Pita Pit is introducing a new shawarma lineup at its locations across Canada, adding a set of chef-developed menu items that depart from the chain’s traditional customizable format.
The menu, includes chicken, beef and halloumi shawarma offered as a pita, salad or bowl, with each item built using a fixed combination of ingredients.
The move signals a shift toward more standardized, chef-led offerings designed to streamline ordering and ensure consistency across the brand’s more than 200 Canadian restaurants.
The new items come with pre-set combinations that include hummus, tahini, garlic or spicy garlic sauce, pickled red onions and pickled turnips, marking a departure from the chain’s typical build-your-own model.
“Shawarma builds on our core format while introducing a different flavour profile and a more defined approach to how the items are prepared in store,” said Chef Jason Baker, Director of Culinary for Pita Pit. “We are focused on creating something that is consistent across locations and easy for guests to order quickly.”
The company said the menu was developed through a process aimed at refining flavour combinations and improving operational consistency in stores.
At the centre of the launch is a “crispy shawarma” preparation, where the pita is brushed with Chipotle Crunch sauce and toasted until golden.
The preparation is intended to create a combination of caramelization and texture, adding a distinct variation to the lineup.
The proteins used in the chicken and beef options are halal certified and prepared using traditional marination and cooking methods before being finished on the grill in-store.
The shawarma lineup is being introduced nationwide for a limited time, expanding the chain’s menu into a category more commonly associated with independent operators.
Unlike other menu items at Pita Pit, the shawarma offerings are not customizable and instead rely on combinations developed by the company’s culinary team.
The company operates more than 200 locations across Canada.
Pita Pit was founded in 1995 and focuses on menu items positioned around fresh ingredients and made-to-order meals.
Its parent company, Foodtastic, operates more than 1,200 restaurant locations across Canada under multiple brands, including Freshii, Quesada, Second Cup and Milestones.
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