It’s the last tenant to open in the highly anticipated 102-108 Yorkville Avenue building which houses luxury brands such as Brunello Cucinelli and Versace, and is next to Chanel. The restaurant will serve luxury consumers who are descending on the Bloor-Yorkville area.
The digitally-native brand launched a brick-and-mortar expansion strategy in 2017, and is seeing success by connecting with consumers in physical spaces.
Adding to the mix of the rapidly transforming area is a new spa concept unlike any other in the city, as well as new art displays that are an extra draw to the Bloor-Yorkville neighbourhood.
Éditions de Robes is looking to expand into new markets as it continues to gain brand-awareness, recognizing the importance of brick-and-mortar to its retail strategy.
The three-day festival saw a shopping centre transformed unlike anything seen in Canada to date, in a neighbourhood that is also transforming to establish itself as a fashion capital.