Eyecare and eyewear brand Specsavers has opened its first Manitoba stores at CF Polo Park and St. Vital Centre in Winnipeg.
The company said more locations are opening in 2024 including its third location September 12 in SmartCentres Winnipeg West.
An August 2024 Leger survey commissioned by Specsavers of Manitobans who wear corrective lenses revealed that 50 per cent feel that there aren’t enough affordable glasses options available in the province. When taking into consideration the level of quality available, 75 per cent felt they would like to have more quality, affordable options available to them, according to the survey.

“Our eyecare professionals are excited to welcome customers into our new locations. Specsavers offers high quality and stylish eyewear collections alongside friendly, professional service,” said Bill Moir, Managing Director of Specsavers Canada. “We know that for too many people in Manitoba, the cost of eyewear can be a barrier to better vision. It is concerning when people choose to delay important eye exams to avoid the cost of their eyewear purchase. At Specsavers, no one has to compromise on quality or style to stay within an accessible price point.”
Specsavers is offering complete glasses from $39 including standard single vision lenses and scratch resistant treatment until September 22. Everyday offers include glasses with progressive lenses from $149. Seniors over the age of 65 get 50 per cent off their lens upgrades starting September 9.

Specsavers’ new study also shows that of Manitobans who wear glasses:
- Nearly one in four would like to see more stylish/fashionable options
- 30 per cent would like to see more choice in the market in general
- Half shop around at multiple stores to find the best price
- 41 per cent will also visit multiple stores to find the right style
Specsavers is an optometrist-owned and-led business that entered the Canadian market in late 2021. Since then, over 125 locations have opened across the country, in B.C., Alberta, Ontario, and now Manitoba. As part of Specsavers’ commitment to accessible eyecare, Specsavers equips every location with optical coherence tomography (OCT) technology, which helps optometrists to detect sight-threatening conditions, such as age‑related macular degeneration, glaucoma and diabetic eye disease, in their earliest stages.
Founded in the UK 40 years ago by optometrist husband-and-wife team, Doug and Mary Perkins, there are now more than 2,700 Specsavers healthcare businesses globally, serving over 44 million patients and customers.
Specsavers said it is driven by its purpose of “changing lives through better sight” and aims to transform the way Canadians experience eyecare by offering exceptional service, advanced clinical equipment and affordable and quality eyewear.
















