding communities being a top priority, Nordstrom says that it will be implementing appropriate safety measures and protocols at its CF Pacific Centre store once its doors reopen to the public.

EXTERIOR OF NORDSTROM AT THE CF PAIFIC CENTRE. PHOTO: TOURISM VANCOUVER

The following steps will be taken:

-Health screenings will be conducted for employees;

-Face coverings will be provided for employees and customers;

-Thorough and regular cleaning and sanitation will be conducted;

-Modified fitting room protocol will be implemented;

-Returned or tried-on merchandise will be kept off the floor for the recommended period of time.

Contactless curbside services and online shopping will continue to be available after the physical store reopening for those who do not wish to shop in-store. 

CF Pacific Centre reopened to the public on Friday, May 15, operating under reduced hours and with only a portion of retailers open, as of now. At the opposite end of CF Pacific Centre, Holt Renfrew reopened its store on Monday May 19

In cities where stores have begun reopening, foot traffic has for the most part, been light. CF Polo Park in Winnipeg reopened on May 4 with about 25 percent of retailers opening on day one. By the end of that week, about 50 percent of retailers had opened in the mall but foot traffic was said to be nowhere near the volume seen before the COVID-19 store shutdowns.

On May 19 some non-essential stores reopened in Toronto. So far there’s been only slightly increased foot traffic on the streets and only a portion of retailers open.

Next week Retail Insider will showcase photos in places where retail has begun to reopen, and we'll be tracking the industry in the weeks to come as Canada finds a new normal.

Lightspeed Collaborates with the CQCD to Make Cloud Commerce More Accessible to Retailers

IMAGE: LIGHTSPEED

Lightspeed POS Inc. has announced a collaboration with the Conseil Québécois du Commerce de Détail (CQCD) to provide Québec-based retailers with personalized assistance and point-of-sale solutions, all in an effort to help businesses adapt to changes in consumer behaviour during the COVID-19 pandemic.

Retailers in the City of Montréal, SaintJérôme, and other Québec communities will be offered discounted access to Lightspeed’s omnichannel solutions.

As the economy gradually begins to reopen, Lightspeed Retail, which works seamlessly with Lightspeed eCommerce, will provide new business channels to small and medium businesses.

The Canadian company, which launched in 2016, has continued to perfect and update the range of offerings to suit the needs of the modern-day retailer.

IMAGE: LIGHTSPEED

Over the past four years, the company has introduced impactful product modules, including Lightspeed Analytics, Lightspeed Loyalty, Lightspeed Accounting, and Lightspeed Payments.

Benefits of Lightspeed’s Omnichannel Solution for Retailers include:

  • Seamless integration of eCommerce with brick-and-mortar stores

  • Easy-to-accept payments, synchronized inventory, and access to sales data, in-store and online

  • Connections with customers on multiple platforms, enabling customers to shop 24/7

  • Product pickup and shipping flexibility

  • 24/7 support available to all retailers

“We understand that when retailers have the capability to meet their customers where they are, 24 hours a day and seven days a week, that it puts these businesses at a huge advantage—especially in the current climate,” says JP Chauvet, President, Lightspeed POS Inc. “Our collaboration with the CQCD provides retailers with meaningful advice and access to digital resources that are integral to how they continue doing business during this time.”

IMAGE: LIGHTSPEED

“We’re thrilled to have a local Montréal-based technology company on board with our mission to support retailers in Québec and address the unique circumstances they are facing at this time,” says Stéphane Drouin, General Director, CQCD. “As we assess the immediate needs retail businesses and whether there is value for them to activate an online presence, Lightspeed products are one of the viable solutions we’re able to offer.”

Headquartered in Montréal, Lightspeed says that it prides itself on the success it has seen with its participating independent retailers. These merchants make up the fabric of the community, and now, more than ever, it is essential that they have access to essential technology so that they can continue to prosper despite the COVID-19 pandemic. Through Lightspeed’s collaboration with the CQCD, Lightspeed says that it hopes to make a big difference in the cities of Montréal, Saint Jérôme, and other Québec communities.

Other recent initiatives from Lightspeed to help SMBs protect their business during COVID-19, include select free services for three months, an online resource guide, free online webinars with industry experts, and the #LightspeedLocal campaign reimbursing employees up to $500 in local currency on purchases made from any Lightspeed retail or restaurant customer.

