Sephora Canada says it is redefining neighbourhood beauty retail with the opening of its first-ever small store format in Kitsilano, Vancouver, marking a strategic evolution in how the retailer brings its signature multi-brand discovery experience closer to Canadian consumers.
Located in one of Vancouver’s most vibrant and wellness-driven communities, the new format is designed to complement the pace and personality of neighbourhood shopping districts. The Kitsilano store delivers its signature multi-brand assortment, and beauty expertise, tailored to how Canadians increasingly live, shop, and connect with beauty today, said the brand.
The new store is located at 2235 4th Ave W and officially opens to the public on June 5.
The opening marks Sephora Canada’s 147th store nationwide and represents an important milestone in the retailer’s ongoing retail evolution, focused on deepening proximity to consumers while preserving the discovery and human connection at the heart of Sephora Canada, it said.
“We know that beauty is an inherently personal and experiential category, where customers want to touch, test, discover, and connect with experts before they buy,” said Thomas Haupt, Country General Manager, Sephora Canada.
“Our new small store format lets us bring the best of Sephora into communities like Kitsilano in a way that feels curated, convenient, and reflective of the neighbourhood. “It’s about meeting clients where they already live and spend their time, making Sephora part of their everyday.”
The company said the store will span just over 2,000 square feet and feature a curated assortment of brands, including Glow Recipe, Haus Labs, Kayali, Kérastase, Makeup by Mario, Merit Beauty, Rare Beauty, Rhode, and Sol de Janeiro, alongside exclusive ‘Only at Sephora’ collections.
Sephora is the world’s leading global beauty retail brand with 50,000 employees operating in 35 markets. It has more than 3,200 stores and close 500 brands as well as its own label, Sephora Collection. It was founded in 1969 in Limoges, France, and has been part of the LVMH Group since 1997.
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