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JOE MIMRAN

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Remembering Alex Tilley: The Canadian Original Behind the Iconic Tilley Hat

Craig Patterson -
Canadian entrepreneur Alex Tilley, founder of Tilley Endurables and creator of the iconic Tilley Hat, is remembered for his craftsmanship and enduring legacy.
News

Tilley Sport Expands with SS26 Collection Debut in Toronto

Craig Patterson -
Tilley Sport unveils its Spring/Summer 2026 collection in Toronto, expanding across Canada with golf-inspired designs and versatile performance wear.
News

Mastermind Toys unveils new flagship store in Pickering as part of national retail revamp (Photos)

Mario Toneguzzi -
Mastermind Toys has 47 locations operating coast to coast across the country.
News

Tilley Sport Pops Up at Holt Renfrew in Toronto

Craig Patterson -
Tilley Sport opens a Holt Renfrew pop-up in Toronto, led by designer Kim Newport-Mimran, blending luxury and performance for a modern sportswear edge.
News

RONA and Tilley Endurables Launch New Workwear Line

Craig Patterson -
RONA partners with Tilley Endurables to launch a new workwear line, offering durable and stylish apparel designed for Canadian professionals and DIYers.
News

Iconic Canadian Brand Tilley Opens 1st Store Under Leadership of Joe Mimran [Interview/Photos]

Mario Toneguzzi -
It's the 'next generation' for the brand, once known as Tilley Endurables and known particularly for its sailing-friendly 'Tilley hats'.
News

Online Customer Service More Important than Expected Amid Digital Shift in Canada: Study

Mario Toneguzzi -
A new Salesforce report notes consumer expectations may not be met resulting in lost sales to competitors.
News

Interview: Joe Mimran Discusses Staples Canada Collaboration

Mario Toneguzzi -
The iconic Canadian designer partnered with the retailer to create an innovative line as part of Staples’ transformation to a ‘working and learning’ company.
News

LXRandCo Plans Major Expansion Under New Ownership

Megan Harman -
The vintage luxury accessories retailer plans to grow its retail network to more than 500 stores around the world (article includes interview with Joe Mimran
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