For more information, please visit: www.lightspeedhq.com

On social media: Linkedin, Facebook, Instagram, YouTube, and Twitter

*Partner content. To work with Retail Insider, email: craig@retail-insider.com

Langley’s Willowbrook Centre to Add 3 Junior Anchors Including Nordstrom Rack, Winners, and T&T Supermarket

RENDERING: WILLOWBROOK

The Willowbrook Shopping Centre in the Vancouver suburb of Langley will be adding three new junior anchors to the mall property. Those include a Winners store this spring, Nordstrom Rack in the fall, and in the fall of 2021 a T&T Supermarket, known for its vast assortment of Asian food goods, will open as part of an expansion.

“Our mandate as we continue to reinvest and improve Willowbrook Shopping Centre is to create a very unique, experiential and best-in-class shopping destination with an offering that’s compelling to our customers,” says Chrystal Burns, Senior Vice President, Retail for QuadReal Property Group. “As our Langley community continues to grow and become more multi-cultural in their tastes and expectations, we believe this will be delicious and welcome news to our clientele.”

Landlord QuadReal has been adding new retailers to the centre as part of an effort to establish Willowbrook as a retail node for the region, which has seen its population grow with residents who may not otherwise be able to afford real estate closer to Vancouver itself. The new retail tenants also speak to the confidence QuadReal has in the shopping centre as stores begin to reopen following a retail shutdown because of the COVID-19 pandemic.

T&T Supermarket -WILLOWBROOK
WILLOWBROOK MALL MAP

Nordstrom Rack will span about 30,000 square feet and will feature a full range of fashion and footwear as well as other categories such as accessories and home goods. The Winners store, which will be even larger, will include a similar product assortment. Both will be located at the south end of the Willowbrook property. JLL Canada represents parent companies Nordstrom and TJX Group and negotiated the two deals.

Both stores will be located in a reconfigured space that was formerly occupied by Sears. The Sears Canada chain shut its remaining stores in early 2018.

A 39,040-square-foot T&T grocery store will also open at the north end of Willowbrook in the fall of 2021. The Asian grocery concept, founded in Vancouver, will be the first for Langley and will feature an in-house bakery, Asian deli, sushi, and Chinese BBQ departments. The Willowbrook location will also offer Asian-style health services as well as herbal and naturopathic products plus an onsite insurance agency, pharmacy, financial services, among other services.

RENDERING: WILLOWBROOK
CLICK FOR INTERACTIVE MAP

Willowbrook Centre has seen significant changes over the past couple of years as QuadReal continues to enhance the retail mix. The shopping centre is home to about 130 retailers.

That includes a 131,000-square-foot Hudson’s Bay store as well as junior anchor stores including a 44,000-square-foot Toys R Us store, a 42,000-square-foot Sport Chek store, and a 20,200-square-foot H&M store. All three anchors were recently relocated to a reconfigured space that was once home to a Target store before the US chain exited Canada in early 2015.

A further expansion of Willowbrook is planned that will include an outdoor village component. When completed, at least 200 stores will be included in the mix including large-scale restaurants. The centre currently spans about 650,000 square feet and has more than six million visitors annually.

Critics Say Newly Announced Commercial Rent Relief Program with Forgivable Loans for Landlords is Too Little and Too Late

VANCOUVER RETAIL STREET.

The federal government announced Wednesday that applications for much-needed rent relief will open May 25 to help Canadian businesses survive the devastating economic downturn caused by the COVID-19 pandemic.

The Canada Emergency Commercial Rent Assistance program will provide forgivable loans to qualifying commercial property owners, whether they have a mortgage on their property or not. The loans will cover 50 percent of three monthly rent payments that are payable by eligible small business tenants who are experiencing financial hardship during April, May, and June.

But critics say the program is still a mess, leaves out many hurting businesses, comes only a few days before June rent is due, and still relies on landlords agreeing to participate in it.

The government said the loans will be forgiven if the qualifying property owner agrees to reduce the small business tenants’ rent by at least 75 percent under a rent reduction agreement, which will include a term not to evict the tenant while the agreement is in place. The small business tenant would cover the remainder, up to 25 percent of the rent.

It said impacted small business tenants are businesses that are paying less than $50,000 per month in gross rent in a given location, with annual revenues of less than $20 million (at the ultimate parent level), and who have experienced at least a 70 percent drop in pre-COVID-19 revenues.

