Stephan Tetrault

Nintendo and EB Games Detail Strategy Behind Toronto Store-Within-a-Store

Craig Patterson - October 20, 2026

Nintendo and EB Games executives discuss the strategy behind Toronto's first North American Nintendo store-within-a-store, including physical retail, the Canadian gaming market and potential expansion.

EB Games opening North America’s first Nintendo store-within-a-store experience in Toronto

Mario Toneguzzi - October 7, 2026

New permanent Nintendo space coming to EB Games' flagship Toronto location October 17

Fizz expands retail presence through EB Games Canada partnership

Mario Toneguzzi - August 20, 2026

The agreement marks an expansion of Fizz’s in-store presence as the company continues to build its wireless business beyond its original Quebec market.

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