Allard Developments says a new 42,500-square-foot Winners/HomeSense store will open at Parsons Creek Town Centre in Fort McMurray, marking the first and only location for the retail brands in the region.
Construction and tenant timelines will be announced at a later date.
The combined Winners/HomeSense store will become a major anchor tenant within Parsons Creek Town Centre, a planned regional retail destination that will ultimately accommodate up to 500,000 square feet of retail space in the master-planned retail development.
The announcement follows the development of a new approximately 142,000-square-foot Walmart Supercentre at Parsons Creek, which will relocate Walmart’s existing Fort McMurray store and establish the site as the city’s dominant retail destination, said the company.
“Securing Winners/HomeSense represents another significant milestone for Parsons Creek Town Centre and reinforces the strength of the Fort McMurray market,” said Paul Allard, with Allard Developments. “This development is designed to serve not only Fort McMurray residents, but the broader Northern Alberta trade area, providing access to nationally recognized retailers and creating a modern retail experience for the region.”
The company said Parsons Creek Town Centre is strategically positioned within Fort McMurray’s northern growth corridor, serving neighbourhoods that account for more than 70 per cent of the city’s residential population. The project is being developed to meet growing demand for retail services while capturing spending that has traditionally flowed to larger urban centres.
The Regional Municipality of Wood Buffalo continues to demonstrate strong economic fundamentals, including a population exceeding 107,000 residents, household incomes that rank among the highest in Canada and more than $2.3 billion in annual retail spending potential, it said.
“We are thrilled to welcome Winners and HomeSense to Parsons Creek and to Fort McMurray Wood Buffalo,” said Lisa Sweet, CEO of Fort McMurray Wood Buffalo Economic Development & Tourism. “In both our 2021 and 2023 resident surveys, these retailers ranked among the most requested brands residents wanted to see in the region. This investment will create local jobs, expand retail choice and help keep spending within our community that has historically flowed to larger centres such as Edmonton.
“This announcement reflects growing confidence in our market and contributes to enhancing quality of life for residents while supporting the region’s long-term economic growth and resilience.”
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