RONA inc., one of Canada’s leading home improvement retailers operating and servicing some 425 corporate and affiliated stores, has opened its second Direct Delivery Centre (DDC) in the Greater Toronto Area.
Located in Hamilton (Parkdale), the new site, which has been in operation since April 17, strengthens RONA’s ability to serve construction professionals in Hamilton, Halton, Guelph, Cambridge, Brantford, Hagersville, and the Niagara Peninsula, it said.
“Over the past year, RONA’s made significant investments to improve how we serve and support our Pro clientele, and as part of our ongoing commitment towards them, we’ve expanded our DDC model. Our Direct Delivery Centres are strategically located sites featuring tailored inventories, dedicated expert teams and robust delivery fleets, to provide fast delivery and reliable service directly to job sites across key Canadian markets,” said J.P. Towner, President and Chief Executive Officer at RONA inc.
“This is an important step in RONA’s dedication to empowering Pros and meeting the evolving demands of high-growth construction markets. Building on the strong performance of our existing DDCs, we are accelerating our rollout in key markets over the coming years,” added Mark J. Gallant, Chief Supply Chain Officer at RONA inc.
Elevating the Pros’ Experience in Hamilton
The Parkdale store, located in an industrial area in Hamilton, Ontario, had already been serving primarily local contractors since 2000. Recently, important investments were made to transform its infrastructure, facilitating the storage and handling of large-volume materials and supporting efficient deliveries to job sites. Indeed, the new DDC offers a full range of deliveries for Pros that goes above and beyond regular flatbed delivery with boom trucks and carry-in crews for job sites, said RONA.
“Other improvements, such as a significant increase in stock levels, the deployment of specialized delivery equipment, a reorganization or the yard layout to optimize traffic and an increase of staffing levels ensure a seamless, efficient, and personalized experience for high-volume professional customers. And finally, the retail store attached to the DDC complements its assortment to provide even more options for Pros, making pick-up of essential items convenient both for our Pro customers and for the DDC crew who can leverage the store assortment to complete Pro and trade orders,” it noted.
RONA inc. is one of Canada’s leading home improvement retailers headquartered in Boucherville, Québec. The RONA inc. network operates or services some 425 corporate and affiliated dealer stores under the RONA+, RONA, and Dick’s Lumber banners. WRONA inc. has supported Canadians in their home improvement and construction projects since 1939.
Related Retail Insider stories:
