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Canada’s First Online Department Store for Canadian Brands Launches

Image: BuyCanadianGroup.ca

A new Canadian online department store is making it easier than ever for consumers to support local businesses while shopping from the comfort of home. BuyCanadianGroup.ca, officially launched this month, has positioned itself as Canada’s first online department store dedicated exclusively to Canadian-owned brands. The platform offers shoppers a one-click, multi-brand checkout experience that aims to keep consumer dollars circulating within the Canadian economy.

Unlike typical directories or product catalogues that simply link out to brand websites, BuyCanadianGroup.ca creates a cohesive, centralized shopping destination where customers can browse and purchase items from multiple Canadian businesses in a single transaction.

“Eighty-five percent of Canadians are actively looking for Canadian alternatives. Catalogues and directories aren’t enough. Canada needs a new department store—one that features all Canadian brands,” said Dave Lazar, Founder of Buy Canadian Group. “We give shoppers an easy way to fill their cart and know they’re buying Canadian.”

Momentum Grows as Brands and Shoppers Sign On

Since the soft launch, the response has been robust. Thousands of Canadian shoppers have already pre-registered, and the platform is seeing strong interest from domestic investors. According to the company, new brands are joining every day.

Some early participants include well-known names like Pluck Tea, Maker’s Clean—the cleaning line developed by YouTube expert Melissa Maker—and Indigenous-owned Cheekbone Beauty, a brand that has built a strong reputation for ethical and sustainable cosmetics.

The platform’s inclusive model allows brands of all sizes to apply, offering one-click onboarding for the more than 110,000 Canadian merchants currently operating through Shopify. This approach dramatically reduces the barriers for small businesses to gain national exposure while simplifying logistics for consumers.

Shopping Meets Streaming: Enter Buy Canadian TV

Adding a dynamic media component to the retail experience, Buy Canadian Group is also launching Buy Canadian TV, a shoppable video channel that blends entertainment with commerce. The service will feature livestreams and video replays where Canadian creators present and demo Canadian-made products—allowing viewers to shop directly from the screen.

This initiative is powered by Stage TEN, a Canadian live shopping and video commerce platform, and will include appearances by major digital personalities. Launch hosts include Melissa Maker of Clean My Space (with 2.1 million YouTube subscribers) and Harley Morenstein of Epic Meal Time (6.7 million subscribers), both bringing significant online audiences to the platform.

In addition, partnerships with Digital First Canada and Andromedia Distribution will soon make over 8,000 hours of Canadian video content fully shoppable with embedded links to Canadian products—further blending content and commerce for a more engaging retail experience.

An Ambitious Vision for the Future of Canadian Retail

BuyCanadianGroup.ca’s model marks a significant evolution in Canadian e-commerce, especially at a time when consumers are showing growing interest in domestic sourcing, sustainability, and economic nationalism. By consolidating local brands under one digital roof, the platform is attempting to recreate the magic of the classic department store—but adapted for a digital-first generation.

The initiative arrives at a time when Canadians are becoming increasingly conscious of the impact of their spending choices. Recent consumer sentiment surveys have shown that a large majority of shoppers would prefer to support Canadian businesses if given an easy and reliable way to do so—something this new platform directly addresses.

With seed funding already in place, a rapidly expanding roster of Canadian brands, and a shoppable media ecosystem gaining traction, Buy Canadian Group is aiming to become a central player in the Canadian e-commerce space.

About BuyCanadianGroup.ca

Buy Canadian Group is building the first all-Canadian online department store to make it easy for Canadians to discover and buy Canadian goods in a single checkout experience. The platform is currently accepting applications from Canadian-owned brands of all sizes and is compatible with over 110,000 Shopify merchants.

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Luca Faloni to Open First Canadian Store on Bloor Street

Future Luca Faloni storefront at 130 Bloor Street West in Toronto. Photo: Craig Patterson

Luxury Italian menswear label Luca Faloni will open its first Canadian storefront later this year in downtown Toronto. The boutique will be located at 130 Bloor Street West, occupying a prime street-level space between Gucci and Lafayette 148 in the heart of the city’s luxury retail corridor.

This marks a significant step in the brand’s international expansion, as the Toronto opening will be Luca Faloni’s third standalone store in North America following locations in New York and Miami. The Bloor Street space, formerly occupied by American fashion house St. John Knits, spans approximately 2,500 square feet on a single level.

The lease transaction was facilitated by Casdin Parr of JLL, who has brokered several deals in the area. Kingsett Capital owns the 130 Bloor property.

Luca Faloni

Bloor Street Continues to Attract Global Flagships

Toronto’s Bloor-Yorkville district has seen a resurgence in high-end retail leasing since the pandemic, with several global luxury brands establishing or expanding their footprint. The stretch of Bloor Street between Bellair Street and Avenue Road has become particularly active, with numerous flagship openings over the past few years.

Luca Faloni’s arrival adds to a growing list of luxury retailers that have targeted this prestigious shopping corridor, reinforcing the area’s status as one of Canada’s leading destinations for high-end fashion. The addition of a high-quality Italian menswear brand further diversifies the mix, which increasingly includes both heritage luxury houses and modern direct-to-consumer players.

About the Brand: A Commitment to Italian Craftsmanship

Founded in 2014 by Turin-born entrepreneur Luca Faloni, the eponymous brand is rooted in the principles of traditional Italian craftsmanship, timeless style, and sustainable production. Faloni created the brand after recognizing a lack of access to high-quality, Italian-made menswear outside of Italy. His goal was to combine the legacy of Italian artisanship with a modern direct-to-consumer retail model.

The company sells exclusively through its own stores and website, bypassing third-party retailers to maintain tight control over quality and customer experience. The majority of its sales are generated online, with physical stores playing an increasingly important role in its global expansion strategy.

The brand is celebrated for using premium materials sourced from some of Italy’s most renowned textile mills. These include pure cashmere, silk-cashmere blends, brushed cotton, full-grain leather, and breathable linen. Every product is proudly made in Italy by family-run workshops and refined through years of development.

Signature Collections and Timeless Appeal

Luca Faloni has built a loyal customer base through a refined product line that prioritizes longevity over seasonal trends. The Portofino shirt—a soft, casual style made from brushed cotton—remains a flagship piece, while other bestsellers include silk-cashmere polos, Italian denim shirts, cashmere-cotton knits, and pleated wool trousers.

The brand has also introduced outerwear options, such as suede bomber and racer jackets, and is gradually expanding into tailored clothing and innovative fabric blends, including cashmere-denim jeans. Every piece adheres to the brand’s “slow fashion” philosophy, emphasizing enduring design, superior fit, and artisanal finishing.

Luca Faloni store. Photo: Luca Faloni

Strategic Store Expansion: From London to Toronto

The opening in Toronto follows a period of steady international growth for Luca Faloni. While e-commerce remains the core of its business, the brand has made deliberate moves into key luxury markets with flagship boutiques designed to provide a deeper customer experience.

Milestones include a flagship on King’s Road in London’s Chelsea neighbourhood, which opened in Autumn 2023, and a two-storey location in Zurich’s historic Storchen Quartier, which launched in early 2024. Other locations include Milan, Munich, and Miami’s Brickell City Centre, alongside a standalone shop in New York City at 386 West Broadway in SoHo.

Each new store is uniquely tailored to its locale, while maintaining the brand’s signature architectural elements—many of which are designed by Italian architects Davide Barreri and PlaC Studio. The boutiques often include lifestyle elements such as aperitivo bars and lounge areas to create a warm, welcoming atmosphere that reflects the Italian concept of la dolce vita.

Experiential Retail with a Local Touch

As part of its omnichannel retail approach, Luca Faloni views brick-and-mortar stores as an essential brand-building tool. The in-store experience is designed not only to showcase products but to build community and offer hospitality in keeping with Italian traditions. Boutiques are intended to feel more like homes than stores, with soft lighting, artisanal furnishings, and a curated sense of place.

Design elements are also adapted to each market. For instance, the Munich location incorporates copper accents reflecting the city’s architectural heritage, while the Miami boutique embraces a more colourful palette suited to South Florida’s tropical vibrancy. It remains to be seen what aesthetic the Toronto store will adopt, though it is expected to honour both the city’s cosmopolitan edge and Luca Faloni’s Italian heritage.

Luca Faloni’s decision to enter the Canadian market aligns with its broader strategy of establishing a curated presence in select global cities. The Toronto opening reflects confidence in the Canadian luxury market, especially within a neighbourhood that continues to attract a mix of legacy luxury and innovative premium brands.

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This Canada Day, shop local: CFIB

Photo: cottonbro studio
Photo: cottonbro studio

The Canadian Federation of Independent Business (CFIB)’s annual Big Thank You Contest, encouraging Canadians to thank and celebrate small businesses, is back from June 30 to July 14 this year.

“Kick off Canada Day celebrations supporting your local, independent businesses. We’ve seen a very strong “Buy Canada” sentiment during the first half of the year. With continuing tariff threats, supply chain challenges and cost uncertainty, we want to make sure that momentum carries through the second half of the year. There’s no better way to support Canadian than to shop at your local Canadian-owned small businesses,” said Ryan Mallough, CFIB’s vice-president of legislative affairs.

Ryan Mallough
Ryan Mallough

New CFIB data shows that since the start of the trade war, nearly four in ten (39%) small businesses have seen increased sales of Canadian/locally made products – especially in the retail (44%), hospitality (43%) and wholesale (41%) sectors. Businesses that actively promote these products were more than twice as likely to see growth in sales of Canadian/locally made products (55% vs 23%).

The Big Thank You Contest is presented by CFIB in partnership with Scotiabank, Interac Corp. (Interac), and Chase Payment Solutions. Small business supporters can enter two weekly draws by visiting SmallBusinessEveryDay.ca and leaving a thank you message to their favourite small Canadian business. 

The CFIB is Canada’s largest association of small and medium-sized businesses with 100,000 members across every industry and region.

Each week, one supporter and the business they thanked will be drawn as winners. The supporter will receive a $1,000 cash prize to spend locally, and a Big Thank You gift box filled with products from small businesses across Canada and the contest’s sponsors. The business will receive $3,000, a gift box, and a free one-year CFIB membership. An additional $3,000 bonus prize will go to the business with the most nominations at the end of the contest.

Photo: cottonbro studio
Photo: cottonbro studio

“Small businesses support a whole local ecosystem. They employ local residents, support local causes and source their goods and services from other local businesses,” added Mallough. “Sixty-six cents of every dollar spent local, stays local. Every time Canadians choose to shop at a small business, they strengthen their communities.”

To help businesses get involved, CFIB has created free digital toolkits, with printable posters and customizable social images to promote the contest and shopping local. For more information on how to support small businesses, check out SmallBusinessEveryDay.ca.

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GEE Beauty Launches at Holt Renfrew Bloor Flagship

GEE Beauty at Holt Renfrew, 50 Bloor St. W. in Toronto. Photo: Gee Beauty

Toronto-based GEE Beauty has officially launched at Holt Renfrew’s Bloor Street flagship store, marking a significant retail expansion for the beloved Canadian, female-founded brand. The announcement comes as GEE Beauty celebrates its 20th anniversary—a milestone punctuated by this strategic partnership with Canada’s top luxury retailer.

The brand’s sleek and curated cosmetics display is now located on the main floor of the iconic Holt Renfrew store, just across from Gucci and beside Bobbi Brown—placing it at the heart of luxury beauty retail in Toronto.

“This really is a full-circle moment,” said co-founder Celene Gee in an interview with Retail Insider. “We grew up going to Holt Renfrew. Our mom would take us there in strollers. It’s always been an aspirational place, so to now be featured on their main floor is such an exciting homecoming.”

GEE Beauty’s 20-Year Journey: From Toronto Studio to Global Recognition

Founded in 2005 by Miriam Gee and her daughters Natalie, Celene, and Stephanie Gee, GEE Beauty began as a family-run beauty studio in Toronto’s Summerhill neighbourhood. Today, it’s a multi-location, multi-generational brand with an international following and a growing retail footprint.

With flagship studios in Toronto and Miami, GEE Beauty offers brow, lash, and skincare services alongside a curated selection of global beauty brands. Over the past two decades, the company has expanded its influence through the development of its own line of high-performance skincare and makeup essentials.

“Our goal was always to make beauty and wellness more accessible and easy to integrate into daily life,” said Stephanie Gee. “It’s about real results and helping people feel confident in their routines.”

Left-to-right: Natalie Gee, Miriam Gee, Celine Gee, Stephanie Gee

Launching at Holt Renfrew: A Strategic and Emotional Fit

For the Gee family, the decision to partner with Holt Renfrew was not just a business move—it was deeply personal.

“We’ve always seen a natural alignment between our brand and Holts,” explained Celene. “There’s a shared value in service, luxury, and community. As Canadian founders, we felt strongly that Holt Renfrew was the right partner to celebrate our 20th year.”

According to the founders, early conversations with the Holt Renfrew beauty team began more than two years ago, with the partnership materializing fully over the past eight months. Spring 2025 was chosen for the official launch to align with the brand’s anniversary and to maximize seasonal traffic.

“We’ve felt so embraced by the team at Holt Renfrew,” said Stephanie. “They’ve been incredibly collaborative, and our clients are over the moon. They love seeing GEE Beauty at Holts—it validates their loyalty and helps us reach new audiences at the same time.”

What’s Available at Holt Renfrew

The GEE Beauty display at Holt Renfrew features an edited collection of the brand’s best-selling products, with an emphasis on its award-winning Prime Skin tint. Described as a hybrid between a skin tint and a foundation, Prime Skin offers hydration, blurring, and a natural finish that adapts to individual skin tones.

“Our Prime Skin product is our hero—it’s lightweight, flexible, and designed for real life,” said Celene. “It’s like a ‘no-foundation’ foundation that still gives you coverage and glow.”

Also available are GEE Beauty’s dual-ended brushes, colour sticks for contour and blush, vegan mascara, eyeliners, lipsticks, and glosses—all cruelty-free and paraben-free.

“We designed this line for the modern, on-the-go woman,” Stephanie added. “It’s performance-driven, but also feels effortless.”

The launch also includes personalized service: clients can receive shade matching and on-the-spot applications from trained sales associates stationed at the GEE Beauty counter.

Holt Renfrew at 50 Bloor St. W. in Toronto. Photo: Craig Patterson

Prime Floor Placement Reflects Brand’s Rising Influence

Unlike many beauty brands situated in Holt Renfrew’s concourse-level beauty hall, GEE Beauty is located on the main floor—a placement that underscores the retailer’s confidence in the brand’s market appeal.

“We’re right across from Gucci,” said Celene. “It’s a high-traffic area and we’re thrilled with the visibility. Being on the main floor means we’re right in the mix with fashion, fragrance, and accessories. That’s where our customer shops.”

The prominent location is also symbolic of Holt Renfrew’s growing focus on Canadian and independent beauty labels.

“There’s definitely a movement happening,” said Stephanie. “Holts is supporting more Canadian-founded and women-led brands. It’s exciting to be part of that shift.”

A Broader Retail Strategy Rooted in Community

In addition to its Toronto studio and its growing e-commerce platform, GEE Beauty has expanded its retail presence with U.S. partners Neiman Marcus and Nordstrom. The brand is now in more than 10 Neiman Marcus locations across the U.S. and available online through Nordstrom.

“We’ve learned a lot from those partnerships,” said Celene. “We realized that our client appreciates luxury beauty, exceptional service, and a department store experience. That insight helped shape our approach with Holt Renfrew.”

While the Bloor Street store is the first Canadian department store presence for GEE Beauty, discussions are ongoing about expanding to other Holt Renfrew locations.

“We go where our clients are,” Celene explained. “We look at their lifestyle—where they shop, work out, meet friends. Our retail decisions are guided by their habits, not just sales projections.”

GEE Beauty at Holt Renfrew, 50 Bloor St. W. in Toronto. Photo: Gee Beauty

A Brand Defined by Loyalty and Family

As a business built by four women of the same family, GEE Beauty has maintained a deeply personal connection with its clientele. Each co-founder plays a role in the day-to-day business, from product development to studio operations to content creation.

“Our community is everything,” said Stephanie. “We’ve always involved our clients in our journey—from launching products to opening stores—and they’ve shown up for us every step of the way.”

That community support was on full display at the Holt Renfrew launch, where long-time GEE Beauty fans came to celebrate and shop.

“It was emotional,” added Celene. “It felt like our clients were as proud as we were. That’s what makes this brand special—it’s a shared story.”

Looking Ahead: Staying True to Roots While Expanding

With a growing North American presence, GEE Beauty is poised for continued growth. But the founders insist they will remain true to the brand’s mission of simplicity, education, and care.

“We’re excited about what’s ahead, but we’re not rushing,” said Stephanie. “We grow where it makes sense. We listen to our clients. We stay focused on delivering exceptional beauty experiences.”

As GEE Beauty celebrates two decades in business, its expansion into Holt Renfrew signals both a milestone and a new beginning.

“Being at Holts is a proud Canadian moment,” said Celene. “It feels like home. And it’s only the beginning of the next chapter.”

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asmodee Canada Launches Consumer-Focused Rebrand

Photo: asmodee Canada

As the global board game and tabletop gaming industry continues its upward trajectory, one of its largest players is undergoing a transformation aimed at making it a household name. asmodee, long known as the quiet force behind blockbuster games like CATAN®, Ticket to Ride®, and Spot it!®, has officially rebranded with a new consumer-facing identity. At the centre of this evolution is asmodee Canada, led by CEO and Country Manager Jayson Pickford, who is spearheading efforts to elevate the company’s visibility and deepen its ties to both retailers and players nationwide.

In an interview with Retail Insider, Pickford described the shift as a milestone moment not just for the brand, but for the entire industry.

From Background Brand to Market Leader

“For the longest time, asmodee operated quietly in the background,” said Pickford. “We didn’t put our name on the box. We were a holding company, quietly acquiring studios and distributing titles, largely out of view. But we’ve always been the ones behind many of your favourite games.”

Jayson Pickford

That’s now changing. In February 2025, asmodee went public on Nasdaq Stockholm, marking its emergence as a standalone entity after years of private equity ownership. With the IPO came a new brand identity, a new tagline—“Inspired by Players”—and a new vision for the future.

“We’re not hiding anymore,” said Pickford. “Our mission now is to bring coherence and transparency to who we are. asmodee is not just a distributor—we’re a publisher, a studio partner, a curator of experiences.”

Canadian Market a Global Bright Spot

Canada plays a critical role in that strategy. asmodee Canada, based in Vaudreuil-Dorion, Quebec, serves nearly 2,500 customers across the country and offers more than 12,000 product lines, including both asmodee and non-asmodee titles. Notably, about half of its annual revenue comes from distributing non-asmodee games, giving it near-complete coverage of the most popular titles in the Canadian market.

“Canada is a standout performer globally,” said Pickford. “While markets like the UK and France have a longer board gaming tradition, we’re seeing tremendous momentum here. And what’s really unique is how diverse the landscape is—everything from school co-ops and small hobby stores to Walmart and Amazon.”

Pickford noted that Canadian sales often reflect regional tastes. “We’ve seen games succeed in French but not in English, and vice versa. There’s a cultural specificity here that we embrace.”

‘Drinking games’, image via asmodee Canada

Supporting Independent Retailers and Communities

Despite its size, asmodee Canada’s heart lies with small, independent retailers—many of whom Pickford says act as trendsetters in the industry.

“We work with about 2,500 retailers across Canada, and the vast majority are independents,” he explained. “Some are shops of one, owned and run by a passionate entrepreneur. These stores are where the next big hit starts—it’s where games like CATAN and Ticket to Ride began before becoming mainstream.”

To support these retailers, asmodee Canada offers programs like “Hobby Next,” which provides exclusive pre-release content and promotional items to hobby stores. “It’s about driving foot traffic and rewarding early adopters. And now, with our brand coming forward, we can tell consumers directly: go ask for this at your local game store.”

asmodee Canada warehouse in Vaudreuil-Dorion, Quebec. Image: Google Maps

A Brand Built to Engage Players

Central to the rebrand is a shift in philosophy—from logistics to storytelling.

“For years, we were focused on moving boxes,” said Pickford. “Now we’re focused on communicating with players, building brand affinity, and creating shared experiences. The games are still the heroes, but asmodee is becoming the connective tissue.”

The rebrand includes a sleek new visual identity developed by Carré Noir, a Publicis Groupe agency, designed to help players navigate an increasingly complex market. “There are thousands of titles out there. We want asmodee to be a mark of quality—a trusted point of reference,” said Pickford.

Navigating Tariffs and Trade Challenges

Pickford acknowledged ongoing trade tensions and tariffs affecting the industry, particularly in trading card production. While Canada has been relatively insulated, certain products printed in the U.S.—like Pokémon and Magic: The Gathering—face challenges.

“Our trading card line, Star Wars™: Unlimited, was initially produced in Texas,” he said. “We’ve since moved production to Belgium to avoid U.S. tariffs. Fortunately, asmodee controls much of its production, allowing us to adapt quickly.”

Image: asmodee Canada

Pickford sees continued growth ahead, both for asmodee and the tabletop gaming sector more broadly. While pandemic lockdowns initially dampened demand, a resurgence in the mid-to-late stages of COVID-19 drove record interest.

“People wanted to unplug. They rediscovered the value of sitting around a table, playing with friends or family,” he said. “That momentum hasn’t faded—we’re still growing year over year.”

He noted key trends shaping the market:

  • Light strategy and family games are expanding their audience, attracting players seeking accessible yet intellectually stimulating gameplay.
  • Cooperative play—games where players work together against the game—has become a major draw, especially for families.
  • Trading cards remain popular despite price pressures, driven by a vibrant secondary market.
  • Licensed collaborations, like asmodee’s work with LEGO, are opening doors to wider demographics.

“There’s a game for everyone,” said Pickford. “From quick $20 party games to deep strategy epics. And with more board game cafes popping up, the barrier to entry has never been lower.”

Staying Inspired by Players

While the new branding brings asmodee into the spotlight, Pickford says the company’s guiding principle remains unchanged: the players come first.

“‘Inspired by Players’ isn’t just a tagline. It’s how we think about product development, marketing, logistics—everything. We’re not just selling games; we’re building community, connection, and joy.”

He added, “The rebrand gives us a voice and a face. Now it’s our responsibility to make sure that when someone sees asmodee, they know they’re getting something meaningful.”

As asmodee marks its 30th anniversary, the company’s evolution reflects a broader shift in how games are perceived—from niche hobbies to cultural staples. And in Canada, with Jayson Pickford at the helm, that transformation is gaining momentum with every dice roll and shuffled deck.

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Couche-Tard ends fiscal year with steady growth despite pressures

Photo: Couche-Tard

Alimentation Couche-Tard Inc. has reported its financial results for its fourth quarter ended April 27, 2025 citing the resilience of the business despite difficult economic and geopolitical conditions.

Executive Comments on the Quarter

Alex Miller
Alex Miller

Alex Miller, President and Chief Executive Officer, said: “As we conclude this milestone year, the 45th year since we opened our first store, we are proud of the resilience of our business and the award-winning engagement of our team members. During the fourth quarter, in the face of difficult economic and geopolitical conditions, we held the line in same-store sales in the United States and had strong positive results in Canada and Europe.

“Our initiatives to provide compelling value to our customers with exclusive food and beverage offers are performing well across the network. Compared to the same period last year, in our fuel business, we had positive volumes in Canada, and in the United States, we maintained market share and margins aligned with recent quarters. As we move into the new fiscal year, we remain confident in the strength of our global scale, long-term strategy, and customer-centric teams.”

Filipe Da Silva
Filipe Da Silva

Filipe Da Silva, Chief Financial Officer, added: “We closed the fourth quarter and fiscal year with disciplined financial results that reflect the strength and operational effectiveness of our business, supported by continued investment in technology and customer value. The integration of our TotalEnergies assets progressed according to plan, and our focus on efficiency enabled us to pursue strategic initiatives while preserving healthy margins. As we enter the new fiscal year, we remain focused on controlling costs, delivering shareholder value, and making impactful capital investments to support our long-term growth agenda.”

Couche-Tard is a global leader in convenience and mobility, operating in 29 countries and territories, with close to 17,000 stores, of which approximately 13,000 offer road transportation fuel. With its well-known Couche-Tard and Circle K banners, it is one of the largest independent convenience store operators in the United States and it is a leader in the convenience store industry and road transportation fuel retail in Canada, Scandinavia, the Baltics, Belgium, as well as in Ireland. It also has an important presence in Luxembourg, Germany, the Netherlands, Poland, as well as in Hong Kong Special Administrative Region of the People’s Republic of China. Approximately 146,000 people are employed throughout its network.

Quarterly Highlights

  • Net earnings attributable to shareholders of the Corporation were $439.4 million for the fourth quarter of fiscal 2025 compared with $453.0 million for the fourth quarter of fiscal 2024. Adjusted net earnings attributable to shareholders of the Corporation were approximately $441.0 million compared with $461.0 million for the corresponding quarter of last year, representing a decrease of 4.3%.
  • Net earnings attributable to shareholders of the Corporation were $0.46 per diluted share for the fourth quarter of fiscal 2025 compared with $0.47 per diluted share for the fourth quarter of fiscal 2024. Adjusted diluted net earnings per share were $0.46, representing a decrease of 4.2% from $0.48 for the corresponding quarter of last year.
  • Total merchandise and service revenues of $4.2 billion, an increase of 2.0%. Same-store merchandise revenues decreased by 0.4% in the United States, while it increased by 3.4% in Europe and other regions, and by 3.5% in Canada.
  • Merchandise and service gross margin decreased by 0.2% in the United States to 33.9%, by 0.6% in Europe and other regions to 38.6%, and by 0.8% in Canada to 34.1%.
  • Same-store road transportation fuel volumes decreased by 1.9% in the United States, by 0.6% in Europe and other regions, while it increased by 3.7% in Canada.
  • Road transportation fuel gross margin of 43.27¢ per gallon in the United States, an increase of 4.48¢ per gallon, US 9.57¢ per liter in Europe and other regions, an increase of US 1.27¢ per liter, and CA 14.05¢ per litre in Canada, an increase of CA 0.37¢ per litre.

Fiscal Year 2025 Highlights

  • Net earnings per diluted share of $2.71 compared with $2.82 for fiscal 2024, a decrease of 3.9%, while adjusted diluted net earnings per share1 were $2.71 compared with $2.81 for fiscal 2024, a decrease of 3.6%.
  • During fiscal 2025, it repurchased 8.7 million shares for an amount of $518.9 million.
  • Solid pipeline execution with 97 new-to-industry openings, and 20 relocated or reconstructed stores during fiscal 2025. As of April 27, 2025, another 41 stores were under construction and should open in the upcoming quarters.
  • Increase in the annual dividend declared for fiscal 2025 of 14.3%, from CA 66.50¢ to CA 76.00¢.

In a commentary, Martin Landry, Managing Director, Stifel Financial Corp, said Couche-Tard’s fourth quarter results were “slightly below muted expectations” and the company’s results continue to be challenged in the United States.

“The convenience store channel has lost market share against other channels, in our view, as frugal consumers seek value and look to stretch their dollars,” he said.

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Decathlon closing 5 stores in Greater Toronto Area

Decathlon

Decathlon Canada says it is strategically evolving its retail strategy in the Greater Toronto Area, with the closure of five retail locations in Brampton, Burlington, Markham, Scarborough and Vaughan.

The brand said in a statement that it is committed to serving Canadians, and operations will continue in the other 15 stores across the country. 

“The retail landscape is changing, and this difficult decision ensures Decathlon Canada can keep delivering great value, quality gear and inspire more Canadians to enjoy the wonders of sport,” it said.

Jérôme Morice
Jérôme Morice

“We will continue to stay agile and adapt our retail offerings to best serve Canadian sport enthusiasts,” says Jérôme Morice, Chief Operating Officer, Decathlon Canada.

“Decathlon Canada is committed to making sport more accessible to everyone no matter where they live, and this means exploring all avenues that meet our customers where they are and continuing to provide quality service.”

The retailer said affected stores will be closing late summer, with a final date still to be determined. GTA customers can continue shopping for products through Decathlon.ca.

“Decathlon Canada is considering options for quicker, more efficient service in the GTA, including wholesale distribution, new strategic partners and smaller format stores. GTA customers can also take advantage of our same-day shipping service, where products leave the warehouse the day customers in select regions place online orders,” it said.

“Decathlon Canada will be supporting employees affected by the closures, and will consider all employees who want to apply for open positions in other markets.”

When Retail Insider requested a company spokesperson for an interview, the reply was: “Right now Decathlon Canada leadership is focused on helping employees transition following today’s news, so unfortunately we won’t have anyone available for interview.”

Bruce Winder

Bruce Winder, a retail analyst, said the announcement that Decathlon is closing 5 GTA stores is an interesting development, one that mirrors some of the challenges other foreign retailers have faced in Canada.

“As Decathlon is a private company, we don’t have access to detailed sales and margin results but based on the clues they have left us with this announcement and other announcements last year it sounds like several factors may have led to this decision,” he said.

“One could be an over estimation of the sales potential for the Greater Toronto Area.  Often, retailers from other countries run into this and expand with too much infrastructure. Therefore, larger stores can’t make money.

“Another potential factor could be real state costs in the GTA. Rents are high and this makes a store’s break even point higher. Particularly for larger footprint stores.

“Also, the competitive intensity in the GTA within the premium sporting goods and outdoor markets is high. From independents to national and regional chains (Sport Chek, Sporting Life, etc.) Toronto has some entrenched retailers who know the market and have been operating here for years.”

Winder said the economy is not great in the GTA as well.

“Consumers have been cautious with discretionary purchases, particularly higher ticket discretionary purchases and this could have impacted sales as well,” he said.

“Finally, they may have chosen the wrong markets with Brampton, Scarborough and others not aligning with target customer demographics of the premium sports and outdoor enthusiast. 

“It sounds like they have not given up on the GTA and instead are exploring wholesale opportunities, continued e-commerce opportunities and smaller city stores in the future. This sounds more like a recalibration vs. a complete retreat and exit.”

Here’s the Decathlon statement from its website:

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MR.SUB Celebrates Canada Day with Sub Special and Food Rescue Partnership

Photo: MR. SUB

Canada’s original homegrown submarine sandwich brand, MR.SUB, is celebrating Canada Day 2025 with a patriotic promotion that reflects both national pride and a commitment to community. From June 27 to July 6, MR.SUB is offering special pricing on its Canadian Club Sub, one of its most popular items. A portion of proceeds will go to Second Harvest, Canada’s largest food rescue organization.

The initiative merges flavour with purpose, allowing Canadians to enjoy a seasonal favourite while contributing to a broader cause: reducing food waste and improving food security.

Giving Back Through Sandwich Sales

“This Canada Day, we’re giving Canadians a reason to feel good about what they’re eating—both for the taste and the impact,” said Janice Burgess, Senior Brand Vice President at MR.SUB. “Through this partnership, MR.SUB, Second Harvest and sandwich lovers across Canada can honour our country and take a shared step toward building a more equitable and environmentally conscious future.”

The promotion centres around the Canadian Club Sub, which features turkey, ham, bacon, and MR.SUB’s signature ‘68 Sauce. The limited-time offer applies to purchases made in-store, on the MR.SUB app, or via the brand’s official website, MRSUB.ca.

Supporting Canada’s Largest Food Rescue Organization

Second Harvest plays a crucial role in addressing both food waste and food insecurity across Canada. The organization rescues surplus perishable food from businesses and redistributes it to non-profits and community organizations across all provinces and territories.

“With MR.SUB’s incredible Canada Day commitment, thousands of meals will be provided to people across Canada facing food insecurity,” said Lori Nikkel, CEO of Second Harvest. “We are so proud to partner with a company taking such meaningful action. Their support helps ensure that good food reaches those who need it most.”

As food insecurity continues to affect millions of Canadians, this collaboration underscores the growing trend of businesses aligning brand activations with social and environmental responsibility.

MR. SUB. Launched in Toronto’s Yorkville area in the 1960s. Image: MR. SUB

A Proud Canadian Brand with Deep Roots

MR.SUB’s Canada Day campaign also reinforces its long-standing Canadian identity. Founded in 1968 in Toronto’s Yorkville neighbourhood, the brand has expanded to over 200 restaurants nationwide. MR.SUB remains the largest Canadian-owned submarine sandwich franchise in the country, serving more than 15,000 customers daily.

The company continues to prioritize local sourcing as part of its operating philosophy. According to the brand, 100 percent of its products are purchased from Canadian companies.

The Canadian Club Sub, a standout menu item, represents this commitment with locally sourced meats and ingredients. The sandwich combines moist turkey, ham, and bacon layered with crisp vegetables and the house-made ‘68 Sauce on fresh-baked bread, offering a nostalgic nod to MR.SUB’s early days while appealing to today’s consumers.

Local Flavour, National Reach

Beyond its product lineup, MR.SUB positions itself as a Canadian success story that supports local businesses and communities. Its continued investment in Canadian suppliers, along with campaigns like the Second Harvest partnership, reinforce that identity.

The Canada Day promotion will help bring additional visibility to the issue of food waste and food insecurity. Second Harvest estimates that more than half of all food produced in Canada is wasted, much of it still perfectly edible. Meanwhile, millions of Canadians face barriers to accessing nutritious meals.

By combining consumer engagement with charitable giving, MR.SUB’s approach offers a template for how legacy brands can make a meaningful impact while staying true to their origins.

The MR.SUB Canada Day 2025 promotion runs from June 27 through July 6, 2025. It is available at all MR.SUB locations across Canada, as well as through the MR.SUB app and online at MRSUB.ca.

The brand encourages Canadians to celebrate the holiday by enjoying a Canadian Club Sub and helping to support food rescue initiatives in the process.

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Rimowa Opens Yorkdale Boutique Amid Canadian Expansion

RIMOWA at Toronto's Yorkdale Shopping Centre. Photo: RIMOWA

Luxury luggage house Rimowa has officially opened its third standalone Canadian boutique, selecting Toronto’s Yorkdale Shopping Centre as its latest retail destination. The new store marks a significant milestone for the brand, furthering its presence in Canada and anchoring Yorkdale’s ambitious new 65,000-square-foot luxury wing.

Rimowa’s newest outpost, spanning 1,500 square feet, represents the brand’s ongoing evolution under LVMH ownership, blending its rich German engineering legacy with a refined design sensibility. The boutique introduces Toronto consumers to a new era of experiential retail focused on durability, personalisation, and storytelling — all housed within an elegantly appointed space.

A Destination Boutique in Canada’s Premier Luxury Mall

Located in the heart of Yorkdale’s new luxury wing, the Rimowa store is surrounded by high-end neighbours such as Maison Margiela, Loewe, Versace, Jimmy Choo, Loro Piana, and Brunello Cucinelli. Upcoming additions include Dior and Saint Laurent, reinforcing the centre’s role as the go-to Canadian destination for global luxury.

Yorkdale’s ongoing transformation follows a $28 million investment aimed at reinforcing its appeal to the country’s most discerning shoppers. The luxury wing’s architecture, foot traffic, and tenant mix made it a natural choice for Rimowa’s latest Canadian flagship.

“With Toronto being one of the largest cities in North America, we were ready to expand our presence in the market,” said Dezaray Romanelli, Managing Director of Rimowa Americas, in a Q&A provided by the brand. 

“Yorkdale is one of the premier shopping destinations in the nation and opening here is an important step in our continued brand evolution.”

RIMOWA at Toronto’s Yorkdale Shopping Centre. Photo: RIMOWA

Blending Architecture with Heritage

The new Rimowa store at Yorkdale is a showcase of modern luxury retail design. Two granite pillars frame the boutique’s façade, while inside, Rimowa’s signature materials — aluminium and polycarbonate — are featured prominently. Details such as recycled French oak woodwork and modular presentation tables offer a tactile and immersive brand experience.

At the back of the store, shoppers will find a serene lounge outfitted with custom grooved oak walls, a nod to Rimowa’s iconic grooved suitcase design. This area houses an in-house service centre offering on-the-spot repairs — a key brand differentiator — alongside complimentary heat embossing services for personalised travel accessories.

Another highlight is the sticker wall, which features curated designs from Rimowa’s global artist collaborations, including a Toronto-themed sticker exclusive to this boutique.

Product Assortment and Personalization Drive the Experience

The Yorkdale location offers Rimowa’s full core luggage range, alongside new seasonal hues like Granada and Verde in the Essential line, and Taupe in the Never Still soft bag collection. The store will also carry exclusive collaborations and special releases.

“Yorkdale caters to a vast array of clientele — those that are both loyal to Rimowa and those discovering us for the first time,” said Romanelli. “With that in mind, Yorkdale will showcase our full product offering including our special launches and collaborations.”

For customers, the boutique presents not just products, but craftsmanship, customization, and legacy. With each case backed by Rimowa’s lifetime guarantee (for purchases after July 25, 2022), the brand reaffirms its commitment to durability and service — elements increasingly valued by consumers seeking quality over quantity.

RIMOWA at Toronto’s Yorkdale Shopping Centre. Photo: RIMOWA

A Broader Vision for Rimowa in Canada

The Yorkdale boutique joins Rimowa’s other standalone locations in Canada — the original Bloor-Yorkville store in Toronto and a flagship in downtown Vancouver at 1033 Alberni Street. Rimowa is also available through premium wholesale partners such as Holt Renfrew.

The company is optimistic about further growth across the country. “There is still so much opportunity in the region, and we are constantly exploring how we can better service our Canadian clientele,” said Romanelli. While no new locations have been officially confirmed, possibilities such as Vancouver’s upcoming Oakridge Park development remain under consideration.

Romanelli added that the long-term vision includes broadening Rimowa’s role beyond luggage. “We have perfected the art of luggage making and are expanding that ‘know-how’ into other product categories to further enrich our clients’ daily lives,” she said.

Travel as a Lifestyle: Post-Pandemic Shifts Fuel Demand

Since the pandemic, Rimowa has seen a shift in consumer attitudes. “The desire to prioritize travel and experiences boomed,” said Romanelli. “For many, luggage became a symbol of brighter days ahead… Our luggage is often your most loyal travel companion, built for a lifetime of memories.”

This aligns closely with Rimowa’s brand narrative — one steeped in resilience, craftsmanship, and purpose-built luxury. Founded in Cologne in 1898, the brand emerged from adversity with the creation of its iconic grooved aluminium design in 1937. Innovations like waterproof cases, polycarbonate materials, and the TSA-approved Multiwheel system followed.

Today, the brand sits comfortably within the upper tier of global luxury labels, with celebrity endorsements from the likes of LeBron James, Rihanna, and Billie Eilish. Its design collaborations — with Dior, Supreme, Off-White, and Porsche, among others — have elevated its luggage into cult fashion and collector territory.

RIMOWA at Toronto’s Yorkdale Shopping Centre. Photo: RIMOWA

Canadian Manufacturing Adds Local Relevance

A lesser-known fact is that Rimowa has deep Canadian roots in its manufacturing operations. Its facility in Cambridge, Ontario — opened in 2008 — is one of only four global production hubs for the brand. There, both polycarbonate and aluminium cases are made, often highlighted with a “Made in Canada” designation for local sales.

The factory underwent a significant expansion in 2016, increasing its footprint to 120,000 square feet. It regularly participates in LVMH’s “Les Journées Particulières” events, welcoming the public to observe its 90-step, 200-component manufacturing process. For many Canadian consumers, the ability to buy a luxury product manufactured domestically adds meaningful value.

Yorkdale: The Epicentre of Canadian Luxury Retail

Yorkdale Shopping Centre’s emergence as Canada’s most productive mall has been years in the making. With over $2,300 in sales per square foot and more than 18 million annual visitors, it ranks among the top malls in North America by productivity.

Since its opening in 1964, Yorkdale has grown into a 2-million-square-foot juggernaut. Co-owned by OMERS and AIMCo via Oxford Properties, the mall has become the preferred entry point for international luxury brands entering Canada. In addition to Rimowa, it is home to flagships and first-in-Canada locations for Celine, Alexander McQueen, Balenciaga, Apple, Tesla, Gucci, Prada, Cartier, and others.

The recent closure of Hudson’s Bay — part of the broader shuttering of the iconic retailer’s stores — leaves a gap in anchor tenancy, but Yorkdale continues to double down on prestige. Its new luxury wing and recent openings reinforce its status as “Canada’s Centre of Style,” with a focus on experience, aesthetics, and global fashion leadership.

Rimowa’s Expansion Reflects a Confident Canadian Strategy

The opening of Rimowa’s Yorkdale boutique is a testament to the brand’s confidence in Canada’s luxury retail market. With a well-established manufacturing base, a growing network of premium stores, and strong consumer interest, Rimowa is investing not only in product but in place.

As Romanelli noted, “Canada is a vast and diverse region. Engaging with these consumers is an important part of our overall growth strategy.”

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