Downtown Toronto city Skyline at twilight in Ontario, Canada

“Canadians want to know that their jobs are protected and their families are safe and healthy. That’s why we’re stepping up to provide support that will keep workers on the payroll, protect middle class jobs, and help Canadians recover quickly once we make it through these difficult times,” said Prime Minister Justin Trudeau.

“The COVID-19 pandemic continues to have a profound impact on Canadians. We thank and commend the many property owners who have already taken action to help their tenants during this crisis. With CECRA, the Government of Canada is stepping up to support Canada’s small businesses. The forgivable loans will significantly lower the rent for small business tenants and keep them prepared to bounce back when this crisis subsides,” added Minister of Finance, Bill Morneau.

Karl Littler, Senior Vice President, Public Affairs at the Retail Council of Canada, said many questions remain about CECRA.

“They’re going to have to provide a little more detail been now and May 25. This week I guess is the kind of crystallization week for this program . . . We think there are some design issues that could be improved upon and then there’s the broader issue of landlord take up,” he said.

“On the design side, one of the issues is with respect to using gross rent as the sole metric. So it’s a bit of a double-edged sword because obviously gross rent if it’s covered is the optimal situation for the tenant. The trouble is that in some cases the base rent is well below $50,000 but with all of the add-ons including insurance and municipal taxes it’s above $50,000.”

Crescent Street boutiques in Montreal

Laura Jones, executive vice-president of the Canadian Federation of Independent Business, said the fact that applications for CECRA will be open is a bit of good news but they’re going to be open only six days out from when rent is due. 

“And it doesn’t answer the biggest question out there right now for tenants which is what do I do if I desperately need rent relief and I can’t get it because my landlord is not going to use CECRA or I don’t meet the 70 percent revenue reduction threshold. It doesn’t answer that question,” said Jones.  “In our surveys what we see is about half of small businesses have seen a revenue reduction of 70 percent or more. There’s a big chunk of businesses that have lost 30 percent or more and 30 percent is the wage subsidy cutoff of course. Even a 20 percent revenue loss . . . is a pretty big hit. Seventy percent is a high bar. In theory it can help many but of course you have to qualify first and then your landlord has to want to use it because they’re the ones that have the power in this equation. In this unfortunate equation.

“CECRA needs a safety net. It needs a safety net for businesses that don’t qualify or whose landlords won’t use it. I think the simplest safety net right now would be to increase the forgivable portion of the CEBA (Canada Emergency Business Account) loan. The interest free $40,000 loan with $10,000 forgivable . . . That would give a lot of tenants the help they need.

“The challenge is that with applications only available next week, you’re skating very close to June 1. It’s a mess. This is a make or break issue for a lot of business owners. Over half are saying this could be the difference between their survival and not. And that’s as high as 80 percent when you look at arts and recreation businesses. So gyms and dance studios are hooped without this kind of help.” 

In a recent letter to Morneau, RCC said it has mounting concerns as information on CECRA rolls out from policymakers, notably the Department of Finance and the Canada Mortgage and Housing Corporation. 

“While we strongly support the stated principle of providing relief for small businesses experiencing financial hardship due to COVID-19, we are concerned that design-elements of the CECRA program will make that achievement far less likely than should be the case,” said the letter.

“RCC is aware that CECRA’s appeal for landlords, or lack thereof, will be based in part upon the alternatives available to them, including the capacity to evict tenants during this crisis. Despite the CECRA’s assurance of 75 percent coverage of rent, there will inevitably be landlords who believe that they can extract full payment of rent from their tenants, either by pursuing evictions and legal actions or by threatening to do so. This even though the very thing that they contract for with tenants, i.e., space in which to conduct business, has either been ordered closed or had its operations severely impaired by order of public authorities.

Toronto Retail Shops

“We understand that the authority to impose a moratorium on commercial evictions rest squarely within provincial jurisdiction. To that end, RCC, along with groups like Save Small Business, has called upon each of the provinces to enact such a moratorium.”

Jon Shell, Managing Director & Partner of Social Capital Partners in Toronto, and co-founder of Save Small Business, said the advocacy group continues to believe that CECRA will help very few people without action by the provinces. 

“Every survey indicated landlord interest in participating is very low. An evictions moratorium is needed to bring landlords to the table and consider this deal. We would love to be wrong, but we can’t ignore every single survey that said the same thing. Provinces need to act now,” said Shell.

Save Small Business is a grassroots coalition of about 40,000 small businesses across Canada.

