Canadian Tire Corporation, Limited announced Thursday results for its second quarter ended July 4, 2026, showing consolidated comparable sales increased 0.7% in Q2 and 6.3% on a two-year stack basis, led by strong performance at SportChek, where World Cup-related demand contributed to comparable sales growth of 8.0% and 12.4% on a two-year stack basis.
Overall retail sales grew to $5,391.6 million, up 4.5%, compared to the second quarter of 2025.
“In Q2, we demonstrated our operational agility by lowering prices for value-seeking customers, adapting to challenging weather conditions, and ultimately delivering strong financial results,” said Greg Hicks, President and CEO, Canadian Tire Corporation.
“At the same time, we continued to advance our True North strategy, increasing the use of personalized Triangle loyalty offers, growing eCommerce, and delivering strong sales in our new concept Mark’s and SportChek stores.
“The 2026 Men’s World Cup was a highlight of the quarter. Activations in store and online drove soccer fans and new customers to SportChek, and Jumpstart partnered with the Canadian government to announce a multi-year commitment to build 25 inclusive community soccer pitches across Canada by 2029, extending the World Cup legacy in communities nationwide.”
Canadian Tire Corporation, Limited is a group of companies that includes a Retail segment, a Financial Services division and CT REIT. Its retail business is led by Canadian Tire, which was founded in 1922. Party City, PartSource and Gas+ are parts of the Canadian Tire network. The Retail segment also includes Mark’s, SportChek, Sports Experts, Pro Hockey Life, Hockey Experts, and Atmosphere. The company has over 1,600 retail and gasoline outlets.
RETAIL SEGMENT OVERVIEW
- Retail sales were $5,391.6 million, up 4.5%, compared to the second quarter of 2025. Retail sales, excluding Petroleum were up 2.5%. Consolidated Comparable sales were up 0.7%.
- CTR Retail sales were up 1.4% and Comparable sales were down 0.8% over the same period last year.
- SportChek Retail sales increased 7.7% over the same period last year, and Comparable sales were up 8.0%.
- Mark’s Retail sales increased 5.1% over the same period last year, and Comparable sales were up 4.2%.
- Retail Revenue was $3,890.1 million, an increase of $79.8 million, or 2.1%, compared to the prior year; Retail Revenue excluding Petroleum was down 1.1%.
- Retail Gross margin dollars were $1,223.5 million, up 0.7% compared to the second quarter of the prior year, and down 0.1% excluding Petroleum; Retail Gross margin rate, excluding Petroleum, increased 33 bps to 35.1%.
In a LinkedIn post, Hicks said: “While a slow start to summer weighed on Canadian Tire, sales at Mark’s and SportChek were strong. And, our True North strategy continued to gain steam: new format stores outperformed on all metrics; our AI platform DaiVID helped us drop more than 5,000 prices for value-focused Canadians; and personalized offers inspired Triangle members.
“We also advanced eCommerce with Q2 enhancements like Canadian Tire’s free ship-to-home for Triangle members. Plus, we introduced tabs that help customers move between our banner sites with one click, offering the full experience and assortment of Canadian Tire, Mark’s, and SportChek in a single visit.
“Working as a retail system, our banners, stores, and sites are in the midst of our first enterprise-wide, AI-informed program that sees us pivot from simply selling products to serving the occasions of our customers’ lives.
“We’re starting with Back-to-School, introducing new products, better displays, and sharper prices – with marketing and loyalty engagement that feel fit for the moment, whether you’re a kindergarten parent or headed off to a dorm.
“This program combines all our generations of customer knowledge with remarkable AI insights from our new MOSaiC platform. Next up is ‘The Holidays’ – an occasion where we’ve always been strong, but we know we can do more, as one enterprise, together.”
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