Surplus Clothing to Launch New Store Concept

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Off-price fashion retailer Surplus Outlet is launching a full-price premium brand boutique next spring, called In by Surplus

Surplus clothing was founded in Montreal in 1999 with a location on Montreal’s trendy St.-Laurent Street in the city’s Mile End neighbourhood. It offers discount prices on popular brands such as Diesel, Superdry, OSC, G-STAR and more.  It currently operates four locations — on St.-Laurent Street Montreal, at Tanger Outlets Saint-Sauveur, at Outlet Collection at Niagara and at Heartland Town Centre in Mississauga.

The company’s new 3,000 square foot In by Surplus concept will open in March of 2016 at CF Markville Mall in Markham, just north of Toronto. The multi-brand concept will focus primarily on denim and footwear, with at least 10 high-profile footwear fashion brands. The full-price store will act as a “testing ground”, according to retailer partner Jones Liang, and if the new concept is well received, it will expand into more enclosed malls. 

Surplus Clothing and In by Surplus are both represented in Canada by brokerage Think Retail. 

Article Author

Craig Patterson
Craig Patterson
Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees.

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