While the CECRA program might provide some restaurants with relief, rent obligations continue to be a challenge for many and as the program depends on landlords choosing to participate, many restaurant operators are not going to be able to benefit from this relief, through no fault of their own, said David Lefebvre, Restaurants Canada Vice President, Federal and Quebec.

CALGARY RETAIL STREET.

“Restaurants Canada continues to be at the table, working closely with all levels of government to build on this program and address gaps that still need to be filled,” he said. “We are calling for a broader rent relief program to capture businesses that have experienced a significant decline in sales but do not meet the current qualifying threshold.

“Commercial tenant protections also continue to be needed for those not benefiting from this program to relieve pressure while all stakeholders come to the table to develop immediate and long-term solutions. Some provinces, like New Brunswick and Nova Scotia, have already taken action on this front. Continued leadership is needed from the federal government to encourage other jurisdictions to adopt non-eviction policies.”

According to the findings of Restaurant Canada’s latest survey conducted between May 1 and May 5:

  • Nearly 70 percent of independent operators are dealing with landlords who might not be willing to participate in the CECRA program or any other rent relief arrangement. Just over 20 percent said their landlords are not willing to participate in the CECRA program or any other arrangement and 48 percent said they are not sure if their landlord is willing to participate in any kind of arrangement;

  • More than 60 percent of multi-unit restaurant operators are dealing with landlords who might not be willing to participate in the CECRA program or any other rent relief arrangement. One-third (34 percent) said they are dealing with landlords who are not willing to provide rent relief and more than a quarter (28 percent) said they are not sure if any of their landlords are willing to provide rent relief; and

  • More than half of independent restaurants have not paid their rent in April and May, with about a quarter of those who have not paid rent for those months not having permission from their landlord to postpone those payments.

RCC ‘Playbook’ Launched to Assist Retailers in Canada Reopen Stores

Bloor Street, Toronto. Photo: Craig Patterson
Bloor Street, Toronto. Photo: Craig Patterson

The Retail Council of Canada and the Boston Consulting Group are providing a free critical resource to all retailers as the industry adjusts to the new reality of COVID-19.

On Wednesday, they released the “Road to Retail Recovery Playbook – Helping Canadian Retailers Navigate the COVID-19 Crisis” to help retailers of all sizes plan for the broader re-opening of retail stores across the country.

“The Playbook was designed to provide members of the Retail Council of Canada with a perspective on global practices from retailers around the world on operating their business during the COVID-19 pandemic. With the support of the Boston Consulting Group, we compiled materials through a scan of practices observed from companies in countries that had started to emerge from the government-imposed restrictions on the essential, non-essential and restaurant sectors,” said Diane Brisebois, President and CEO at RCC.

“The Playbook’s intent is to provide all retailers, big and small, with a framework for key considerations and relevant global practices as they operate their retail businesses in today’s challenging environment. The message is clear — the retail ecosystem as we know it — has forever changed and retailers must begin to re-invent and re-adjust their business model to serve a post COVID-19 customer — one that will have less disposable income, a deepened focus on health and safety and one that will seek brands that can be trusted.”

The Playbook leverages global best practices for a diverse range of retail formats with the fundamental aim of ensuring a safe environment for employees and customers during the ongoing COVID-19 pandemic. The Playbook includes key retail operational components such as customer health and safety, employee wellbeing, retail operations, merchandising and marketing, store network and channel, and finances. Some of the protocols included are:

  • Customer and employee health monitoring
  • Checkout and payment
  • Protective equipment
  • Supply chain and inventory management
  • Labour planning
  • Store deliveries and vendor visits
  • Trying or sampling products
  • Advertising and communications
  • Online fulfillment
  • Delivery options
  • Trials and returns
  • Liquidity management
  • Rent renegotiations

Reopening the retail sector and putting our economy back on track will require new strategies, new rules, and new competencies, said Brisebois.

“The recent survey by Abacus Data speaks volumes about retailers getting it right. Over 26 percent of consumers noted that they would not be comfortable visiting a mall until there is a vaccine while 66 percent of respondents noted that they would visit a mall with conditions. And these conditions include a disciplined approach to sanitizing surfaces and common areas, a respect for physical distancing, wearing masks, smaller crowds, and trusting the mall or the retailer to get it right. Health and Safety is the new ‘black’ so to speak. Retailers must make this their number one priority – for both their customers and employees,” she said.

“Based on what we have seen across Canada so far, consumers, while somewhat anxious, are reacting positively to retail re-opening — often noting that, while conscious of the need to be careful, they have a need to reconnect with their neighbourhoods, their main streets and retail. It continues to be part and parcel of the human condition — seeing people, visiting stores, shopping for essentials and discretionary items — albeit slowly — but surely.”

According to the Council, the industry comprises over 145,000 retail establishments employing 2.1 million Canadians. The sector annually generates over $76 billion in wages and employee benefits. Core retail sales (excluding vehicles and gasoline) were $377 billion in 2019. RCC members represent more than two-thirds of retail sales in the country. RCC is a not-for-profit, industry-funded association that represents more than 45,000 storefronts, small, medium, and large retail businesses in every community across the country.

“The retail sector in Canada ranks as the country’s single largest private-sector employer, and now more than ever, the RCC team is tirelessly committed to maintaining and growing the prosperity of this sector in Canada,” said Matthew MacKenzie, Partner and Managing Director, BCG. “BCG shares this commitment, and we feel obliged to bring our local and global expertise in retail and crisis management to bear to support the RCC and its members through this challenging time.”

Retailers and business owners can go to retailcouncil.org/playbook to download the report.

Jeff Doucette, general manager for Field Agent Canada, said there is no room for a false start. 

“Retailers need to be 100 per cent ready for that first customer and need to think through the whole path to purchase from the parking spot or bus stop right through to the checkout. Operators should simulate that path to purchase and identify all the steps that customers may take, the high touch areas that will need to be frequently cleaned (door handles, credit card terminals, fixtures) and how many people they can realistically have in the store and still maintain practical social distancing,” he said. 

“As an essential service, supermarkets evolved and adapted their approach but I think that shoppers going into stores reopening under Phase 1 will expect that operators have done the due diligence and worked out the bugs. Key watch outs for me would include: 1) Increasing ‘tap limits’ on credit terminals to match average transaction sizes; 2) Clear signage outside the store about policies on topics like reusable bags; 3) configuring the checkout area to avoid blocking traffic flows; and 4) ensuring enough checkout staff to have a maximum of one customer waiting to be served at each checkout.”

David Ian Gray, Founder and Strategist at DIG360 Consulting Ltd., said it’s important that retailers avoid major misfires and the vast majority of stores open to date have done just that.

“But ‘get it right’? We don’t yet know what that means. This whole process is counter to linear thinking. There is no clear end state and an obvious path to it. By and large, shoppers, managers, and staff, and health authorities will all be testing and learning based on what they think best and supporting each other in what is basically a co-created solution. We have to be patient and rush to a ‘right’ answer,” he said.

He said speculation of consumer behaviour in 12 months is pointless, as one or two events can turn on new actions and reactions.

“Fundamentally, consumers are no longer in control of their shopping experiences, which is a major change from the past decade of ‘Customer as King’. And the majority of us seem okay with that. We are and will continue to be patient and adapt to what we are being presented with. Those who are not, or are dealing poorly with their own stresses, are more likely to cause trouble in store and be aggressive. We are seeing that too,” added Gray.

“I toured stores this weekend. Grocery is starting to pattern to something we are used to. But shopping is a surreal experience in fashion stores and the only partially returned major malls. Speaking to staff and shoppers, there is definitely a curiosity mingled with apprehension. There was some degree of pent up demand in some of the leading stores like Zara. Of course, it manifests as a line outside and an almost high-end boutique experience inside, with very limited numbers allowed in a more spacious layout. Not all stores were as vigilant, none alarmingly bad, but shoppers will notice things that stand out – staff without masks, if other store staff have them.

“The more we focus on those things, avoid the fitting room, etc. the less we engage in an enjoyable, immersive shopping experience – which of course is where stores stand out. Notably the staff, key to a great retail experience, are still finding their way around all the new learning, their own fears, and a general uncertainty as to how to engage shoppers. That stood out. And all I spoke to noted the carelessness of many shoppers, who they are at pains to protect, and who might be creating friction with fellow shoppers. This is going to be a learning journey over the weeks ahead for all of us.”

Gray said retailers are not making money being open. In fact, the added costs of the new requirements, the challenges on stock, the harder to find part-time staff, the still unproven rent relief, and so on are making this a real challenge all the while as society expects them to lead the economic recovery.

