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Michaels debuts 10-minute custom framing in Canada

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 Michaels says it is fueling the joy of creativity and celebration in Canada with the launch of 10-Minute Custom Framing, an ultra-fast, personalized in-store service that transforms digital memories into gift-ready keepsakes  all for $29 CAD and in just 10 minutes or less.

Now available in all Canadian stores, the new service allows customers to upload a photo directly from their phone, choose a frame with the help of a Michaels framing expert, and leave with a printed, framed and gift-boxed memory at rapid speed and at an incredible value, said the company.

Derek Schweitzer
Derek Schweitzer

“We are thrilled to officially bring 10-Minute Custom Framing and instant photo printing to our Canadian customers,” said Derek Schweitzer, Senior Vice President, Stores (Canada) at Michaels. “With Mother’s Day, graduations, and wedding season just around the corner, this expansion is another way we are showing up for our customers with innovative, high-value services. We are continuing our transformation into the ultimate destination for all things creativity and celebration, and this launch makes it easier than ever to turn life’s milestones and everyday moments into lasting memories.”

With this launch, Michaels’ 10-Minute Custom Framing and in-store photo printing are now available at all stores across North America.

Michaels operates over 1,300 stores across 49 U.S. states and Canada, including 138 stores across all 10 Canadian provinces. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise. It was founded in 1973 and has headquarters in Irving, Texas.


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Mario Toneguzzi
Mario Toneguzzi
Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He is the Co-Editor-in-Chief with Retail Insider in addition to working as a freelance writer and consultant in communications and media relations/training. Mario was named as a RETHINK Retail Top Retail Expert in 2024.

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