Restaurant Chain ‘Nando’s’ Permanently Closing 21 Canadian Locations

NANDO’S LOCATION IN ETOBICOKE. PHOTO: NANDO’S

Nando’s Canada is permanently closing 21 of its corporate owned-and-operated restaurants in the country amid a sharp decline in sales during the COVID-19 crisis as the industry faces the long-term consequences of this unprecedented event.

The restaurant closures will take place over the next few weeks.

“Regrettably, Nando’s has made the difficult decision to consolidate its Canadian business, to lay a solid foundation for the future. These stores have not been commercially viable for some time, and their losses were only exacerbated by the COVID-19 crisis,” said the company in a statement.

It said it will be running 27 restaurants in British Columbia, Alberta, and Ontario — 13 corporate owned-and-operated restaurants and 14 franchise locations.

Nando’s situation is an example of the dire consequences facing numerous restaurants across Canada.

NANDO’S QUEEN ST WEST LOCATION IN TORONTO. PHOTO: HOSPITALITY INTERIORS
NANDO’S BAY ST LOCATION IN TORONTO. PHOTO: HOSPITALITY INTERIORS

“The Nando’s store closures are part of a growing trend where foodservice and retail tenants are hitting the ‘reset’ button on their operations as part of a larger strategy to regroup and survive,” said Michael Kehoe, Lead Ambassador in Canada for the New-York based International Council of Shopping Centers, a veteran of more than 40 years in the industry and broker/owner of Fairfield Commercial Real Estate in Calgary.

“Store closures, temporary or otherwise can serve to get the attention of suppliers and commercial space landlords to garner financial concessions and cooperation. In these challenging times everyone in the commercial real estate transactional chain must be working together to ensure the survival of foodservice and retail tenants. Sometimes desperate measures need to be taken.”

A recent survey by Restaurants Canada found that seven out of 10 survey respondents said they are either very or extremely worried that their business won’t have enough liquidity to pay vendors, rent and other expenses over the next three months.

Rent continues to be the main challenge. The survey found that 14 percent of independent restaurants haven’t been able to pay rent for April and nearly 20 percent aren’t able to pay rent for May. Also, at least one out of five independent restaurant operators are dealing with a landlord who is not willing to provide rent relief, either through the Canada Emergency Commercial Rent Assistance or some other arrangement.

NANDO’S IN KERRISDALE IN VANCOUVER. PHOTO: TRIPADVISOR
PHOTO: NANDO’S

“The creativity and resiliency of our industry won’t be enough to prevent widespread permanent closures as restaurants continue to struggle with insufficient cash flow and insurmountable debt,” said Shannon Munro, President and CEO of Restaurants Canada.

The organization continues to push for a commercial rent program that will help restaurant owners survive this challenging time.

Dan Kelly, President of the Canadian Federation of Independent Business, said the organization continues to advocate for important changes to the CECRA program.

“Too many businesses will go without the help they badly need because they have no way to access the assistance if their landlord does not participate. CFIB has asked the government to allow commercial tenants who are eligible to access the 50 per cent government portion of the program directly if their landlord does not wish to participate,” he said.

 

 
 
 
 
 
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One whole butterflied chicken breast + 4 boneless chicken thighs + 2 regular sides + 2 drinks. All platter, no bones.

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If you were allowed only one side forever, which would it be? #choosingsides

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Bruce Winder, a retail analyst at Bruce Winder Retail, said the common denominator is that foodservice is going to be challenged under this new normal.

“Let’s face it. People don’t necessarily want to go and sit down in restaurants. Now, restaurants have been open for delivery, through the platform apps and curbside pickup. But that’s only going to be a fraction of the revenue they need to survive,” said Winder.

“And even with the apps, I’ve read numerous reports where a lot of restaurants aren’t very happy with the apps as they take 20 to 30 percent commission. It’s different when you have a full dining room. You can cover your overhead costs but when you don’t have a full dining room and someone’s taking the 20, 30 percent of your sales for takeout, there’s not much margin left for you depending on the item.

“A lot of people don’t want to be going to restaurants yet, assuming that they’re open because they don’t want to sit down. And some restaurants aren’t open. Even if people want to come there, based on social distancing cues, restaurants are going to operate at the most at 50 percent capacity. You still have all the fixed costs you had before. And now your revenue has taken a haircut automatically by call it 50 percent or maybe a little less because you have some of those takeout orders. But the bottom line is the restaurant industry operates on very low margins. Your net margin is low single digit like four percent or something. So you can’t afford a major bump in the road in volume or you’re not going to make money. And if you can’t make money you’ve got to shut down unless you think you can get through this and you can weather the storm and your balance sheet is strong enough or your investors have enough patience to help you out during this time. Or if you can take advantage of government subsidies.”

IKEA Begins Reopening Canadian Stores with New Safety Protocols

IKEA exterior. PHOTO: IKEA

Popular home furnishing store IKEA has opened four of its 14 Canadian stores implementing what it calls enhanced and robust health and safety measures for both its customers and employees.

The re-opened locations are in Winnipeg, Calgary, Edmonton, and Quebec City. However, the IKEA Restaurant and children’s play area, Småland, will remain closed in those locations while the IKEA Bistro will open for takeout only.

“As we begin to reopen store locations in certain markets, our top priority continues to be the health and safety of our co-workers, customers and communities,” said Michael Ward, CEO and Chief Sustainability Officer of IKEA Canada. “We will continue to act in a responsible way and before making any decisions to open our doors, we have taken steps to ensure our health and safety measures are secured.”

New health and safety measures at IKEA stores include:

  • Strict physical distancing guidelines, a minimum of two-metres apart, including floor decals for lineups;

  • Limiting the number of visitors overall and maintaining a strict capacity in select areas;

  • Frequent sanitization and cleaning of units and surfaces including carts (after every use);

  • Personal protective equipment for co-workers;

  • Separation screens around cash registers and customer service points;

  • Hand sanitizer throughout and clear information on preventive hygiene methods to minimize the potential risk of infection; and

  • Health and safety requirements for co-workers and third-party vendors, including a temperature check when they enter the building.

Kristin Newbigging, Public Relations Leader for IKEA Canada, said the retailer took the proactive step to temporarily close all its Canadian store locations on March 18 to help prevent the spread of COVID-19. It also decided to temporarily suspend its Click & Collect service on March 25 for the same reason.

“Our reopening plan is a phased approach with health and safety as our top priority. Our first step was to relaunch Curbside Click & Collect with a new contactless pick-up process, which rolled out to all stores by May 11. Today, we announced the reopening of four store locations in Calgary, Edmonton, Quebec City, and Winnipeg. At this time, we have not yet announced any further market opening dates, however we are looking very closely at this, always working in line with recommendations from local health authorities and government,” said Newbigging.

IKEA INTERIOR. PHOTOS: IKEA

“Any decision to reopen is always taken in close consultation with the local government and in accordance with the recommendations from local health authorities. Above everything else, we want to reopen all of our stores in a responsible manner, when it is appropriate to do so. We thank customers for their patience as our teams work hard to take the necessary steps and precautions to ensure a safe, warm welcome back to store for our co-workers and customers.”

Newbigging said the retailer believes health and safety is a shared responsibility and it is asking customers to do their part when they plan to visit an IKEA store.

“During these first weeks, we ask customers to be mindful of physical distancing guidelines and limits to store capacity when they plan a visit to the store. This includes planning their specific purchase in advance, checking stock availability on IKEA.ca, considering a non-peak time or later date to shop if the need isn’t immediate, only touching product that they intend to buy and shopping in groups of two or less,” she said.

“To avoid long wait times, we also encourage customers to take advantage of our 365-day return policy and return products at a later time. For customer convenience, IKEA continues to offer contactless Curbside Click & Collect at all store locations, including those which have reopened, and online shopping at IKEA.”

Founded in 1943 in Sweden, IKEA is a leading home furnishing retailer, offering a wide range of well-designed, functional home furnishing products. IKEA Canada is part of Ingka Group which operates 374 IKEA stores in 30 countries, including 14 in Canada. Last year, IKEA Canada welcomed 31 million visitors to its stores and 117 million visitors to IKEA.

“When co-workers and customers enter our stores, we want them to immediately feel it is a safe place to work and shop. We’ve seen a very positive response so far to the new customer experience and safety measures in place in our reopened locations,” added Newbigging.

“We know that today, life at home is more important than ever, with many families across Canada adapting to a new normal, whether that’s home schooling or working full-time from home. We’re committed to continuing to provide our customers with the home furnishing and hardware solutions to support these needs, while following the recommendations of local health authorities.”

Newbigging said the company’s focus at the moment remains with the health and safety of employees and customers as well as securing the short and long-term viability of its business.